Interested in starting your own design business, but don't know how to do the "business" part? This comprehensive presentation covers how design studios make money, the ways design studios organize themselves to support making money, considerations for managing your studio's finances, a method for creating your own studio model, and the story of Design Commission (http://www.designcommission.com), a successful design business in Seattle, Washington. This presentation was delivered by David Sherwin and David Conrad as part of AIGA Seattle's "Design Business for Breakfast" series and is now part of David Sherwin's book "Success by Design: The Essential Business Reference for Designers" (http://www.davidsherwin.com/success).
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We are fascinated by technology
and the way it disrupts
existing economies.
Our philosophy from
a studio perspective...
This definitely guides our
daily financial decisions.
As a rule, we look for disruption
in markets. There’s a pretty good
chance that there will be some
money hanging around.
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Be as resourceful as humanly
possible in the name of solving
problems for our clients.
This guides our
daily financial decisions:
Don’t be too frugal—
buy the tools that help you
do more and/or better work.
Our philosophy from
an operations perspective...
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• Start-up costs
• On-going overhead
• Utilization
• Clients
• Quality of work
• Culture
• Resource composition
• Process
Words we’ve
had to learn:
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To create a sustainable business,
never depend solely on organic growth.
Bill for
time
Resell
services
License IP Sell things Give away Spin off Zzzzzzz