We took take all of the data, learnings, and experts that we have here at Common Thread Collective and built a platform called Admission that would provide monthly trainings, resources, and support to today’s entrepreneur so that they could learn how to scale their eCommerce business themselves! Within our Admission toolkit, our buyers personally use this Ad Creative Best Practices document daily with our agency clients. We believe design should be a balanced blend of creativity and efficiency, resulting in effective creative that stimulates and furthers the brand objective. Here's the tools and best practices we use to achieve that.