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Magento Enterprise - Open your store to endless possibilities


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Kristel Verhasselt van Magento heeft namens Cream de presentatatie "Magento Enterprise - Open your store to endless possibilities" gehouden op de Webwinkel Vakdagen 2012

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Magento Enterprise - Open your store to endless possibilities

  1. 1. Magento Enterprise Open your store to endless possibilities
  2. 3. The Magento Solution: Empowering the eCommerce Ecosystem Core of eCommerce Menu
  3. 4. Magento: Google Trends “ Magento ” Googled more than “ eCommerce ”
  4. 5. Enabling Online Business Manufacturing/ Suppliers/ ERP System Accounting & Finance Inventory/ Shipping Fulfillment Web/ Content Development Marketing Customer Service & Support Product Development/ Purchasing Core of eCommerce Menu
  5. 6. Magento Enterprise
  6. 7. Magento Enterprise <ul><li>Marketing tools that help turn browsers to buyers </li></ul><ul><ul><li>Promotions </li></ul></ul><ul><ul><li>Product Suggestions </li></ul></ul><ul><ul><li>Upsell and Cross-sell Tools </li></ul></ul><ul><ul><li>Consumer Generated Product Reviews and Ratings </li></ul></ul>Experience Menu | Architecture Marketing Tools
  7. 8. Magento Enterprise: Upsell and Cross-sell Experience Menu | Architecture Marketing Tools
  8. 9. Magento Enterprise <ul><li>Managing the Product Catalog </li></ul><ul><ul><li>Content Management System </li></ul></ul><ul><ul><ul><li>No technical knowledge necessary </li></ul></ul></ul><ul><ul><ul><li>Version Control </li></ul></ul></ul><ul><ul><li>Attribute Management </li></ul></ul><ul><ul><li>Personalized content based on user profiles </li></ul></ul><ul><ul><li>Content staging - merge to the live site on-demand or scheduled </li></ul></ul><ul><ul><li>Admin controls of publishing privileges </li></ul></ul><ul><ul><li>Layered navigation (filtered search) and Solr Search </li></ul></ul>Experience Menu | Architecture Product Catalog
  9. 10. Magento Enterprise: Customization at Work Experience Menu | Architecture Product Catalog
  10. 11. Magento Enterprise Experience Menu | Architecture Consumer Experience & Design <ul><li>Build Customer Loyalty and Increase Repeat Customers </li></ul><ul><ul><li>Customer Engagement </li></ul></ul><ul><ul><ul><li>Targeted marketing campaigns </li></ul></ul></ul><ul><ul><ul><li>Promotions </li></ul></ul></ul><ul><ul><ul><li>Wish Lists and Gift Registries </li></ul></ul></ul><ul><ul><ul><li>Loyalty and Rewards Points programs </li></ul></ul></ul>
  11. 12. Magento Enterprise: Customer Loyalty Features at Work Experience Menu | Architecture Consumer Experience & Design
  12. 13. Magento Enterprise <ul><li>Back-office Integration and Infrastructure Support </li></ul><ul><ul><li>Admin Capabilities </li></ul></ul><ul><ul><ul><li>Track and Review Admin Actions </li></ul></ul></ul><ul><ul><ul><li>User Friendly Admin Dashboard </li></ul></ul></ul><ul><ul><li>Integration with Third-party Applications </li></ul></ul><ul><ul><ul><li>ERP </li></ul></ul></ul><ul><ul><ul><li>CRM </li></ul></ul></ul><ul><ul><li>Create Multiple Sites with One Enterprise Instance </li></ul></ul><ul><ul><li>Reporting and Analytics </li></ul></ul>Experience Menu | Architecture Infrastructure
  13. 14. Magento Enterprise Experience Menu | Architecture Infrastructure Lots of product types, many vendors, a sophisticated inventory tracking system – Magento manages it all.
  14. 15. <ul><li>Performance Features </li></ul><ul><ul><li>Full Page Caching for All Users </li></ul></ul><ul><ul><li>Caching of Content for Category, Product and CMS Pages </li></ul></ul><ul><ul><li>Solr Search </li></ul></ul><ul><ul><li>PHP Accelerator </li></ul></ul><ul><ul><li>Order Archiving </li></ul></ul><ul><li>Security / Compliance Features </li></ul><ul><ul><li>PA-DSS Compliant </li></ul></ul><ul><ul><ul><li>Aids Merchants in Achieving PCI Compliance </li></ul></ul></ul><ul><ul><ul><li>Strong Data Encryption </li></ul></ul></ul>Magento Enterprise Experience Menu | Architecture Performance Security
  15. 16. <ul><li>Shipping Integration with label printing </li></ul><ul><li>Return Merchandize Authorization (EE only) </li></ul><ul><li>Configurable widget for tracking orders in catalog </li></ul><ul><li>Persistent shopping cart </li></ul><ul><li>Scheduled Import/Export (EE only) </li></ul><ul><li>Price and promotion permission (EE/PE only) </li></ul><ul><li>Multi DB support refactoring </li></ul><ul><li>Minimum advertised price </li></ul><ul><li>Additional coverage of SOAP APIs </li></ul>Magento Enterprise 1.11 Release Features
  16. 17. Magento Mobile
  17. 18. Experience Menu SIMPLE EFFICIENT AFFORDABLE WWW | Magento Mobile
  18. 19. Magento Enterprise Showcase Experience Menu
  19. 21. X.commerce with Partners and Developers will Help Merchants Grow
  20. 22. Bringing the Power of eBay Inc. to Help Merchants Grow
  21. 23. Questions
  22. 24. Enabling Success Menu WWW |