2. DO - Stick to 2 clear fonts as a maximum. Make sure they
compliment each other and are genre appropriate. Watch the
sizing of your fonts carefully
In the first sketch of my digipak I have made sure that I will only be using one
font to make it clear, simple and genre appropriate.
The sizing will be that the artist’s name is in the biggest size, then the album
title second biggest.
• Also - Include bar code, date, copyright information, title of
the album, artist name, record company logo, website and
artist website
3. DO - Stick to 3 colours as a maximum. Make sure they go well
together, fit the genre correctly and suit the colours in the
photos
The colours I will be using will be blue text as blue is one of the main colours
on the graffiti wall in my music video, and this will be on top of a black and
white image so that it is quite in keeping with the mood of my genre. Also as
the graffiti wall is so colourful it will look more visually effective in black and
white as there would be too much going on if I were to keep the colour.
In order to bring some vibrant colour to my ancillary products however I may
keep the coloured image on the spine of my digipak and perhaps the inside
will be colourful also. But firstly I will check to see if the colour is too busy.
4. DO - Make sure you are using clear photos that are in focus.
Appropriate shot size, generically appropriate. Rule of thirds for
composition
When my group and I were out filming for our music video we also took some
pictures that we can use for our ancillary products. However it is challenging
to find a picture that still looks good quality when it has been cropped or
stretched.
I will also be using a close up/ mid shot image of Reanne so that the audience
will recognise her from the music video as a new artist.
The image of Reanne I have chosen is in keeping with the rule of thirds for
composition as her face is on the far right two thirds, looking left.
5. Don’t
• Don’t use unnecessary effects. Any text or image effect must suit the
genre
• Don’t stretch image to fit the panel – if the image isn’t the right size to
start with then don’t use it
• Don’t place text across the face of the artist - (The focus will be on the
face of the artist, the text will be in the top left corner of the front
cover, whereas her face will be on the right hand side)
• Don’t use fonts simply because you like them - (1 clear font will be used)
• Research carefully and follow the conventions of your genre closely. Too
many photos will lose marks – (One stand out image on front
cover, possibly another image on the back but not a close up shot, more
an establishing shot from the music video locations)
