استفاده صحیح از منابع محدود به منظور انجام فعالیت های اقتصادی از موضوعاتی است که همیشه مورد توجه سرمایه گذاران و تامین کنندگان منابع مالی(از قبیل بانک ها، موسسات تامین منابع مالی، صندوق های توسعه ای و ...) قرار داشته است. این امر به طور معمول از طریق انجام بررسی ها، برآوردهای جامع و تدوین چشم انداز پروژه ها قبل از اجرا و نهایتاً انجام ارزیابی های لازم و ارائه نتایج آن در قالب یک گزارش مکتوب یعنی همان «طرح کسب و کار» صورت می‌گیرد. در این جلسه از کلاس های آمادگی المپیاد کارآفرینی به بررسی اجزای طرح کسب وکار و اقتصاد سلامت می‌پردازیم. کتاب راهنمای تهیه طرح کسب و کار نوشته مسعود شفیعی مورد بررسی قرار می دهیم.

1. Health Economics

4. Some Principle Of
Economy
1- Exchange For Everyone
2- Opportunity cost

5. What is Market
Fundamental Theorem of Exchange

8. Derived demand

9. Some Examples

12. Health Book

13. Grass Money
Cristiano 1000 m2 10,000$
Jack 100 m2 10$

19. Books

20. Business Plan

21. 01 02 03 04
05 06 07 08
Business Plan Parts
Markets &
Customers
Business
Brief
Background and field of
activity
Products and Services
Organization and
business operations
Human Resource
Framework of laws and
social and environmental
factors
Finical Plan

22. Situation assessment
Mission codification
Getting Ready
Goal setting
Business Plan Developing
Goal setting for Employee
Process Monitoring
Business Plan
Development
Steps

23. Vision
Strategy
Philosophy
Mission

25. Employee’s Role in
Business Planning
Mission
Employee
Business Planning

26. Business Brief
01

27. In This section
Goals
Notes
Financial Needs

28. For Example

29. For Example

30. For Example

31. Background
and field of
activity 02

32. Products or Services
Market & Customers
Location
Key Information
Managers Structure
History
Strategies
Organization
In This section

33. Marketing
R&D
Logestic
Manufacture
Organization
Services

34. Product
&
Services
03

35. Problem Solution

36. Information
History

37. Features Benefits

38. R&d Product Life Cycle

39. Product
Life Cycle

40. Pricing

42. Manufacturing Process
Intellectual Property
Primary Substance
Qualification

43. Market
Customers
Competitors
04

44. Market
Size
Features

47. Gender
Target
Age
Male
Female
30-45
Planinng
Average Spend
per Customer
Interests
60%
40%
$20,000
Sailing Programming
Chess
45-60

48. Competitors
Saturn
Venus
Mars
Jupiter

49. Market Size
Mercury
5%
Saturn
20%
Jupiter
55%
Neptune
20%

50. Jupiter
Venus
Mars
Market Share
25%
50%
10%
15%
Saturn

51. Them Us

54. Competition
Analysis
Jupiter Mars Venus Mercury
1
2
3
Yes
Yes
Yes
Yes

57. Organization
&
Business Operation
05

58. Place & Location

59. Marketing
Selling
Approach
Promotion
Product Development
Logestic
Market Research

60. Manufacture Ordering
Distrubtion
3 Important Part

61. Organizational
Chart
CEO
R&D
Employee 1
Qualification
Employee 1
Employee 2
Marketing
Employee 1
Employee 2
Manufacturing
Employee 1

63. Our Process
Step 5
Step 3
Step 1
Step 2
Step 4

65. Human
Resource 06

66. Mark Doe
Our Team
Charles Jones
Adelyn Keller

68. Framework of
laws and social
and
environmental
factors
07

69. In This Section
Social Benefits
Social Issues
Licenses
Environmental Issues

70. Financial
Plan 08

71. Financial Plan
History Of Financial
Performance
Financial
statement Cash Flow
Balance
Sheet
Financial
Ratios
Financial
Supply

72. Liquidity
Ratio
Performance
Ratio
Financial
Ability Ratio
Profitability
Ratio
Financial Ratios

81. Risks & SWOT Analysis

83. Does anyone have any questions?
Mahdi.Raeszadeh@Yahoo.com
Linkdin: Seyed Mohammad Mahdi Raeszadeh
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