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Survey Analysis

In our first question in
our survey we asked
how old the person was.
We wanted to find this
out so that we can try
and establish a target
audience and so we can
try to make our film
appeal to the target
audience. We found
that 15 to 20 year olds
answered the most
surveys and we
therefore have more
information about the
then any other age
group. The second
question asks what job
they have. The reason
we asked this is because
we can identify a
demographic and once
we have identified that,
like the age group, we
can mold our film to fit
the desired
demographic. The
majority of people we
surveyed were students
and therefore we will
have to appeal to them
to make our film
successful. The third
question will help us
find out if the target
audience likes watching
films. We found that
there is a varied range of
responses. This does
not really help us
however the majority of
votes is for ‘a great
deal’. The significance
of this is that we cannot
copy any ideas because
the viewers may spot
similarities.
In our forth question you can
clearly see that the majority of
people prefer comedy. This
consequently means that we
may have to add comedic
effects into the film; we also
found that no one likes Horror
or Fantasy. We will therefore
make the film not include
these things because they will
not appeal to our target
audience. The fifth question
that we used was a question
about their favourite
actor/actress. The reason why
we put this in is because we
can look at the actor’s/actress
most famous film and try to
model our film around that.
For example, two people said
Samuel L. Jackson. One of
his best films is Coach Carter
and that is a film based on
Basketball. This therefore
means that we have can mimic
and take inspiration from that
film and create our own film.
The next question will help us
identify where our film should
be set. We found that the
majority of people like films
that they can relate too and say
that they have been there etc.
Therefore we have included
very common locations such
as a classroom and we have
also included a school gym
because now people can relate
to it.
Our seventh
question asks what
makes a great film.
We found that the
majority of people
think that storyline is
very important.
Because of this we
have focused on
making our storyline
very enticing to
viewers and it will
make them want to
watch. Also we
found that camera
shots and acting are
important so we
have worked hard to
try and make them
as good as they can
be. The next
question asks what
their favourite kind
of film is.
Hollywood got 50%
of the votes. This
therefore means we
will listen to our
target audience and
make our film a
Hollywood style of
film.
The penultimate question
asks whether they like music
in film. Although the
majority said yes a few said
that they don’t really notice
it. This is interesting because
it is said that 50% of film is
sound. Therefore we will
include sound but we will
make it fit into the
background so that the
audience doesn’t get
distracted by it and
consequently lose focus on
the film. The final question
asks what their favourite film
is. We found that the
majority of the films follow a
hero who fights through
challenges to achieve his
goal. An example of the
answers is Scott Pilgrim vs.
the World. This is a classic
example of a hero film. We
will therefore make our film
follow the ideology that the
majority of the films follow.

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Survey Analysis Reveals Target Audience Preferences

  • 1. Survey Analysis In our first question in our survey we asked how old the person was. We wanted to find this out so that we can try and establish a target audience and so we can try to make our film appeal to the target audience. We found that 15 to 20 year olds answered the most surveys and we therefore have more information about the then any other age group. The second question asks what job they have. The reason we asked this is because we can identify a demographic and once we have identified that, like the age group, we can mold our film to fit the desired demographic. The majority of people we surveyed were students and therefore we will have to appeal to them to make our film successful. The third question will help us find out if the target audience likes watching films. We found that there is a varied range of responses. This does not really help us however the majority of votes is for ‘a great deal’. The significance of this is that we cannot copy any ideas because the viewers may spot similarities.
  • 2. In our forth question you can clearly see that the majority of people prefer comedy. This consequently means that we may have to add comedic effects into the film; we also found that no one likes Horror or Fantasy. We will therefore make the film not include these things because they will not appeal to our target audience. The fifth question that we used was a question about their favourite actor/actress. The reason why we put this in is because we can look at the actor’s/actress most famous film and try to model our film around that. For example, two people said Samuel L. Jackson. One of his best films is Coach Carter and that is a film based on Basketball. This therefore means that we have can mimic and take inspiration from that film and create our own film. The next question will help us identify where our film should be set. We found that the majority of people like films that they can relate too and say that they have been there etc. Therefore we have included very common locations such as a classroom and we have also included a school gym because now people can relate to it.
  • 3. Our seventh question asks what makes a great film. We found that the majority of people think that storyline is very important. Because of this we have focused on making our storyline very enticing to viewers and it will make them want to watch. Also we found that camera shots and acting are important so we have worked hard to try and make them as good as they can be. The next question asks what their favourite kind of film is. Hollywood got 50% of the votes. This therefore means we will listen to our target audience and make our film a Hollywood style of film.
  • 4. The penultimate question asks whether they like music in film. Although the majority said yes a few said that they don’t really notice it. This is interesting because it is said that 50% of film is sound. Therefore we will include sound but we will make it fit into the background so that the audience doesn’t get distracted by it and consequently lose focus on the film. The final question asks what their favourite film is. We found that the majority of the films follow a hero who fights through challenges to achieve his goal. An example of the answers is Scott Pilgrim vs. the World. This is a classic example of a hero film. We will therefore make our film follow the ideology that the majority of the films follow.