1. In what ways does your media product use,
develop or challenge forms and conventions
of real media products?
By Ed Dean

2. A shot that shows a link between lyrics
and/or music and visuals
“the night was all you had, you ran into the night from all you had” In this
shot from the video for Bastille’s ‘Laura Palmer’ you can see Dan the singer on
his own in the dark, being lit by large lights. We can see from the trees that
this shot is outside, in other shots we can see more clearly that this is a
forest.

3. A shot that typifies the way a record
company would want their artist to be
represented
This shot is from the Arctic Monkeys ‘why’d you only call me when your high’. I
believe that this shot is perfect for showing how a record company wants to
represent their artist. I think this as in this shot he is supposed to be high and
having a sort of schizophrenic moment in the mirror. Although the song is about
drugs through out the whole video there are visual links to the effects of drugs,
but we do not see any drugs. This is because the record label would not want the
public to link them with drugs.

4. A shot that illustrates how your video
uses music genre
Just from looking at it you can see that this shot is typically
indie. This shot is from Komodo Krimes single ‘Something
New’. From the mise en scene we can tell that this is an indie
music video, from the way they’re dressed in patterned shirts
and the way that they hold their guitars high like the Arctic
Monkeys do in their video for the song I have chosen.

5. A shot that shows an intertextual
reference
This is from the video ‘Dani California’ by the Red Hot Chilli
Peppers. Pretty much the whole video is an intertextual
reference as throughout the whole video they are dressing up
as other bands and playing like them. In this shot you can
clearly see Michael Shores theories of recycled styles (Elvis
and the 1950s) and clichéd imagery.

6. A shot that demonstrates your use of
camera
This shot is from The 1975s song ‘Girls’. It is an extreme
long shot showing off the band playing with a group of
girls. The shot has lots of vibrant colours which is unusual
for their videos but creates a summery and fun feeling.
The mise en scene of the girls uses Michael Shores theory
of adolescent male fantasy, through the girls in bikinis.

7. A shot that demonstrates your use of
lighting
This shot is from The 1975s video for ‘Chocolate’.
The use of lighting in this shot is good as it is so
simplistic but does its job so well. The shot is set up
to draw your attention to the singer. And the
outline/gloomy look draws you to his face.

8. A shot that demonstrates your use of
mise-en-scene
From Bastille’s ‘Of the night’. This is a well set up
shot. It has got the thirds rule in place (ambulance,
detective, flashing lights). The flashing lights give a
sense of emergency. It also uses Michael Shores
theories of recycled styles and clichéd imagery from
classical police dramas as we can see the back of
the detective, flashing lights and a motel.

9. A shot which demonstrates I have
watched other music videos
This shows that I have watched other videos as I have
used a very similar shot as in my music video. I liked this
shot because it is a nice angle on the guitar.

10. A shot which demonstrates I have
watched other music videos
This is a shot from The Black Keys ‘Gold On the Ceiling’. I chose this
shot as the video is one of my inspirational videos. It has lots of
exemplar angles and distances. Both of the shots which show I have
watched other videos, use Sven E Carlsson’s theory of the performance
video.