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W1 history of event management f07
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Events Management Industry in the Philippines

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Events Management Industry in the Philippines

  1. 1. An event is a general term indicating the coming together of a number people in place, to confer or carry out a particular activity.
  2. 2. • Generally targeted international markets. • This event have specific yield in terms of increased tourism, media coverage and economic impact. • Largest events that can organize.
  3. 3. • Designed to increase the appeal of a specific tourism destination or region.
  4. 4. • Generate significant tourism revenue. • Attract significant local interest and large numbers of participants.
  5. 5. • This event includes one-off events like historical, cultural, musical and dance performances. • This is where most event managers gain experience.
  6. 6. • Entertainment, Arts and Cultural Festivals • Commercial, Marketing and Promotional Events • MICE (Meetings, Incentives, Conventions and Exhibitions/ Events) • Family Events • Fund Raisers • Sporting Events
  7. 7. (Meetings, Incentives, Conventions and Exhibitions/ Events)
  8. 8. • A meeting takes place when two or more people come together for a common agenda. • People attend for education, trainings, decision-making research, sales, information exchange, networking and etc. •There is normally no exhibit component to this event.
  9. 9. Conference • Event used to meet and exchange views, convey a message or give publicity to some area. • These are also of limited in time frame and with specific objectives. • Smaller scale than congresses.
  10. 10. Congress • Regular coming together of large groups of individuals generally to discuss a particular subject. • Often lasts for several days and has simultaneous sessions.
  11. 11. Symposium • Formal presentation- where there is a limited interaction between presenters and the audience. •Lecture- individual presentation often by one expert where the audience can ask questions after the discussion. • Panels- two or more resources persons offer their opinions on a topic.
  12. 12. •A motivational tool used to encourage employees to achieve goals such as sales quotas set by companies. • Define as: a global management tool that uses an exceptional travel experience to motivate and/ or organize participants for increased the levels of performance in support of organizational goals.
  13. 13. • A meeting with an exhibit. It combines attractions of having multiple simultaneous activities. • Defined as a gathering of delegates, representatives and members of a membership or industry organization convened for a common purpose.
  14. 14. • Event where products, services or promotional materials are displayed. Attendees visiting exhibits on the show floor. •These focus primarily on business to business to business relationship
  15. 15. Thank You!
  • CarenTimanuno

    May. 10, 2021
  • SameeraSandaruwan11

    Apr. 11, 2020
  • mariyaluz

    Aug. 4, 2018
  • EllizaEsperon

    Jun. 29, 2017
  • PreneleiVasquez

    Apr. 6, 2015
  • itsdanielpaa

    Feb. 3, 2015


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