Scribe Overview - wescribe.co
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Scribe is the only network that allows their users to benefit from the value they create.
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Scribe Overview - wescribe.co
- 3. Overview
- 4. 2014 Confidencial Which market are we targeting? Media/News/Publishing. Type of product: Social networks and community for writers. Target audience: Writers/Bloggers. Stage of Development: Open Beta with limited functionality.
- 5. We are changing the way network see their users.
- 6. Social Networks have value because they are built by users. There are different networks for different user domains. Writing/blogging tools haven’t really evolved in a decade. Writing/blogging domain will be even more valuable. Scribe is the only network that allows their users to benefit from the value they create. 2014 Confidencial Scribe Thesis
- 7. Scribe is the only social network where writers and readers are more than content producers and consumers, they are PARTNERS. 2014 Confidencial
- 8. Internet 1.0, 2.0 and 3.0
- 9. 2.0 - Content produced by users and online interactivity 1.0 - Sites with static content. 3.0 - Content created and organized by users, more customization and interaction. Users as a viewer. (Altavista, Geocities, Yahoo) Users as a product or client (Facebook, Twitter, Linkedin) User as a PARTNER. (Kickstarter, Wikipedia, Scribe) Sign Up Here! Like follow Publish Here! Hello! Welcome to my website! 2014 Confidencial
- 10. 1997 The term “blog” was coined in 1997, when Jorn Barger called his site a “weblog” 2001 Niche blogs such as Mashable and TechCrunch mainstream in the 21st century Now Today, news blogs rival mainstream media. Social media has made blogging more interactional 2014 Confidencial The Evolution of Blogging
- 11. Have social networks made blogs more interactive?
- 12. “It feels like these blogging tools haven’t really evolved in a decade.” - Evan Willians, CEO at Medium and Twitter founder and board member. NOPE! 2014 Confidencial
- 13. • Writers can not constantly update their content . • Complex and unintuitive content management tools. • Writers see no return for what they are trying to do. • Try to build their own audience, but FAIL • Try to make money from their blogs, but FAIL Problem 1: Problem 2: <html> <table text> </html> buy here? follow? nope! 2014 Confidencial Blogging 1.0
- 14. Blogging 2.0 Wordpress. My first blog! buy here? follow? nope! 2014 Confidencial Problem 1: Problem 2: • Writers can not constantly update their content . • Complex and unintuitive content management tools. Solved! • Writers see no return for what they are trying to do. • Try to build their own audience, but FAIL • Try to make money from their blogs, but FAIL
- 15. Scribe is blogging 3.0 √ Focus on writing √ Build your audience √ Find and Share new content √ Users are rewarded for the content they create Value Proposition Revenue Model √ Credit system purchase √ Commission √ Sponsors 2014 Confidencial
- 16. Poetry with love Articles Poetry Short Stories The discovery matrix User search 2014 Confidencial Blogging 3.0 – Scribe a participatory platform for discovery.
- 17. How users are related and connected.
- 18. Profiles and Timeline. (ex: facebook) Interest Graph -Topics and subject which users are interested. (ex: twitter/blog) Social Graph 2014 Confidencial Scribe is the place where it is possible to combine these two concepts, allowing users to build their audience and find new texts.
- 19. Blogging 3.0 – Spreading the wealth
- 20. We change the users role in the social network. Users are not our product. Users are not our client. Writers control when and how to charge for their texts. Users are PARTNERS Readers will be rewarded for sharing paid texts which are purchased. 2014 Confidencial
- 21. Scribe gets a commission of 20% every text purchased and the writer control the commission paid to their referrers. We create a system of micro payments to users through a credit purchase. Users buy texts with Scribe credit. Scribe Credit System 2014 Confidencial $ 10,00 200,00 Scribe Money Buy
- 22. Scribe Credit System Writer selects category #theme (tags) language Is it free? Writers publish Monetize Text System 2014 Confidencial R$ 10,00 200,00 Scribe Money Yes No Shared Text Buy from shared link 8,00 (Writer) 2,00 (Scribe) Buy Share Buy 7,00 (Writer) 2,00 (Scribe) 1,00 (Spreader) Direct Sell Buy from Scribe 10,00
- 23. 2.0 Model Facebook, Twitter, PayPal Kickstater, Wikipedia, Scribe The key is the network size. Network is just the path. Individual users are the key. First mover advantage is critical to revenue. (Ex: Paypal waited until 4mm users before turning revenue) We are able to make money easily and fast. Kickstater crowdfunded US$ 1b in 5 years, and the revenue is around US$ 30mm/year). 3.0 ModelX 2014 Confidencial
- 24. There are over 300 million blogs 175.000 blogs are created everyday day There are over 500.000 post/day* There are over 400.000 comments/day* 12 million people blog via social network** 77% Internet users read blogs 23% of internet time is spent on blogs and social network * Just in wordpress plataform ** Twitter and facebook HUGE market potential! 2014 Confidencial
- 25. Users/month n°ofusers 0 200 400 600 800 month mai-14 jun-14 jul-14 ago-14 Usuários total "Previsão" de usuários Scribe Metrics - Growth rate of users (last month) 248%
- 26. 488%Users x Text 0 200 400 600 800 mai-14 jun-14 jul-14 ago-14 Usuários total Textos totais Scribe Metrics - Growth rate of text (last month)n°ofusers
- 27. Scribe co-founders: perfect combination of skills Kelvin Araki Degree in business, already founded two companies and is an amateur writer. We are the right team to develop and build Scribe. We have complementary skills, enabling the project runs quickly. We have a very good work flow, because we respect and admire our diversity of thought and experiences. Alexandre Wiechers Autodidactic developer, at age of 20 has worked in 2 startups and founded Scribe. Eduardo Taulois Degree in Marketing , was the owner of his own Ad Agency for the last 10 years. 2014 Confidencial
- 28. kelvin@wescribe.co alexandre@wescribe.co eduardo@wescribe.co 2014 Confidencial Kelvin Araki Alexandre Wiechers Eduardo Taulois Scribe Headquarter Av. José Manuel Balmaceda, 186 - Cj. 421 Reñaca - Viña Del Mar Valparaíso - Chile - ZIP: 8650423 Contact Us