Technology is starting to merge, creating integrated experiences and opening truly significant possibilities in the way we solve problems and creating better products and experiences.

1. The New Possible: Integrated Experiences
Much of the technology gaining
relevance and being adopted by the
public is old. Virtual reality,
augmented reality, artificial
intelligence, voice interface,
wearables, biometric recognition
have existed for some time, but in
isolated ways.
Now, technology is starting to merge,
creating integrated experiences and
opening truly significant possibilities
in the way we solve problems and
creating better products and
experiences.
As experiences evolve, there is also
a need for great interest in exploring
new frontiers, imagining new
interactions - made possible by new
sophisticated capacities.
New types of interaction
A great movement is occurring in the
direction of using voice
interaction. Thirty-three million voice-
enabled devices we reported for
home use in the United States at the
end of 2017.
Today, video cameras are also more
evolved and they can capture people
on the move - their positions and
expressions. This technology,
combined with the capabilities of
neural networks, can be trained to
identify and classify peoples’
activities and gestures, reveal an
unprecedented scenario and create
a new space for gesture-based
interaction design, making it possible
to control devices and services with
body language.
In other words, we will increasingly
have more questions about when it is
best to use voice, touch or gesture
interaction.
Motivated by the difficulties and
limitations of voice interactions,
researchers are exploring the
possibilities of gestural/body
movement to create a new category
of products.
To the extent in which we create new
experiences, we must also manage
user expectation and understand
controls necessary for each context.

2. We cannot always expect happy
results when the new replaces the
old. We must consider the context
and the effort made during everyday
tasks. In order to construct a phrase
that makes sense to chatbots, for
example, it is necessary to type
much more than what we would
simply have to touch, in terms of
options, for a graphical interface.
Voice interaction is more natural;
however, we do not have the visual
resources available to offer better
understanding and control to users.
For example, it can be faster and
more efficient to control a device
through gestures when it is a simple
interaction like increasing speed or
volume. It is also possible, faster and
more natural to communicate
through gestures, for example: “I
liked it!” and “I disliked it!”
What is the role of the designer in
this new scenario?
"The interactions of the future are not
made of buttons.”
The appropriate application of
technology is simply a question of
using what is at our disposal to
create the next product and service
standards with a human-centered
process - that keeps focus on real
user needs.
Designers put the user in the front
seat. It isn't about drawing on a
screen or a conversational interface,
but about using available resources
to solve the problem and creating a
differentiated experience. This could
be graphic user interaction, language
user interaction, voice user
interaction, augmented or virtual
reality interaction, gesture based
interaction, no user interaction, or
combining and using simultaneously.
The Designer's role is
concentrated more on the UX:
performing user research,
understanding context, supporting
empathic and usable creations and
testing solutions to measure
adherence and satisfaction.
Natali Abreu Garcia
Experience Design everis Brazil