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Sponsorship re-energize part 1

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Sponsorship re-energize part 1

  1. 1. Re-energize your Garrison<br />Sponsorship and Advertising Program<br />Part 1<br />MAJ Marocco Roberts, Army Banking Liaison Officer<br />Todd Kuchenthal, FMWRC Legal Counsel<br />Pierre Laxa and Gabriele Drechsel, FMWRC Corporate Partnerships<br />
  2. 2. Agenda<br />1. Introduction<br />2. Establish and maintain strong on-post relationships<br />3. Army banking community<br />4. Case study – Navy Federal Credit Union sponsorship<br />
  3. 3. Establish and Maintain Strong On-Post Relationships<br />Who should we develop strong relationships with?<br /><ul><li> Family and MWR
  4. 4. AAFES and DeCA
  5. 5. Staff Judge Advocate
  6. 6. Army Banking Liaison Officer
  7. 7. Others?</li></li></ul><li>Army Banking Community<br /><ul><li> Get to know your garrison Army banking liaison officer
  8. 8. Adhere to regulations
  9. 9. What companies can advertise?
  10. 10. What companies can sponsor?
  11. 11. What sponsor benefits can be offered?</li></ul> <br />
  12. 12. Case Study <br />Navy Federal Credit Union’s <br />Sponsorship of Soldier Show<br /><ul><li> Established relationship with MAJ Roberts
  13. 13. Clarified regulations
  14. 14. Solicitation of sponsor
  15. 15. Sponsorship agreement process</li></li></ul><li>Questions?<br /> <br /> <br />
  16. 16. Contact Information:<br />MAJ Marocco Roberts<br />Army Banking Officer<br />Ph: 703-693-2698; e-mail: marocco.roberts@us.army.mil<br />Todd Kuchenthal<br />FMWRC Legal Counsel<br />Ph: 703-681-7460; e-mail: william.kuchenthal@us.army.mil<br />Pierre Laxa<br />Chief, Corporate Partnerships<br />Ph: 703-681-1547; e-mail: pierre.laxa@us.army.mil<br />Gabriele Drechsel<br />Senior Client Relations Manager<br />Ph: 703-681-1622; e-mail: gabriele.drechsel@us.army.mil<br />

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