Lead Generation, Email and WordPress - WordCamp Phoenix 2011

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Using WordPress for lead generation and email newsletters - talk by Cory Miller of iThemes.com for WordCamp Phoenix 2011

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Lead Generation, Email and WordPress - WordCamp Phoenix 2011

  1. Lead Generation,Email and WordPressCory Miller@corymiller303
  2. A better title would be...If I were a realtor, this is howI’d use WordPress to build &market my business. @corymiller303
  3. Blog Yourself @corymiller303
  4. Blogging RocksLeverage your experience and expertiseOffer tips and insights into local marketGreat for search engine optimizationGet right keywords your clients are looking for online @corymiller303
  5. Quick Tips for Optimizing Install All in One SEO plugin Change permalinks Get a good theme to start with Just start blogging @corymiller303
  6. The Humble Contact Form @corymiller303
  7. Contact Form TipsMost effective tool for getting actual inquiries on my siteStart simple, then see what information you REALLYneedTest and refineBe super fast with replies @corymiller303
  8. RecommendationsContactBuddy - free, our solutionContact Forms 7 - freeGravity Forms - powerhouse premium forms plugin @corymiller303
  9. Email Is Still King @corymiller303
  10. Email Newsletter Tips Start an email newsletter today Have subscription forms everywhere Offer an incentive to signup Send once a month, or maybe twice (but regularly) Go with text-based emails that links to pretty & polished website Emails go hand-in-hand with blogging @corymiller303
  11. Email Newsletter TemplateSubject lines need to make them open (has to beabout them, not you)Headline that link to blog postShort excerpt text explaining why they should readmoreAlways sign it personallyAlways offer a P.S. -- it’s the secondary offer to click @corymiller303
  12. Email RecommendationsAweber.comMailChimp.comEmailBuddy @corymiller303
  13. Connect With Me...@corymiller303iThemes.comPluginBuddy.comWebDesign.com

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