Fmwrc symposium re-energize internal 2

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Fmwrc symposium re-energize internal 2

  1. 1. Re-energize your Garrison<br />Sponsorship and Advertising Program<br />MAJ Marocco Roberts, Army Banking Liaison Officer<br />Todd Kuchenthal, FMWRC Legal Counsel<br />Pierre Laxa and Gabriele Drechsel, FMWRC Corporate Partnerships<br />
  2. 2. Agenda<br />1. Introduction<br />2. Establish and maintain strong on-post relationships<br />3. Army banking community<br />4. Case study – Navy Federal Credit Union sponsorship<br />
  3. 3. Establish and Maintain Strong On-Post Relationships<br />Who should we develop strong relationships with?<br /><ul><li> Family and MWR
  4. 4. AAFES and DeCA
  5. 5. Staff Judge Advocate
  6. 6. Army Banking Liaison Officer
  7. 7. Others?</li></li></ul><li>Army Banking Community<br /><ul><li> Get to know your garrison bank/credit union liaison officer
  8. 8. Adhere to regulations: DoDI 1000.11, 1344.07 and DoDFMR Vol. 5, Chap 34
  9. 9. Provide first right of refusal to on-base financial institutions
  10. 10. Ensure sponsors don’t distribute competitive banking materials, products or services
  11. 11. Ensure there are disclaimers and an opt-in box a participant can check to give written permission for a sponsor to send marketing material from the event on entry forms</li></ul> <br />
  12. 12. Case Study <br />Navy Federal Credit Union’s <br />Sponsorship of Soldier Show<br /><ul><li> Established relationship with MAJ Roberts
  13. 13. Clarified regulations
  14. 14. Solicitation of sponsor
  15. 15. Sponsorship agreement process</li></li></ul><li>Questions?<br /> <br /> <br />
  16. 16. Contact Information:<br />MAJ Marocco Roberts<br />Army Banking Officer<br />Ph: 703-693-2698; e-mail: marocco.roberts@us.army.mil<br />http://asafm.army.mil/offices/fo/usafincom-abp.aspx?OfficeCode=1500<br />Todd Kuchenthal<br />FMWRC Legal Counsel<br />Ph: 703-681-7460; e-mail: todd.kuchenthal@us.army.mil<br />Pierre Laxa<br />Chief, Corporate Partnerships<br />Ph: 703-681-1547; e-mail: pierre.laxa@us.army.mil<br />Gabriele Drechsel<br />Senior Client Relations Manager<br />Ph: 703-681-1622; e-mail: gabriele.drechsel@us.army.mil<br />

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