Christoph Burgdorfer's Presentation at Digital Shoreditch 2013 on the main stage. What comes after Web 2.0 explores how we got where we are now and what may follow this development.

1. What comes after
Web 2.0?
Christoph Burgdorfer, coANDco UK
@cburgdorfer / christoph@coANDcoUK.com

2. How did we get here?

3. 400’000 Years ago...
... the emergence of language for the first time allowed exchanging ideas
between individuals

4. 40’000 Years ago...
... the emergence of writing for the first time allowed storing ideas across
generations

5. 500 Years ago...
... the emergence of printing with moveable types for the first time
allowed multiplying thoughts and allowing others to build upon each
other’s ideas

6. A few years ago...
... the emergence of the internet for the first time allowed anyone to have
access to a global audience.

7. A few years ago...
... especially the web 2.0 gave people the possibility to retrieve as well as
create content. It brought the dialogue back into mass communication.

8. What happens next?

9. Three Ideas

10. 1. Mobile

11. Mobile Web...
... is more than just mobile
optimised websites.

12. Mobile Context ...
... is changing the content. Content and context are getting increasingly
interwoven.

13. Things & People have URLs...
http://www.rottentomatoes.com/m/matrix/
https://twitter.com/BarackObama
https://foursquare.com/v/st-pauls-cathedral/4ac518cef964a520f5a520e3
http://www.DrinksOfTheWorld.com/Fanta-icy-lemon
... connecting them with their virtual counterparts on the web. Mobile
devices act as a bridge.

14. Mobiles become Sensors
Location
Movement
Near Field
Communication
(NFC)
Camera

15. Thanks to mobile, the
future Web will be aware
of your context.

16. 2. Trust Issues

17. One of my hobbies...
... is flying RC helicopters in the park.

18. Sometimes they crash...
... then I need replacement parts ...

19. I check the internet...
... and find pages I’ve never seen. This may be the best website to buy spares,
but can I trust them and give them my credit card details?

20. Who knows?

21. Ratings Everywhere!
... but can I trust those ratings?

22. Who knows?

23. User generated content everywhere!
... can I trust in what people put on the web?

24. How can we know what
to trust on the web?

25. We need to map trust!

26. Solution: The Web of Trust

27. Solution: The Web of Trust
3d
eg
ree
so
ft
ru
st

28. Thanks to social networks,
the future Web will be
more trustworthy.

29. 3. Language Barriers

30. The internet is becoming less and less about
computers ...

31. The internet is becoming less and less about
computers ...
... and more and more about people.

32. The internet is becoming less and less about
computers ...
नम#$
Ciao
你好
Hi
Salut
!"#$%
... and more and more about people who communicate.

33. There are now more Chinese...
... using the Internet than Americans.

34. The big guys are working on it...
... but it’s still in its infancy.

35. The big guys are working on it...
... but it’s still in its infancy.
But within 10 years, I expect we’ll have acceptable machine translations.

36. Thanks to machine
translation, the future Web
will be language
independent.

37. Conclusion
Mobile will render the Web context aware
A network of trust will connect people with
trustworthy content
Machine translation will help overcoming
language barriers and make the world’s
content accessible to the world’s people

38. Thank You.
Christoph Burgdorfer, coANDco UK
@cburgdorfer / christoph@coANDcoUK.com