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Sendgrid pitch deck
The document outlines SendGrid's email delivery services, focusing on transactional emails and their associated challenges such as deliverability and scalability. It highlights the benefits of using SendGrid, including increased deliverability, scalable cloud-based solutions, and easy integration for various email types. Additionally, it provides insights into pricing models, customer acquisition strategies, and current market performance.
Sendgrid pitch deck
- 1. Isaac Saldana, JoseLopez, Tim Jenkins, Kyle Kermgard We make email delivery easy Welcome
- 2. Email Categories • Personal •Marketing • Transactional
- 3. • Examples oftransactional emails… Transactional Emails
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- 7. Transactional Email Problems •Deliverability • Scalability • Lack of insight • Time consuming
- 8. Email Delivery MadeEasy Easy integration | Hosted service | Zero coding
- 9. Deliverability • 20% non-deliveryis typical • Costly – missed opportunities – If 1% of Ebay’s yearly email is missing they lose $14 million dollars
- 10. Deliverability (solved) DKIM DomainKeys ISP RateLimits SPF CAN-SPAMUnsubscribes Delivery Monitoring RDNS Feedback Loop Soft/Hard Bounces Expert system in transactional email to solve problems. On average users increase 20% deliverability by using SendGrid
- 11. Scalability The more emailsent the more hardware needed, more software to configure, and more servers to maintain.
- 12. Scalability (solved) SendGrid isa cloud-based service that scales on demand
- 13. Lack of Insightafter delivery
- 14. Metrics Provided bySendGrid
- 15. Time Consuming • Complywith CAN-SPAM • Manage unsubscribes • Add corporate branding
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- 20. Many others sendingemails
- 21. Competition Services Products SendGrid Deliverability Scalability Metrics Enhancement--- Integration Administration Affordability Flexibility --- ---
- 22. Revenue Model Basic SilverGold Platinum Monthly Price $9.95 $79.95 $199.95 $799.95 Price per email $0.001 $0.00075 $0.00050 $0.00045 Custom IP Click Tracking Open Tracking White label Reseller Panel Priority Support
- 23. • Direct – Adcampaigns – Social media marketing – Open source integration • Distribution channels – Hosting companies – Systems administrators – Web development firms Customer Acquisition
- 24. • Nearly 100paying customers • Over 150 million emails sent • 3 million emails per day Progress
- 25. • Raise $300k –Solid Sales & Marketing – 400 customers – $60k monthly recurring revenue • Investors – Email experience – Contacts with hosting providers – Mentorship Goals
- 26. Isaac Saldana, CEO Email:isaac@sendgrid.com Twitter: @isaldana Thank You