This document provides an overview of Magento, an open source e-commerce platform. It discusses what Magento is, its key features which include catalog management, marketing tools, and mobile applications. Alternatives to Magento like Prestashop and WooCommerce are also mentioned. The presentation concludes by explaining how Magento can be used to set up both B2B and B2C e-commerce portals and manage orders and inventory, and provides recommendations for learning more about Magento.

1. Welcome to
Compassites!
Copyright © 2012
www.compassitesinc.com
Copyright © 2005 - 2013 Compassites

2. Pecha Kucha Session
On
Magento
Copyright © 2012
www.compassitesinc.com
Copyright © 2005 - 2013 Compassites

3. An Introduction
01

4. 02
What is
Ecommerce?
Buy or Sell Products and Services Online
B2C Ecommerce
B2B Ecommerce
C2C Ecommerce
Provide secure business transactions

5. 03
Why use
Ecommerce?
Wider Market reach
Competitive Pricing
Compare and Buy
Reduce overheads
Increase revenue for online retailers

6. 04
What are the required
Tools?
Content Management and Catalog Management System
Inventory Management
Shopping Cart System
Order Management
Payment Processing
Logistics Management
Management of Alerts

7. 05
What is
Magento?
Ecommerce platform built using Open Source technologies
(PHP with Zend Framework and MySQL)
Provides a flexible and powerful Shopping Cart System
Content and Catalog Management Tools
Powerful Marketing and Search Engine Optimization Tools
Easy integration with 3rd party services
(Payment Gateway, ERP, Messaging Services, Logistics Services)

8. 06
Features of
Magento
Catalog Management
Catalog Browsing and Site Management
Marketing Promotions and Tools
Order Management
Analytics
Search Engine Optimization
Themes and Extensions
Mobile Application

9. 07
Alternatives to
Magento
Prestashop (Open Source – PHP, MySQL)
WooCommerce (Open Source – Wordpress, PHP, MySQL)
Spree Commerce (Open Source - Ruby on Rails, MySQL/Postgre)
BigFish (Open Source – Java, MySQL/Postgre)
Source of information -

10. 08
What Magento
Can & Cannot
Can
Set up B2B and B2C Ecommerce Portals
Order and Inventory Management
Cannot
C2C
CRM
Accounting / Finance Management

11. 09
Magento’s
Pros & Cons
Pros
Feature rich and User Friendly
Wide Community of Developers
Flexible and Scalable (can customize any requirement)
Cons
Hosting
Complex Architecture
(makes learning more time consuming for developers)

12. 10
How to
Learn More
Visit the website - http://magento.com/resources/technical
Training Centres (Magento Certification)
Magento Developer Forums
Download, install and try on your PC

13. 11
The
End
Thank You
Information
Participation

14. Thank You
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