1. +
DIVERCITY
Cultural Policy project
KU Leuven, Cultural Studies 2011-2012

2. +
WHY BIODIVERCITY
Small cities score relatively good already

3. +
Why Leuven?
Only 2 kilometers diameter + many students

4. +
With a little help of …
Our friends at
 Naturen provided the ground
 Plantation Silene prepared the seeds
 Silke Vanherreweghe for the graphic design
 Annemie Maes from vzw OKNO
 Martin Hermy from Earth & Environmental Sciences

5. +
Selection of plants
- low-maintenance
- to be strong and to grow fast
- the biodiversity in Leuven
- seeds - less vulnerable
- flowers in june

6. +
Two sets of plants
 Zoete zonnekloppers  Frisse fijnproevers
 Korenbloem  Salie
 Klaproos  Afrikaantje
 Cosmea  Duifkruid
 Hazenstaart  Hazenstaart

7. +
Divercity boxes

8. +
Awaiting positive response from
° Koning Boudewijnstichting
° Kabinet Schauvlieghe
° Stad Leuven
We decided to start selling B-packages

9. +
B-packages
CONTAIN:
° SEEDS (sun or
shadow)
-° GROUND
° PLANTBAG

10. +
PROMO
published in
° CAMPUSKRANT
PROFIT
Will be used to lasercut boxes and
flowerpuppets for the divercityboxes

11. +
ANALYSIS of our approach
 PROBLEMS  SOLUTIONS
 Knowlegde (flowers)  Contacts with OKNO and KUL
 Meeting was difficult  New media (Facebook)
 High costs  Paid it ourselves
 NEGATIVE  POSITIVE
 Started late (other project)  Different backgrounds
 understanding eachother  Diversity is top of the bill
 High price per bag (7euro)  Attention from sponsors & press

12. +
WEBSITE & FACEBOOK
 http://www.facebook.com/DiverCityproject
 http://divercityleuven.weebly.com/

13. +
Other initiatives
 HUMO
 AVEVE
 YEAR OF THE BEE

14. +
Thank you,
Alina Cristea, Thomas Peeters, Vincent Claes and Lieselot de Mey