2. TRADITIONAL FUNDRAISING
Tangible expression of an
organizations mission
Supporters donate time,
money and talent
Helps NPO’s drive revenue,
create awareness and
acquire new supporters
3.
4. MAKE A WISH FUNDRAISING
1. Adopt -A-Wish
2. Kids for Wish Kids
3. Third Party Events
4. Items for Sale
5.
6. UNICEF FUNDRAISING
1. Team UNICEF at the
Scotiabank Marathon
2. Trek to Machu Picchu,
Peru
3. National UNICEF Day
(October 31)
7. LIMITATIONS TO TRADITIONAL FUNDRAISING
High costs
Resource intensive
Time consuming
Lack of creativity &
innovation
Limited reach
8.
9. FUNDRAISING & THE INTERNET- BENEFITS
Extends reach
No restrictions
Personalization
Donors- Payment methods
& frequency
CHEAP!
Fast results
10. FUNDRAISING & THE INTERNET: WEBSITES
Everything in one place!
Convenient & easy to use
Innovative/Personalized
Reach
Cheap means of promotion!
11. FUNDRAISING & THE INTERNET: SOCIAL MEDIA
Reach
Cheap
Connect with
donors/individuals on a
dynamic level
Build a network of
supporters
16. HOLD ON!
Need to engage
Need to give your
supporters a reason to stay!
Don’t just ask for money!
Need to persuade them on
WHY they need to care and
support you
17. Now it’s time for YOU to put your agent skills to the test!