5. Survey
Systematic interviews by trained,
professional interviewers, who ask
a standardized set of questions of
a rather small number of
randomly chosen citizens.
6. Public Opinion Poll
a relatively few individuals (the
sample) are interviewed in order
to estimate the opinions of a
whole population.
10. Representative
(Probability) Sample
sample in which each individual in
the population has a known
probability of being selected at
random for inclusion in the survey
18. Push polls
Polls which deliberately feed
respondents misleading
information or leading
questions in an effort to
“push” them into favoring a
particular candidate or issue.
