3. Internet
Safari and Internet Explorer
• The internet was a big part of our research as it helped to find out information about our genre including the
stereotypes and conventions. It also helped to look through videos of the same genre on YouTube, and also their
CD album cover and Advertisements. The internet also allowed us to search background information on our genre
to help us gain a lot of knowledge about what needed to be included in our products.
• It also enabled us to look through record labels to see which one we would choose to be our institution. Also, it
helped us to see how they promoted their records and in what way did they do this. We could also research into
what Record Label would best suit out music genre.
4. iMovie
Video Editing Software
• To create out music video we used the video editing software called iMovie. This involved us importing all our video clips
and putting them into order along with the song track. We had to cut clips short to fit in time with the music and we also
had to opt out any external sounds so that all that could be heard was the track playing. This was the first time we had used
iMovie so at the start we fund it quite hard to use, however after a while we got used to the software and it soon became
second nature to use learning new things along the way. iMovie helped with the continuity between clips.
5. Final Cut Express
Video Editing Software
• Final Cut Express is a editing programme which we used to create a four-way split screen. When planning our
music video we wanted to make it fun and exciting, and although we had never used Final Cut before, we thought
that we would give it a try to see if we could create a split screen. We used this in one of the choruses first lined,
‘Oh me, Oh my’, this was very fun to do and it was different than having the same repeated chorus. It showed
them singing to one another in a clock-wise direction.
• We found that by using tutorials on YouTube helped me and the other group member to get to grips with the
programme although sometimes it was very frustrating to use as we had never used it before.
6. Blogger
BlogSpot Website for Coursework
• Blogger was used to document all my research and findings. It is very easy to use as I have used it previously to
complete my AS coursework. It enabled me and the other group member to view each others work as we went
along to make sure we had it all down. This is where all the planning, research, production and evaluation
evidence is kept.
• This helped to keep track on where we were, and if anything needed to be added to the research or planning it
could be done easily without any implications.
7. Celtx
Storyboard Maker
• Celtx was a programme in which we used to create storyboards on, this was accessible through our Mac computers at
school. This was vital within our planning as w could plan out video to make sure that when it came to filming it all ran
smoothly as we knew what we wanted to happen. To create a storyboard, we took our own images which would tell a tell in
the order that the music video would. These were annotated and notes where made next to them saying what shot needed
to be used and what was happening in this picture. It also included how ling the shots would needed to be filmed for. During
the filming stage, bits were cut out of the storyboard and new bits were re entered because things did/didn’t go as well as
planned. Celtx was a very helpful software to use.
8. Video camera/Camera
• The video camera was used to capture all our filming which was provided to us by school. We would have to book
the video camera when we needed it to make sure that there was a video camera for us to use when needed. This
came into the planning and preparation of our filming.
• We was very luck to have access to a Canon EOS 1000D. This was used to capture the photographs from the
photo shoot of our band members, this enabled us to take high quality images to make the CD Digipack and
Advertisement look professional and of a high quality piece of work.
9. Photoshop
Photo Editing Software
• For the taking of photographs which where needed for the CD Digipack and Advertisement, we set a different day
where I had booked the Photography room at school for the evening. We took the photographs on a Canon EOS
1000D which is a digital SLR so the pictures came out extremely well. Once the photographs had been taken, we
looked through the images and did the process of elimination picking out the photographs which we thought would
work well and also the photographs which we didn’t.
• Once we had chosen the photographs we wanted to use, we edited them in Photoshop which we had access too
through the computers in the photography room at our school. We used this to crop images if needed and to
tweak any imperfections. We were also to make the colour of the photograph black and white with also a dash of
colour here and there. As I am a current photography student, this was very easy too use.
10. Facebook
Social Networking Site
• To this day Social networking sites such as Facebook are very popular so we used this to arrange meetings and
send them links such as links to the song and lyrics which they had to learn for filming. Below is an example of a
message which was sent through Facebook arranging a day for filming with our cast and to also send them the
lyrics which they needed to learn.
11. Mobile Phones
Communication Technology
• As mobile phones are now one of the most used communication devices, we thought that this would be the
easiest way to connect with each other in the group, and also the band members for arranging filming and photo
shoots. We found communicating through calls and texts where much more effective and less time consuming as
they always had their mobile phones on them whereas they might of only checked their Facebook every so often.
12. YouTube
Video Sharing Website
• YouTube was very helpful in terms of researching through other music videos of our genre, this helped us to gain a
knowledge of what was used in their videos and what worked well. This would enable us to gain ideas for our own
music video. It also helped us to analyse the videos which we could then place on our blogs so it was clear as to
what music video we was analysing.
