Competitive Intelligence to Decision Pattern (CIDP) is a method of rating Corporate Competitive Intelligence Operations through patterns of systemic flow from Competitive Intelligence to Decision, thereby providing appropriate classification ranging from AAAAAAAA to DDDDDDDD.
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Competitive Intelligence to Decision Pattern by Elijah Ezendu
1. Competitive Intelligence to Decision Pattern (CIDP) by Elijah Ezendu
A
B
C
D
Full-Blown Intelligence
Department
Mini Intelligence
Unit/Section or
Outsourced
Intelligence Processes
Cross-Functional
Intelligence
Committee
Absence of
Intelligence Processes
Intelligence
Infrastructure
Full Stream
Technology Driven
Analytics and Expert
HUMINT Driven
Investigation
Full Stream
Technology Driven
Analytics
Some
Function-Specific
Technology Driven
Analytics
Absence of
Intelligence
Infrastructure
Intelligence
Scope
Value Chain ,
Connected Value
Streams and Global
Developments
Limited to Value Chain
Limited to a
Department
Absence of
Intelligence Activity
Intelligence
Culture
Enterprise-Wide
Intelligence Culture
Limited to Some
Departments
Limited to a
Unit/Section
Absence of
Intelligence Culture
Advancement of
Actionable
Intelligence to
Decision
100.0%
75.0% to 99.9%
50.0% to 74.9%
< 50.0%
Comprehensive
Measurement of ROI
of Total Intelligence
Operations
Measurement of ROI
for some Intelligence
Projects
Established
Performance Standard
for Intelligence Unit
Highlighting KPI, KRA
& KPA
Absence of
Intelligence
Measurement
Usage of Actionable
Intelligence
Total Value Chain
Top Leadership
Limited to some
Departments
Non-Use of Actionable
Intelligence
Intelligence
Effectiveness Index
100.0%
75.0% to 99.9%
50.0% to 74.9%
< 50.0%
Rating
Intelligence
Processes
Actionable
Intelligence
Measurement