Ford Founded in 1903 5th Largest automotive company Ford, Lincoln, Motocraft “Most important industrial company in the history of the United States” - Forbes Honda Founded in 1948 Tokyo, Japan Acura division 10 Honda models Toyota Founded in 1937 Aichi, Japan 24 Models 14th Largest company in the world (Revenue based) Current RatioFord Motor Company2.04Honda 1.3Toyota 1.07 Debit-EquityFord Motor Company2.9Honda .97Toyota 1.16 Inventory Turnover Ford Motor Company17Honda 6.53Toyota 8 Return on Equity (ROE)Ford Motor Company27.09Honda 7.78Toyota 8.48 Return on Assets (ROA)Ford Motor Company3.54Honda 3.07Toyota 2.91 Price-SalesFord Motor Company.45Honda .62Toyota .57 Ford Company 2013 2012Net Income $7,155,000 $5,665,000Debts $114,688,000 $105,058,000Retained Earnings $23,658,000 $18,077,000Property Plant and Equipment $47,600,000 $40,245,000Treasury stock $(506,000) $ (292,000) Honda Company 2013 2012Net Income $5,575,000 $3,899,000Debts $28,785,000 $27,158,000 Retained Earnings $63,729,000 $69,976,000 Property Plant and Eq. $45,050,000 $41,876,000 Treasury stock $(277,000) $ (317,000)Toyota Company 2013 2012Net Income $10,217,000 $3,446,000Debts $82,992,000 $77,917,000Retained Earnings $137,071,000 $134,741,000Property Plant and Eq. $74,198,000 $72,750,000Treasury stock $(10,911,000) $(12,032,000) INVEST or NOT INVEST? Questions lffsrks Cited ''.\lr'LrL ljrtl.e r lltr::ltc:. '/r'r,iri, l. r, rr.l :!, r,i' r','l I r.t .'- ri I "lirtkcr ]lttsitt' lnt " lilll .ltrtrr,tl i!,tlunt<',\/r,','l lrllrrl,ciuirt(l).!,rln. rr.ri \\'t'lr ur ( )!1 :iil-j "[]rt[;cr ]ltrult,:' i111 " (irrrrr/li. ]'r'olj111lr1111y Lttttl ] uttutrttti liLttt,tt l,tt',lllll, lntnr \ltirtttttgtlitt' r?)r// \l\rr.lulr,-1\lilt e{rnt. rr rl \\'rlr ill ( )il :1ll I "llrllilrLt:1r't) (-,r " t it'rvllt. i'r',tliltthrlttt. Lt))tl I u](tnrtl1f iii111ot lr,t tll.lt ' lr',trtt .\lt,nttn.l\ltu'.Ltrttt. hl{rllllll!\l:1r l,llll. l) ,l \\ clr il- ( )f l :lII i llirllil,tltt,rr llrrilrlrrrr'1r'n Il.\l . lr)t)li \\rir I ()!l :(rl i "ll;rllrlrrr:..

1. Ford
Founded in 1903
5th Largest automotive company
Ford, Lincoln, Motocraft
“Most important industrial company in the history of the United
States” - Forbes
Honda
Founded in 1948
Tokyo, Japan
Acura division
10 Honda models
Toyota
Founded in 1937
Aichi, Japan
24 Models
14th Largest company in the world (Revenue based)
Current RatioFord Motor Company2.04Honda 1.3Toyota 1.07
Debit-EquityFord Motor Company2.9Honda .97Toyota 1.16
Inventory Turnover Ford Motor Company17Honda 6.53Toyota 8

2. Return on Equity (ROE)Ford Motor Company27.09Honda
7.78Toyota 8.48
Return on Assets (ROA)Ford Motor Company3.54Honda
3.07Toyota 2.91
Price-SalesFord Motor Company.45Honda .62Toyota .57
Ford Company
2013 2012Net Income
$7,155,000 $5,665,000Debts
$114,688,000 $105,058,000Retained Earnings
$23,658,000 $18,077,000Property Plant and
Equipment $47,600,000
$40,245,000Treasury stock
$(506,000) $ (292,000)
Honda Company 2013
2012Net Income $5,575,000
$3,899,000Debts $28,785,000
$27,158,000 Retained Earnings $63,729,000
$69,976,000 Property Plant and Eq. $45,050,000
$41,876,000 Treasury stock $(277,000)
$ (317,000)Toyota Company
2013 2012Net Income
$10,217,000 $3,446,000Debts
$82,992,000 $77,917,000Retained Earnings
$137,071,000 $134,741,000Property Plant and Eq.
$74,198,000 $72,750,000Treasury stock
$(10,911,000) $(12,032,000)
INVEST or NOT INVEST?

3. Questions
lffsrks Cited
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13. $u $oN6toR
$9,
1
Group Project Requirements
Due Date: June 15, 2015
-Choose a publicly traded company and two competitors and
determine its industry. For example: Company: Target;
Competitors: Kohl’s and Walmart; Industry: Retail.
-Provide an introduction about the company and its competitors
including product information, current news, and an overall
company background.
-Evaluate the company versus its competitors and industry in
terms for each of the following categories: liquidity,
profitability, solvency, and market ratios. Pick two ratios per
category. Prepare ratio analysis for the most current two most
recent years available. For example, for liquidity: current ratio
and quick ratio.
-Prepare a common size analysis for the balance sheet and
income statement for the company and its competitors for two
most recent years.
-Lastly, would you invest in your company based on the ratio
analysis and common size analysis?
Note: There are websites that you can download financial
statements. There are also websites that contain financial ratios
already calculated. You would just need to cite the website
used, and download the ratios from the website and attach as an
exhibit. Any calculations that you do in excel would be an
exhibit as well. You would refer to these exhibits in your
paper.
The purpose of this exercise to analyze the ratios, not

14. necessarily calculate the ratios. The group will prepare a paper
that is approximately 3-4 pages in length (this does not include
exhibits). The group is also required to prepare a 10-15 minute
PowerPoint presentation that will be presented in front of class.