1. CREATIVITYCREATIVITY EXPLORED..!EXPLORED..!

2. Unleashing Creativity at theUnleashing Creativity at the
Workplace…Workplace…

3. What isWhat is CreativityCreativity??
• Creative people can stand moreCreative people can stand more chaoschaos than ordinary people.than ordinary people.
~~ Frank BarronFrank Barron
• AA hunchhunch is creativity trying to tell you something.is creativity trying to tell you something.
~~ Frank CapraFrank Capra
• The answer comes at mostThe answer comes at most ordinary timesordinary times…while you are eating an…while you are eating an
appleapple
~~ Albert EinsteinAlbert Einstein
• An essential aspect of creativity isAn essential aspect of creativity is not being afraid to fail.not being afraid to fail.
~~ Edwin LandEdwin Land
• Creative minds have always been known toCreative minds have always been known to survivesurvive any kind of badany kind of bad
training.training.
~~ Anna FreudAnna Freud

4. Who has it?Who has it?
 PositivityPositivity
 PlayfulnessPlayfulness
 PassionPassion
 PersistencePersistence

5. Creativity at the WorkplaceCreativity at the Workplace
India Inc. to Ideas Inc…!India Inc. to Ideas Inc…!

6. THE NEED…THE NEED…THETHE TIP OF THE ICEBERG…TIP OF THE ICEBERG…
 Motivating PeopleMotivating People
 Attracting & RetainingAttracting & Retaining
 Problem SolvingProblem Solving
 Competitive EdgeCompetitive Edge

7. Brewing the Culture ofBrewing the Culture of CreativityCreativity

8. ~~ Componential Model ofComponential Model of CreativityCreativity ~~
Creativity
Relevant
Skills
Intrinsic
Task
Motivation
Domain
Relevant
Skills
One Step At a Time…

9. ~~ CreativityCreativity Life Cycle (Life Cycle (CCLC) Model ~LC) Model ~
The Power
to Act
Reframing
AwarenessSynergy
Suspending
Boundaries

10. FACTORS THAT ENHANCE ORGANIZATIONALFACTORS THAT ENHANCE ORGANIZATIONAL
CREATIVITYCREATIVITY
 Creative LeadershipCreative Leadership
 Open CommunicationOpen Communication
 Free ReignFree Reign
 Appropriate ResourcesAppropriate Resources
 DiversityDiversity
 FeedbackFeedback

11. BARRIERS TO ORGANIZATIONALBARRIERS TO ORGANIZATIONAL
CREATIVITYCREATIVITY
 Unnecessary ComplianceUnnecessary Compliance
 Resistance to ChangeResistance to Change
 BureaucracyBureaucracy
 Lack of TimeLack of Time
Fun or War?

12. Awaking the Little Professor..!Awaking the Little Professor..!

13. ““The Whitespace Culture”The Whitespace Culture”
 Atmosphere of TrustAtmosphere of Trust
 Right to InformationRight to Information
 Risk TakingRisk Taking
 Embracing ChangeEmbracing Change
 Learning CultureLearning Culture
 Rewards & RecognitionRewards & Recognition
 Investment in PeopleInvestment in People

14. A Peak at the Latest Trends…A Peak at the Latest Trends…

15. GettingGetting Creative…!Creative…!
 Creativity ShellsCreativity Shells
 Idea ManagementIdea Management
 Competitive ParanoiaCompetitive Paranoia
 Cross-Pollination of IdeasCross-Pollination of Ideas
 Kaleidoscope ThinkingKaleidoscope Thinking

16. ConclusionConclusion

17. About Us
Federation of Consumers is a Non-Profit-Non-Governmental organization (NGO),
Registered with Department of Charity Commissioner. Federation of Consumers is
one of the apex organizations of the consumers in the country and founded with
motive to eliminate all possible forms of consumer exploitation. Federation plays a
vital role in the growth of consumerism in our country. Organization specializes in
attending all types of consumer issues that affect common man’s life. It has
programs aimed at the general public promoting consumer rights and overall
dispersion of information regarding consumer safety. Federation today help
consumers through different modes such as education, training, awareness
seminars & programs, developing IEC (Information, Education and Communication)
materials, networking, advocacy and lobbying and follow-up action. Federation of
Consumers is dedicated to protecting consumer interests through consumer
research, campaigns through media, creation/monitoring/enforcement of effective
consumer laws, consumer advocacy and information dissemination.
visit us @: www.federationofconsumers.org
Contact us @: federationofconsumers@gmail.com
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