TRIBAL UNITY: A Culture First Approach To Enterprise Agility (Keynote AgileCamp Dallas 2017)

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Keynote @ AgileCamp Dallas 1st December 2017. Kotter says "Culture change comes last, not first", but what if it didn't have to? What if there was a way to start your agile transformation by creating a one team culture? Based on Amazon #1 best seller, Tribal Unity: Getting From Teams to Tribes by Creating a One Team Culture, Em Campbell-Pretty will share the proven patterns she has been successfully applying in the field over the past five years. Peppered with tales from the trenches this session will be full of practical ideas to help you lead your enterprise towards Tribal Unity.

Leadership & Management

@GoAgileCamp
#AgileCamp2017
2017
TRIBAL UNITY
Em Campbell-Pretty
A CULTURE FIRST APPROACH TO
ENTERPRISE AGILITY
@PrettyAgile
Managing Director & SAFe® Fellow
Pretty Agile Pty Ltd

@PrettyAgile #TribalUnity@PrettyAgile #TribalUnity

@PrettyAgile #TribalUnity
FAST FORWARD….

@PrettyAgile #TribalUnity
“Birds flock,
fish school,
people tribe.”

@PrettyAgile #TribalUnity
Stage 1:
Life
sucks!
Stage 2:
My life
sucks!
Stage 3:
I’m
great!
Stage 4:
We’re
great!
Stage 5:
Life’s
great!
“What makes some tribes more effective
than others is culture” – David Logan

https://www.flickr.com/photos/nicksie2008/8489106098@PrettyAgile #TribalUnity

@PrettyAgile #TribalUnity
“A tribe is a group of
people connected to
one another,
connected to a leader
and connected to an
idea.”
– Seth Godin

@PrettyAgile #TribalUnity
CREATE
AWESOME
TEAMS

@PrettyAgile #TribalUnity
Shared Mission
@PrettyAgile #TribalUnity

@PrettyAgile #TribalUnity
Our research findings suggest that by the time
members actually get down to work, the
conditions that most powerfully shape team
behaviour and performance have already been
established…
Thirty percent [of how well a team
eventually performs] is determined by how
the initial launch of the team goes.
– J. Richard Hackman

@PrettyAgile #TribalUnity
Accelerate
Cultural Change
with
Self-Selecting
Teams

@PrettyAgile #TribalUnity
Visualise the Work Communicate Daily
Inspect & Adapt Extreme Programming
@PrettyAgile #TribalUnity

@PrettyAgile #TribalUnity
THEN CREATE
AN AWESOME
TEAM OF TEAMS

@PrettyAgile #TribalUnity
SHARED
IDENTITY

@PrettyAgile #TribalUnity
Team
Product
Boxes
@PrettyAgile #TribalUnity

@PrettyAgile #TribalUnity
Tribe T-Shirts

@PrettyAgile #TribalUnity
SHARED
EXPERIENCES

@PrettyAgile #TribalUnity
Daily
Cocktail
Hour
Continuous
Human
Integration

@PrettyAgile #TribalUnity
COMMUNITIES
OF PRACTICE

@PrettyAgile #TribalUnity
CELEBRATE
AS A TRIBE
(NOT A TEAM)

@PrettyAgile #TribalUnity
International
Talk Like A
Pirate Day

@PrettyAgile #TribalUnity
CONNECT AT
THE “GEMBA”

@PrettyAgile #TribalUnity
SERVE THE TRIBE

“…the only way to systematically
ensure that you have great
people at every level is to ensure
that you have great leaders at
every level – leaders who make
the people around them better”
- James Parker,
CEO Southwest Airlines
Bubble Up
@PrettyAgile #TribalUnity

@PrettyAgile #TribalUnity
“Vulnerability is the last thing I
want you to see in me, and the
first thing I look for in you.”
Brené Brown

@PrettyAgile #TribalUnityImage source https://flic.kr/p/5ACgjH

@PrettyAgile #TribalUnity
“People are already doing their best;
the problems are with the system.”
—W. Edwards Deming

@PrettyAgile #TribalUnity
Source http://www.implementingscrum.com/2006/09/11/the-classic-story-of-the-pig-and-chicken/

@PrettyAgile #TribalUnity
COMMUNICATE
THE VISION

@PrettyAgile #TribalUnity
World Leaders
in Agile Data
Warehousing

@PrettyAgile #TribalUnity
SUSTAINING
TRIBAL UNITY

@PrettyAgile #TribalUnity
Employee Net Promotor Score
On a scale from 0 to 10, how likely are you to recommend working in
______ to a friend or colleague?
Why?
Souce: http://www.netpromotersystem.com/about/measuring-your-net-promoter-score.aspxaImage

@PrettyAgile #TribalUnity
Create an environment in which
people feel safe to be themselves at work

@PrettyAgile #TribalUnity
I don’t assume what worked for me will
work for you, but I do want to inspire you
as you contemplate what an intentional
culture of joy could look like in your world.
- Richard Sheridan, Joy Inc.

@PrettyAgile #TribalUnity
Check out my blog posts on:
• Facilitating Self-Selection: http://bit.ly/FacilitatingSelfSelection
• Unity Hour: http://bit.ly/UnityHour
• Cocktail Hour: http://bit.ly/CommunicationCadence
• Chapters & Squads: http://bit.ly/SAFeSpotify
• The ”frozen middle”: http://bit.ly/FrozenMiddle
• Bubble Up: http://bit.ly/agilebubbleup
• Leading by Serving: http://bit.ly/AgileTeamOfLeaders
• Leading Through Vulnerability: http://bit.ly/LeadingVulnerability
• Employee Net Promotor Score: http://bit.ly/TeamNPS
• Farewell film from EDW: http://bit.ly/FarewellEDW
• Tribal Unity – The Book: http://bit.ly/GetTribalUnity
WANT TO KNOW MORE?

Em Campbell-Pretty
@PrettyAgile
www.prettyagile.com
au.linkedin.com/in/ejcampbellpretty/
em@prettyagile.com.au w w w.prettyagi l e.com.au

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Leadership is an Extreme Sport - Workshop @ LAST 2016

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Struggling with Agile at scale? Thinking about scaling Agile beyond the team? Want to learn from others’ mistakes? Well don’t panic, and carry a towel. After all, “any man who can hitch the length and breadth of the Galaxy, rough it, slum it, struggle against terrible odds, win through and still know where his towel is, is clearly a man to be reckoned with.” There is a lot to be learnt from those who have successfully hitchhiked their way to the galaxy of Scaled Agile, but there is also much to learn from those who have gotten a little lost upon the way. This session celebrates the scaled Agile hitchhiker, the people who tried and failed, with ideas that were occasionally brilliant but often plain stupid. You will laugh, you will cry but you will also walk away will a nice long list of ideas not to try when scaling Agile!

Failing @ Scaling: Don’t panic, and carry a towel!

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Imagine inheriting the job leading the "business as usual" change program for Westpac's new online banking platform. Your challenge, should you choose to accept it (like you have a choice), is to “turn it Agile”. You are “gifted” a SAFe Program Consultant, not that you know what that is. So you tell them of your predicament and ask if Agile will help. As one would expect, the Agile consultant can see the path to agility. However, the recommended approach seems somewhat unconventional. A one-week immersion program that will transform the waterfall machine into an Agile Release Train! Tune into this session to learn how one of Australia’s largest banks adopted Agile on a mission critical application overnight. Attendees at this session will learn the benefits and pitfalls of using SAFe’s notorious Quick Start approach to implementing Agile, and the facts about what it really takes to “Quick Start” an Agile Release Train.

Mission Impossible: Banking on a SAFe QuickStart

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Many enterprise Agile adoptions begin with a CIO on a stage announcing a Call to Agility. Coaches are engaged, teams respond enthusiastically and the executives eagerly await the promised benefits. When reality hits and things aren’t changing fast enough, the finger pointing starts, and more often than not the frozen middle are caught in the crossfire. To add insult to injury, when an organisation introduces Scrum, middle management is often left wondering what their role is and how can they contribute? Many Agilists have suggested we should get rid of them. In my view, you need to embrace them as they do have a role to play, and an important one at that. In this session, we will explore techniques for harnessing the energy of managers at any level: frozen or otherwise! We will help them accelerate their journey towards becoming agile leaders. The presentation was given at Scrum Australia on 29th April 20166.

Thawing the Frozen Middle: The role of Managers in organisations using Scrum

Em Campbell-Pretty

How can we harness the energy of Middle Management (aka the Frozen Middle) to lead, rather than hinder, an agile transition? Learning Objectives: Attendees will be able to:  use empathy mapping to put themselves in the shoes of middle management  appreciate that middle managers can feel trapped in an organization undergoing an agile transformation understand the  support middle managers in understanding their role in agile world  apply new techniques to educating middle management on lean and agile  help middle managers "learn to see"  inspire middle managers to change  appreciate that middle managers are people too Presented at the Global Scrum Gathering® Orlando 2016

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TRIBAL UNITY: A Culture First Approach To Enterprise Agility (Keynote AgileCamp Dallas 2017)

1. @GoAgileCamp #AgileCamp2017 2017 TRIBAL UNITY Em Campbell-Pretty A CULTURE FIRST APPROACH TO ENTERPRISE AGILITY @PrettyAgile Managing Director & SAFe® Fellow Pretty Agile Pty Ltd

2. @PrettyAgile #TribalUnity@PrettyAgile #TribalUnity

3. @PrettyAgile #TribalUnity@PrettyAgile #TribalUnity

4. @PrettyAgile #TribalUnity FAST FORWARD….

5. @PrettyAgile #TribalUnity

6. @PrettyAgile #TribalUnity “Birds flock, fish school, people tribe.”

7. @PrettyAgile #TribalUnity

8. @PrettyAgile #TribalUnity Stage 1: Life sucks! Stage 2: My life sucks! Stage 3: I’m great! Stage 4: We’re great! Stage 5: Life’s great! “What makes some tribes more effective than others is culture” – David Logan

9. https://www.flickr.com/photos/nicksie2008/8489106098@PrettyAgile #TribalUnity

10. @PrettyAgile #TribalUnity “A tribe is a group of people connected to one another, connected to a leader and connected to an idea.” – Seth Godin

11. @PrettyAgile #TribalUnity “A tribe is a group of people connected to one another, connected to a leader and connected to an idea.” – Seth Godin

12. @PrettyAgile #TribalUnity CREATE AWESOME TEAMS

13. @PrettyAgile #TribalUnity Shared Mission @PrettyAgile #TribalUnity

14. @PrettyAgile #TribalUnity 7±2

15. @PrettyAgile #TribalUnity

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17. @PrettyAgile #TribalUnity Our research findings suggest that by the time members actually get down to work, the conditions that most powerfully shape team behaviour and performance have already been established… Thirty percent [of how well a team eventually performs] is determined by how the initial launch of the team goes. – J. Richard Hackman

18. @PrettyAgile #TribalUnity Accelerate Cultural Change with Self-Selecting Teams

19. @PrettyAgile #TribalUnity

20. @PrettyAgile #TribalUnity Visualise the Work Communicate Daily Inspect & Adapt Extreme Programming @PrettyAgile #TribalUnity

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44. @PrettyAgile #TribalUnity A tribe is a group of people connected to one another, connected to a leader and connected to an idea. - Seth Godin

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50. “…the only way to systematically ensure that you have great people at every level is to ensure that you have great leaders at every level – leaders who make the people around them better” - James Parker, CEO Southwest Airlines Bubble Up @PrettyAgile #TribalUnity

51. @PrettyAgile #TribalUnity “Vulnerability is the last thing I want you to see in me, and the first thing I look for in you.” Brené Brown

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56. @PrettyAgile #TribalUnity Source http://www.implementingscrum.com/2006/09/11/the-classic-story-of-the-pig-and-chicken/

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60.

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65. @PrettyAgile #TribalUnity Create an environment in which people feel safe to be themselves at work

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67. @PrettyAgile #TribalUnity I don’t assume what worked for me will work for you, but I do want to inspire you as you contemplate what an intentional culture of joy could look like in your world. - Richard Sheridan, Joy Inc.

68. @PrettyAgile #TribalUnity Check out my blog posts on: • Facilitating Self-Selection: http://bit.ly/FacilitatingSelfSelection • Unity Hour: http://bit.ly/UnityHour • Cocktail Hour: http://bit.ly/CommunicationCadence • Chapters & Squads: http://bit.ly/SAFeSpotify • The ”frozen middle”: http://bit.ly/FrozenMiddle • Bubble Up: http://bit.ly/agilebubbleup • Leading by Serving: http://bit.ly/AgileTeamOfLeaders • Leading Through Vulnerability: http://bit.ly/LeadingVulnerability • Employee Net Promotor Score: http://bit.ly/TeamNPS • Farewell film from EDW: http://bit.ly/FarewellEDW • Tribal Unity – The Book: http://bit.ly/GetTribalUnity WANT TO KNOW MORE?

69. Em Campbell-Pretty @PrettyAgile www.prettyagile.com au.linkedin.com/in/ejcampbellpretty/ em@prettyagile.com.au w w w.prettyagi l e.com.au

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