This document describes a study that developed new patterns for natural-dyed reed products and evaluated consumers' satisfaction with the products. It reports the following key findings: 1. Existing reed products lacked attractive patterns, making them less desirable. 2. The study developed new product patterns for home decorations and bags. 3. Surveys found that consumers were highly satisfied with the quality and design of the new products.

1. Category 9:Craftsmanship Invention
Folk Wisdom
Natural-Dyed Reed Products

2. 4.1 Miss Kesini Phokutsai Accounting,
1st yr. Diploma (Head)
4.2 Miss Chuthathip Phonthep Accounting,
1st yr. Diploma
4.3 Miss Phaeton Bunrat Accounting,
1st yr. Diploma
4.4 Miss Duangnaruemon Phutthachit
Accounting, 1st yr. Diploma
4.5 Miss Yuwadi Nongkaen Hotel, 1st yr.
Diploma
4.6 Miss Nathita Ritsing Accounting,
1st yr. Diploma
4.7 Miss Phatsani Somsap Hotel 1st yr.
Diploma
4.8 Miss Kanchana Doksungnoen Hotel 1st yr.

3. -Weaving had occurred for 60 years to
use in household.
-Trying to grow reed had been done by
villager and it went well.
-Weaving reed in sheet, it would
durable.
-Grouping a reed-weaving team as a
part time job after done farming.

4. 1.To develop pattern of folk wisdom natural-
dyed reed products.
2. To investigate consumers’ satisfaction
toward developed products.
1. Having products with pattern and quality to
meet market needs.
2. To learn consumers’ satisfaction toward
products.
3. Being able to use products in home
decorations and female bag.

5. Folk wisdom natural-dyed reed products
will be developed the product patterns
according to genders with differences in
high-level satisfaction.
Independent Variable: Product pattern
Dependent Variable: Interest groups’
opinions and satisfaction toward
products according to genders.

6. Population: Interest group and expert
teams, Ban Wai’s house wives, who
trained students
Sample: 20 Ban Wai’s skilled house
wives in Loengnoktha, Yasothon and 60
interest persons by simple random
sampling
Part 1: Development of product patterns, home
decoration and female bags.
Part 2: Evaluation of consumers’s satisfaction
toward products by 5 rating scale (Likert’s Scale)

7. Data Collection
Researcher collected data by interview
experts, studied KBO network documents
and questionnaire to find consumers’s
satisfaction toward products.
Data Analysis
Collected data was analysed through
automatic computer program to find
frequency, percentage, arithmetic mean, and
standard deviation.

8. Part 1: Interview result and study product
pattern development, home decoration and
female bag.
It found that the products had no patterns
and attraction. That’s why they were cheap
and lack of attraction.

9. Part 2: Results of consumers’s satisfaction toward products
Table 1: Demographic Background
Demographic Background (N=80) Percent
Gender
- Male
- Female
26
54
32.5
67.5
Ages
- Under 25 yrs.
- 26 – 35 yrs.
- 36 - 45 yrs.
- 46 – 55 yrs.
- Over 56 yrs.
12
18
32
13
5
15.0
22.5
40.0
16.25
6.25

10. Demographic Background N=80 Percent
Education
- Lower than high school
- High school
- Bachelor’s degree
- Higher than Bachelor’s degree
33
17
24
6
41.25
21.25
30.0
7.5
Data group
- Ban Wai’s house wives
- Interest persons
20
60
25.0
75.0
Occupations
- Students
- Officials
- State enterprise officials
- House wives
- Business owner
12
28
5
31
4
15.0
35.0
6.25
38.75
5.0

11. Part2: Results of consumers’s satisfaction
toward products
Table 2: Results in quality and products.
Items
Satisfaction Level
S.D. Level
Quality
1. Neat products 3.86 1.21 High
2. Material and production 4.02 1.11 High
3. meticulousness and
attraction
4.30 .83
High
4. Dyeing suitability
4.56 .72
Highes
t
Total 4.18 .96 High

12. Items Satisfaction Level
Products S.D. Level
1. Suitable product pattern 4.24 .71 High
2. Up-to-date product pattern 4.11 .69 High
3. Trendy product pattern 4.04 .93 High
4. Attraction product pattern 3.69 1.34 High
5. Suitable material 4.12 .85 High
6. Market possibility 4.18 .81 High
7. Concluded satisfaction 3.91 1.07 High
Total 4.04 .91 High
Overall 4.11 .93 High

13. 1. It found that the products had no patterns
and attraction. That’s why they were cheap and
lack of attraction.
2. In overall, it found that consumers’
satisfaction toward products on products and
quality were in High level ( x=4.11) .