Christoph Burgdorfer's slides of the event "Breakfast at The Gherkin", 3rd of June 2015, London, UK.

1. Welcome to Breakfast
at The Gherkin
Talks 3rd June 2015:
Christoph Burgdorfer, Managing Partner coANDco
Christoph Ruedt, Co-Founder ICPlan
Heather Baker (CEO) and Sian Evans (Producer) TopLine Comms

2. Opportunities and
Threats of Connected
Platforms
Christoph Burgdorfer, Managing Partner coANDco

3. 400’000 Years ago...
... the emergence of language for the first time allowed exchanging
thoughts and ideas between individuals

4. 40’000 Years ago...
... the emergence of writing for the first time allowed storing thoughts and
ideas across generations

5. 500 Years ago...
... the emergence of printing with moveable types for the first time
allowed multiplying thoughts and allowing others to build upon each
other’s thoughts and ideas

6. A few years ago...
... the emergence of the internet for the first time allowed anyone to have
access to a potentially global audience.

7. A few years ago...
... especially the web 2.0 gave people the possibility to retrieve as well as
create content. It brought the dialogue back into mass communication.

8. What does it mean to
be in the middle of
this paradigm change?

9. Three Challenges

10. 1. Applying
Technology

13. Technology doesn’t solve
problems. Humans do.

14. 2. Interfacing with
Technology

16. Download
or
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17. In a noisy world people
don’t want bells and
whistles. They want silence
and clarity.

18. 3. Trust and Credibility

21. Idea: The Network of Trust

22. Idea: The Network of Trust
3 degrees of trust

23. As the internet changes how we
communicate, we need equally
new ways of building trust.

24. Conclusion
The Internet becomes less about technology and
more about humans communicating in new ways.
Threats/Risks: If we focus too much on technology
we tend to forget humans. This can turn us into
mindless robots that don’t trust each other.
Opportunities: If we focus on humans being
connected new ways, we start to see the real
potential of the current revolution where
communication changes us all for good.

25. Thank You.
Christoph Burgdorfer, coANDco UK
@cburgdorfer / christoph@coANDcoUK.com
Image sources on request: christoph@coANDcoUK.com