Hubhopper is the daily dose of your interests. A personalised social magazine that acts as a one stop shop for users in search of diverse content from varied sources, Hubhopper saves its users both the search cost and time commitment they currently have to go through wading through the unorganised ocean of the internet. Its short, beautiful, ephemeral, social and understands what you're looking for. Hubhopper for Content publishers: The perfect lead generation platform for content publishers of all sizes who are amazing at creating content but not necessarily experts of content delivery, hubhopper gives publishers (from the very small to the large) an open platform where all they need to worry about is doing what they do best and let hubhopper handle the rest. Hubhopper currently has publishers like Miss Malini, ANI, Universal and WION News and 30 other running channels. From delivery, Targeting, Analytics, design, click backs and optimisations all the way to eventually giving publishers a share of the ad revenue we make.

1. Welcome to Hubhopper
The Deck

2. WHAT IS HUBHOPPER
Hubhopper is two products:
u Doses for users:
An app that gives its users a daily dose of all the things they
love on a short ephemeral interface.
u Channels for publishers:
A lead-generation platform for content publishers to reach
their audience like never before.

3. All interests in one place Ephemeral bite sized 60 word doses Social features to interact with others

4. THE CORE PROBLEM
‘Getting information off the internet is like taking a drink from a fire hydrant’
-Mitchell kapor

5. PAIN POINTS
Users:
u The search cost associated with getting your daily fill of content from a myriad of different
avenues.
u Familiarizing yourself with the plethora of different user experiences on different
platforms.
u The time cost associated with the search for content.
Content Publishers:
u While masters of content creation, publishers are not necessarily great at creative tech.
u The cost associated with creating a delivery platform like Hubhopper internally.
u The headache of finding the right users to target your content to.
u The lack of data.
That’s 400
words in 7
seconds???

6. DOSES: FOR USERS
Hubhopper caters to users a personalized daily dose of
their diverse interests.
u Interest specific content from all your favorite publishers in
one place.
u 60 words or less.
u An ephemeral feed.
u A social ecosystem with features like favorites, communities
and collections.
Be caught up in under 2 minutes.

7. CHANNELS: FOR PUBLISHERS
u An open Freemium to Premium dashboard that gives content
publishers a way to create a channel of content that is delivered
to users in dose style.
u Free targeting to users of the publisher’s core segment.
u In-app analytics for A/B testing and optimization.
u Push notifications to channel subscribers.
u Content personalization.
u Free click backs.
u Upgrade options for more visibility.

8. HUBHOPPER- THE BRIDGE

9. REMEDY
Users:
u One app that gives a user a daily dose of their interests from all the publishers
they love.
u A dynamic platform that adapts to a user’s preference in real time.
u One set form of content dissemination to make the experience as easy as possible.
u An app that saves you time and effort
Publishers:
u An app that targets content to the right users and gets you new followers.
u Gives you clicks back.
u Gives you a simple dashboard to track analytics and progress.
u You worry about the content, let us worry about the rest.

10. CURRENT SCENARIO
u Ranked the 40TH best social product in the world.
u 100,000 users.
u Trending nationally on Twitter.
u 4.7 user rating and phenomenal user feedback
u Backed by the best in the industry
u Covered globally by press.
u 30 Channels onboard.

11. BACKED BY:

12. CORE TEAM

13. Item Hubhopper Viral Shots Daily Hunt Flipboard In-Shorts
Curated content
Ephemeral Feed
User interest
Personalization
Open platform
for businesses
Social Elements
Cross platform
functionality

14. REVENUE MODEL
Hubhopper has 3 main sources of revenue:
u The lead gen platform for publishers:
A freemium to premium channel structure for publishers,
where each upgrade increases their ROI from participating
on the platform.
u Sponsored stories:
We offer businesses who want to reach a targeted user set
with paid options of writing doses for them
u Native Advertising:
As our channel partners and user base continuous to grow,
our opportunities for native, targeted rises proportionately.

15. PLANS

16. THE FUTURE OF HUBHOPPER
u Hubhopper is not an app. Think the Google play for
publishers
u The free space for every content publisher to
create, analyze and earn on the worlds first daily
dose platform.
u Topic based auto curation of every channel based
on their HRI (Hubhopper Rating Index) score.

17. THANK YOU
“Sometimes all you need is twenty seconds of insane courage. Literally twenty seconds of
just embarrassing bravery. And I promise you, something great will come of it.”