16. 2 get an
to
2 llegar a
para
unexpected una solución
solution, inesperada,
start from an comienza de
unexpected un lugar
place inesperado
17.
18.
19.
20. 3 3
let one deja que una
question pregunta te
lead to the lleve a otra
next
21. If a family feels that the toilet is theirs, it
will be treated with care and cleaned.
22. SERVICE MODEL
01
Branded household toilet with
bio-digester chemical and
05 removable waste container.
Waste used to generate electricity
or create fertilizer to sustain and
grow local business.
02
Local franchised operator
provides household waste
collection service.
04
Vacuum truck services
local transfer tanks.
03
Waste taken to neighborhood
transfer tank for interim storage.
Unilever + WSUP + IDEO 26
23.
24. 4 4
mix insight, combina
inspiration visión,
and inspiración
intuition y intuición
25. THE DESIGN PROCESS
INSPIRATION IDEATION IMPLEMENTATION
obs er v e and i n s p i r e
t el l s t o r i e s
s yn t h e s i z e
foster
b r a i n st orm
c r e a t e c on c e p t s
p rot ot y p e
in t rod u c e e x p e rim e n t s
sc ale , sp re ad , su st ain