perfect summary of Google INC

1. Statuary notice
All logos and images used in this presentation have been taken from reliable
sources and with the consent of the copyright owners/proprietors.
The images and content of this presentation is suitable to a universal audience
Resemblance to the living or dead is purely fictional and the nature of this
content is not to dishearten anybody .
In case of argument regarding copyright, all cases are subjected to the
jurisdiction of High court at Mumbai only
.
FYBMS, Wilson College, Mumbai 1

2. Google inc.
Project by
Danivor
FYBMS, Wilson College, Mumbai 2

3. Company slogan
Don't be evil
You don’t need to be evil to be successful in
whatever you do.
Google was never formed out of a big
corporation but by two young graduates.
All that they had had was a very big and sincere
idea.
You don’t need to be corrupt to be successful in
life.
FYBMS, Wilson College, Mumbai 3

4. Google facts
Founded
1998
Founders
Larry Page and Sergey Brin
Incorporation
September 4, 1998
Initial public offering
(NASDAQ)
August 19, 2004
Headquarters
1600 Amphitheatre Parkway
Mountain View FYBMS, Wilson College, Mumbai 4
CA 94043

5. Company Mission
1) Focus on the user and all else will follow.
2) It’s best to do one thing really, really well.
3) Fast is better than slow.
4) You don’t need to be at your desk to need an
answer.
5) You can make money without doing evil.
6) You can be serious without a suit.
7) Great just isn’t good enough.
8) The need for information crosses all borders
FYBMS, Wilson College, Mumbai 5

6. Types of products and services
offered
 Products offered by Google carter to a vast
variety of audience ranging from Enterprise, to
developers, to casual users
 All of Google's services are free of cost.
 It earns most of its revenue from advertisers
and premium users.
FYBMS, Wilson College, Mumbai 6

7. Accounted for 28% of Google's revenue in 2011.
A pay per click based service where customer's pay from $ 0.50
to up to $ 100 per click.
Some call it a monopoly, others call it a blessing.
Less than 5% of Google's customers know about AdChoices.
FYBMS, Wilson College, Mumbai 7

8. How does AdChoices work ?
1 Several companies or organizations register with Google
under AdChoices scheme.
2 Whenever any user types any keyword pertaining to any
product he requires to search and clicks on the SEARCH
button,Google double checks these keywords with keywords
stored in Google’s database.
Thus Google search, on displaying search results, displays a
separate set of results highlighted in a separate block and
titled these results as 'Adds by Google'.
3When a user clicks on these sponsored links, he/she is taken to
the advertisers page and can view the advertisers products.
Whenever such sponsored links are clicked on, Google
charges the advertiser a predetermined amount . Thus it is a
win, win situation for Google, the advertiser as well as the
user.
FYBMS, Wilson College, Mumbai 8

9. An example on AdChoices
If person X wants to Google about various head phone
models, and types 'HEADPHONE MODELS' on Google
search then on displaying results Google displays adds
pertaining to headphone retailers registered with Google viz
AMAZON, EBAY, BESTBUY or even adds registered by
headphone retailers registered with Google viz SONY,
SKULL CANDY, BEATS etc...
Thus when person X clicks on any of these advertisement
links Google earns from the advertiser.
Bids for advertisements depend on the demand of the product
and keyword. Eg Cost of keyword Music CD will be much
more higher than cost of keyword Vintage cars
FYBMS, Wilson College, Mumbai 9

10. Products and services offered
FYBMS, Wilson College, Mumbai 10

11. Products and services offered
FYBMS, Wilson College, Mumbai 11

12. Products and services offered
FYBMS, Wilson College, Mumbai 12

13. Companies with direct competion
OS and Mobile OS market
Windows mobile, IOS, Symbian, Blackberry OS
Web search market
Yahoo! Search, Bing, Baidu
Email Client market
Hotmail, Yahoo! Mail
Productivity software market
Google ice, LibreOffice
Social media and IM market
Facebook, Yahoo! 360, Yahoo! Messenger, Windows Live
FYBMS, Wilson College, Mumbai 13

14. Google web Search

The pretext on which
Google was founded. Others 5 5%
Bing 5 5%
Yahoo! 7 7%

It is the most used
web search client in Google
Yahoo!
the world Bing
Others

69% of internet users
have Google search Google 84 83%
as their home page.
FYBMS, Wilson College, Mumbai 14

15. Google Mail

Founded on April 1,2004

Second largest email client hotmail
and also fastest growing in gmail
yahoo mail
the world. others

Offers premium as well as
free of cost services
FYBMS, Wilson College, Mumbai 15

16. Google chrome
 Started on September 2,
2008.
 Worlds fastest growing
browser.
 Available in 50 different
languages.
 Safest and fastest way to
browse the web.
FYBMS, Wilson College, Mumbai 16

17. Google earth

One of a kind software comprising of maps, latitude,street view,
3D imaging and much more...

Provides images of the Moon,Mars and Stars as well.

Google flight simulator provides real time flight simulation.

Google sea view is the perfect underwater expedition guide and
provides magnanimous views of marine landscapes
FYBMS, Wilson College, Mumbai 17

18. Google earth images
FYBMS, Wilson College, Mumbai 18

19. Google play
Games, movies, applications,Ebooks,songs..
Google play has it all...
A one stop shop for all your android needs...
All you need is a google account and your good to go...
FYBMS, Wilson College, Mumbai 19

20. Latest incident that created
breaking news

Google buys out
Motorola mobility an
American mobile
phone company for
$12.5 billion in 2011.

This gives Google
strategic entry in the
cellphone market.
FYBMS, Wilson College, Mumbai 20

21. Discontinued services

Google Base 
Google 
GOOG 411
Lively
GoogleX 
Google 
Google Buzz
QnA
FYBMS, Wilson College, Mumbai 21

22. Financial status
Revenue

US$ 37.905 billion
(2011)

Operating income
US$ 11.632 billion
(2011)
 Prev Close: 564.31

Profit US$ 9.737
billion (2011)
 Open: 574.60

Total assets US$
 Volume: 2,522,562 72.574 billion (2011)
 Avg Vol (3m): 
Total equity US$
2,599,470
58.145 billion (2011)
FYBMS, Wilson College, Mumbai 22

23. The future is bright..
Like any other company Google too is constantly innovating its
self and improving user interface to make it BIGGER and
BETTER...
FYBMS, Wilson College, Mumbai 23

24. Thank You

You have just logged out of Google...

Hope to see you back soon...
FYBMS, Wilson College, Mumbai 24