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Dairy Development, the Responsibility of the Dairy Industry 
10th African Dairy Conference, Nairobi/Kenya 
Manu SCHÄRER, Supplier Development, Nestlé EAR Ltd. 
September 24th, 2014
1. Nestlé at a glance 
2. Development of the dairy farming sector: 
the need to grow a rural based business 
3. Nestlé Creating Shared Value: 
milk sourcing around the world 
4. Nestlé Creating Shared Value: 
the example of milk sourcing in Indonesia
The Nestlé Story – Looki ng at 150 years
Nestlé: World’s Leading Nutrition, Health 
and Wellness Company 
• Founded in 1866 in Switzerland as an infant nutrition company 
• CHF 92.2 billion in sales in 2013 
• 333,000 employees 
• 447 factories in 86 countries 
• 34 R&D and technology centers 
• 2,000+ brands 
• More than 1 billion Nestlé products sold every day 
• A product for every moment of every day, from morning to night and 
from birth to old age
Nestlé: World’s Leading Nutrition, Health 
and Wellness Company
Development of the dairy farming sector: 
the need to grow a rural based business
Dairy farming, is development sufficient? 
 What do we aim at? 
 Who does what? 
 Who leads and where? 
 Who decides? 
 Who talks? 
 Who knows? 
 Who pays? 
 Who has the money? 
? 
Business relation
A viable (profitable) dairy farming sector? 
YES 
but we need 
Progress, 
Growth, Profit & 
Sustainability 
Environment 
factors 
Rural Community 
Dairy Farming 
practices 
= 
Potential for growth of the dairy sector (output) in East Africa 
is substantial, considering available resources 
needs 
Market 
absorption 
• Suitability for dairy farming 
• Seasonality (dry and rainy seasons) & 
fodder availability 
• Land availability & soil fertility 
• Water 
• Infrastructure (roads, electricity) 
• Capabilities & extension 
• Productivity improvement 
• Gaps (feeding, calf rearing, breeding, 
milking hygiene, health, 
management) 
• Inputs (on-farm, quality, cost) 
• Quality & competitiveness 
• Pricing (stable, fair, focused, on time) 
• Outlet (choice for supply); competition 
• Commitments (contracts, buy & sell) 
• Development support (technical & 
financial); improved infrastructure 
• Surplus absorption (flush & lean) 
• Legislation (quality, regulations) 
• Dairy farming as an acceptable 
alternative (income generation; job 
creation) 
• Cost of opportunity (cash crops vs. 
fodder crops) 
• Credits 
• Partnerships 
Rural 
development 
The dairy industry, a major player/partner in development
Nestlé Creating Shared Value 
milk sourcing around the world
Nestlé Milk Sourcing around the world 
2013 Milk procurement 
Across 4 continents; 30 countries; 59 milk districts 
7.1 Mio MT (63.5% direct from farmers) 
413’500 dairy farmers: 345’000 direct & 200 via third parties 
11’700 sourcing staff active in the field 
Largest procurement 
operations 
Brazil: 5’275 
MT/day 
Mexico: 2’240 
” 
China: 1’670 
” 
Chile: 1’335 
” 
Pakistan: 1’310 
Nestlé in Africa 
3 countries 
· S-Africa (520 t/d) 
· Morocco (185 t/d) 
· Zimbabwe (11 t/d) 
15’220 farmers 
720 MT/day 
”I 
ndia: 1’090 
” 
Largest milk districts 
Sheikhupura (Pakistan) 
Moga (India) 
Hulunbeir (China) 
Kejayan (Indonesia) 
El Jadida (Morocco) 
Milk procurement operations (milk districts) 
(farmers) 
170’000 
66’725 
50’530 
36’000 
15’000
Nestlé Milk Sourcing: Creating Shared Value 
Objective (for a milk sourcing operation) 
To ensure long term raw milk supply to Nestlé factories based 
on quality specifications, required volumes and at competitive 
cost 
Develop farmers & 
suppliers; building capacity 
for growth 
Secure availability (timely 
and long term) of adequate 
agricultural raw materials 
Ensure safety and quality 
of agricultural raw materials 
CCRREEAATTIINNGG 
SSHHAARREEDD 
VVAALLUUEE 
Creating Shared Value begins 
with the understanding that for 
our business to prosper over 
the long term, the 
communities we serve must 
also prosper
How do we (Nestlé) support the dairy farming 
community in becoming our long term 
business partners? 
Indonesia case study
Nestlé Milk Sourcing: CSV in Indonesia 
Third Party fresh milk supply = Dairy farmers  Dairy cooperatives  Dairy factory 
• Cooperatives with 
>35K dairy farmers 
• Commercial farms 
• Cooperatives owned 
• 20-300 km distance to factory 
• 24 hours fresh milk reception 
• >510 collection points 
• >250 cooling centers 
• >375 cooling units 
• >85% direct cooling 
• 2x collection/day 
Dairy Farmers 
Loans & Training 
(Dairy Development) 
Dairy Cooperatives 
Loans & Training & Control 
Payroll 
(Milk Procurement)
Nestlé Milk Sourcing: CSV in Indonesia 
Milk Procurement & Dairy Development 
Department with dual function 
Milk Procurement 
Section 
Dairy Development 
Section 
SHORT TERM 
• Volumes 
• Quality control 
• Suppliers (Coops) operational 
set up 
• Standards 
• Commitments 
LONG TERM 
• Sustainable growth 
• Dairy farmers 
• Productivity improvement 
• Development projects 
• Sustainability of dairy farming 
• Commitments 
Develop trust of Nestlé FM suppliers for a 
long-term sustainable business relationship
Nestlé Milk Sourcing: CSV in Indonesia 
3 major focus areas for long-term development 
Technical support through a team of Field professionals with relevant operational 
background: animal husbandry, veterinary sciences, agronomy 
Variety of improvement programs aiming at increasing long-term sustainability 
performance of dairy Cooperatives & dairy farmers 
MILK PROCUREMENT 
Focus: milk collection 
operational set-up 
Objective: fresh milk quality 
• Improving operational standards 
(Nestlé standards, SOPs) 
• Quality based payment system 
(TPC base) 
• Investment programs (credits) 
• Regular supplier operation audits 
(compliance with Nestlé standards 
& requirements) 
• Facilitate import of critical 
equipment (cooling tanks) 
• Suppliers yearly competition 
DAIRY DEVELOPMENT 
Focus: sustainability of dairy 
farming 
Objective: cow productivity 
• Feed & fodder: cultivation of 
improved fodder; silage; cattle feed 
formulation 
• Animal health: mastitis prevention; 
deworming 
• Herd management: recording (to 
keep track of performance of dairy 
cattle population); water availability 
• Competitiveness: establish a 
network of dairy farmers for 
monitoring of cost of production 
(supporting pricing decision making 
process) 
ENVIRONMENT 
Focus: water protection & 
renewable energy 
Objective: biogas 
• Promotion of biogas 
• Joint project with HIVOS, set-up of 
units in large scale 
• Improvement of cattle sheds 
• Investment programs
Nestlé Milk Sourcing: CSV in Indonesia 
Success or not? 
Quality is what the 
consumer wants 
In Indonesia 
Fresh milk quality issues  Nestlé Minimum Requirements and 
Standards (SOP)  Operational gap assessment  Corrective 
action plan  Investment plan  Quality based payment system 
Guidelines – Supply contract – Compliance – On-time payroll – 
(Support) Audits – Technical and financial support mechanisms 
1. Bacteriological quality as the main driver to develop milk 
procurement  quality based payment system 
2. Quality differentiation as a major payment parameter to 
push for quality  the better the TPC, the better the price 
3. Cooling of fresh milk close to the farmers to guarantee 
quality results  decentralized (direct) cooling 
4. Financial support as key element to sustain Cooperatives 
and farmers long-term development  affordable funding
As conclusion… 
 A large part of the African continent has a favorable 
environment for dairy farming and promising 
volumes currently produced 
 We need now to make this milk attractive, by: 
 Ensuring its quality and its competitiveness 
 Positioning it on local and international markets 
 How is the dairy industry (business) going to include 
the dairy farming community in the business 
development process?
THANK YOU 
More available at: www.nestle-ea.com

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Dairy Development, the Responsibility of the Dairy Industry-Manu SCHÄRER

  • 1. Dairy Development, the Responsibility of the Dairy Industry 10th African Dairy Conference, Nairobi/Kenya Manu SCHÄRER, Supplier Development, Nestlé EAR Ltd. September 24th, 2014
  • 2. 1. Nestlé at a glance 2. Development of the dairy farming sector: the need to grow a rural based business 3. Nestlé Creating Shared Value: milk sourcing around the world 4. Nestlé Creating Shared Value: the example of milk sourcing in Indonesia
  • 3. The Nestlé Story – Looki ng at 150 years
  • 4. Nestlé: World’s Leading Nutrition, Health and Wellness Company • Founded in 1866 in Switzerland as an infant nutrition company • CHF 92.2 billion in sales in 2013 • 333,000 employees • 447 factories in 86 countries • 34 R&D and technology centers • 2,000+ brands • More than 1 billion Nestlé products sold every day • A product for every moment of every day, from morning to night and from birth to old age
  • 5. Nestlé: World’s Leading Nutrition, Health and Wellness Company
  • 6. Development of the dairy farming sector: the need to grow a rural based business
  • 7. Dairy farming, is development sufficient?  What do we aim at?  Who does what?  Who leads and where?  Who decides?  Who talks?  Who knows?  Who pays?  Who has the money? ? Business relation
  • 8. A viable (profitable) dairy farming sector? YES but we need Progress, Growth, Profit & Sustainability Environment factors Rural Community Dairy Farming practices = Potential for growth of the dairy sector (output) in East Africa is substantial, considering available resources needs Market absorption • Suitability for dairy farming • Seasonality (dry and rainy seasons) & fodder availability • Land availability & soil fertility • Water • Infrastructure (roads, electricity) • Capabilities & extension • Productivity improvement • Gaps (feeding, calf rearing, breeding, milking hygiene, health, management) • Inputs (on-farm, quality, cost) • Quality & competitiveness • Pricing (stable, fair, focused, on time) • Outlet (choice for supply); competition • Commitments (contracts, buy & sell) • Development support (technical & financial); improved infrastructure • Surplus absorption (flush & lean) • Legislation (quality, regulations) • Dairy farming as an acceptable alternative (income generation; job creation) • Cost of opportunity (cash crops vs. fodder crops) • Credits • Partnerships Rural development The dairy industry, a major player/partner in development
  • 9. Nestlé Creating Shared Value milk sourcing around the world
  • 10. Nestlé Milk Sourcing around the world 2013 Milk procurement Across 4 continents; 30 countries; 59 milk districts 7.1 Mio MT (63.5% direct from farmers) 413’500 dairy farmers: 345’000 direct & 200 via third parties 11’700 sourcing staff active in the field Largest procurement operations Brazil: 5’275 MT/day Mexico: 2’240 ” China: 1’670 ” Chile: 1’335 ” Pakistan: 1’310 Nestlé in Africa 3 countries · S-Africa (520 t/d) · Morocco (185 t/d) · Zimbabwe (11 t/d) 15’220 farmers 720 MT/day ”I ndia: 1’090 ” Largest milk districts Sheikhupura (Pakistan) Moga (India) Hulunbeir (China) Kejayan (Indonesia) El Jadida (Morocco) Milk procurement operations (milk districts) (farmers) 170’000 66’725 50’530 36’000 15’000
  • 11. Nestlé Milk Sourcing: Creating Shared Value Objective (for a milk sourcing operation) To ensure long term raw milk supply to Nestlé factories based on quality specifications, required volumes and at competitive cost Develop farmers & suppliers; building capacity for growth Secure availability (timely and long term) of adequate agricultural raw materials Ensure safety and quality of agricultural raw materials CCRREEAATTIINNGG SSHHAARREEDD VVAALLUUEE Creating Shared Value begins with the understanding that for our business to prosper over the long term, the communities we serve must also prosper
  • 12. How do we (Nestlé) support the dairy farming community in becoming our long term business partners? Indonesia case study
  • 13. Nestlé Milk Sourcing: CSV in Indonesia Third Party fresh milk supply = Dairy farmers  Dairy cooperatives  Dairy factory • Cooperatives with >35K dairy farmers • Commercial farms • Cooperatives owned • 20-300 km distance to factory • 24 hours fresh milk reception • >510 collection points • >250 cooling centers • >375 cooling units • >85% direct cooling • 2x collection/day Dairy Farmers Loans & Training (Dairy Development) Dairy Cooperatives Loans & Training & Control Payroll (Milk Procurement)
  • 14. Nestlé Milk Sourcing: CSV in Indonesia Milk Procurement & Dairy Development Department with dual function Milk Procurement Section Dairy Development Section SHORT TERM • Volumes • Quality control • Suppliers (Coops) operational set up • Standards • Commitments LONG TERM • Sustainable growth • Dairy farmers • Productivity improvement • Development projects • Sustainability of dairy farming • Commitments Develop trust of Nestlé FM suppliers for a long-term sustainable business relationship
  • 15. Nestlé Milk Sourcing: CSV in Indonesia 3 major focus areas for long-term development Technical support through a team of Field professionals with relevant operational background: animal husbandry, veterinary sciences, agronomy Variety of improvement programs aiming at increasing long-term sustainability performance of dairy Cooperatives & dairy farmers MILK PROCUREMENT Focus: milk collection operational set-up Objective: fresh milk quality • Improving operational standards (Nestlé standards, SOPs) • Quality based payment system (TPC base) • Investment programs (credits) • Regular supplier operation audits (compliance with Nestlé standards & requirements) • Facilitate import of critical equipment (cooling tanks) • Suppliers yearly competition DAIRY DEVELOPMENT Focus: sustainability of dairy farming Objective: cow productivity • Feed & fodder: cultivation of improved fodder; silage; cattle feed formulation • Animal health: mastitis prevention; deworming • Herd management: recording (to keep track of performance of dairy cattle population); water availability • Competitiveness: establish a network of dairy farmers for monitoring of cost of production (supporting pricing decision making process) ENVIRONMENT Focus: water protection & renewable energy Objective: biogas • Promotion of biogas • Joint project with HIVOS, set-up of units in large scale • Improvement of cattle sheds • Investment programs
  • 16. Nestlé Milk Sourcing: CSV in Indonesia Success or not? Quality is what the consumer wants In Indonesia Fresh milk quality issues  Nestlé Minimum Requirements and Standards (SOP)  Operational gap assessment  Corrective action plan  Investment plan  Quality based payment system Guidelines – Supply contract – Compliance – On-time payroll – (Support) Audits – Technical and financial support mechanisms 1. Bacteriological quality as the main driver to develop milk procurement  quality based payment system 2. Quality differentiation as a major payment parameter to push for quality  the better the TPC, the better the price 3. Cooling of fresh milk close to the farmers to guarantee quality results  decentralized (direct) cooling 4. Financial support as key element to sustain Cooperatives and farmers long-term development  affordable funding
  • 17. As conclusion…  A large part of the African continent has a favorable environment for dairy farming and promising volumes currently produced  We need now to make this milk attractive, by:  Ensuring its quality and its competitiveness  Positioning it on local and international markets  How is the dairy industry (business) going to include the dairy farming community in the business development process?
  • 18. THANK YOU More available at: www.nestle-ea.com