WILD Network - Cohort #1
May - December 2020
Pro-Bono Coaching Program Cohort #1
leadership coaching is a key component for social innovators to achieve
their maximum social impact, without burning out.
March 30 to April 19, 2020
May 2020 to December 2020
● Intro Session - contracting, identify
● Coaching (2x month)
● Closing Session - celebrate
accomplishments & go-forward strategies
Global Development Clients Selected:
● 11 Social Entrepreneurs
● 19 Intrapreneurs
● 24 different organizations
● 10 countries
● 21 professional coaches
● 9 countries
Coaching Results Snapshot
participated in 5+
Hours of coaching
through 234 coaching
surveys completed (30
Clients said the
Change Model and Short-Term Success
Root Causes Need
Passion for cause
Lack of resources
Lack of buy-in from key
Lack of sustainable
solutions from larger
Inability to scale impact
Inability to institute long
Inability to delegate
Coaching with a focus on
Increased self- awareness
Better emotional regulation
allows for resilience in the
face of challenges
Leads to more
captured and stronger
More influence leads to
more strategic buy-in at
ultimately leads to more
Strategic buy-in from
board and employees
Sustainable solutions that
can be active in the
community over the longer
Main Focus of Coaching
Coaches selected top area and clients could multi-select
Journey of Leadership Development Never Ends
Transformational shifts during 6 month coaching engagement
1. They improved their relationship to feedback. “[I have a] greater ability to put myself in someone else's shoes and see it from
their perspective...an enhanced focus on listening.”
2. They built relationships more strategically. For one leader, the biggest shift was that they started “achieving goals around
increased engagement at higher strategic levels” and “increased impact and recognition.”
3. They focused on developing talent. For one of our leaders, they “designed and started implementing staff mentorship
programs as part of the organization culture”, while acquiring new funding and partnerships to accelerate their upward trajectory.
4. They delegated to the benefit of their mission. “That confidence in myself and confidence in my supervisees can have
exponential impact. Taking a coaching approach to others frees me from "doing" to ‘leading’.”
5. They showed up as leaders.“I understand and practice the meaning of bringing my chair to the table and make sure I make the
best use of my space at the table.”
Coaching had an Impact
journey of leadership development is constantly evolving
1. Career Development. “Two new projects and got into a World Bank supported accelerator program.” and another indicated “I am
able to grow my staff and be more strategic in my approach to my job.”
2. Fundraising. For one leader, they shared “I’ve raised more funds” while another “continued to source grant funding and also
potential investors, which has been a key activity in advancing the work that we are doing in the organization.”
3. Organizational Growth. “We are now growing very quickly and it is the most exciting time ever!”
4. Internal Influence. “Better able to influence internal decision making to keep it focused on mission.”
This was my ﬁrst coaching experience and I did not know what to expect.
The coach informed me the sessions were about me and would be driven by
content generated by me, this made me very apprehensive that some
sessions would be ﬁlled with silence.
Six months later, there was no moment of silence, in-fact each session went
by so quickly. I have gained tremendously from these coaching sessions. The
sessions provided me with the opportunity to gain insights about myself,
on things that drive me and those that hold me back, recognize and
appreciate successes achieved thus far. Resources shared by the coach,
have introduced me to critical leadership skills and management techniques
that will aid in not only my personal growth but in strategically moving the
Thank you WILD and EthicalCoach for this opportunity.
Founder, Global Integrated Innovations
Dr. Roopa Dhatt
Working with a professional coach assisted me in
approaching challenges through an organizational focus.
These coaching conversations were less about ﬁxing the
individual and more about ﬁxing the systems,
surroundings for women leaders to thrive. Shifting my
leadership mindset to frame everything from what is the
best for the organization to how things are linked to
Co-Founder & Executive Director, Women in Global Health
My coaching experience far exceeded my expectations.
Somehow I made it to this point in my career without proper
coaching, but this experience provided me with an
extremely supportive AND constructive environment in
which to step back, assess, reﬂect on the tough
questions posed and carve out time for thinking from a
360 degree perspective! I also feel very fortunate to have
been matched with a true professional coach. Highly
Vice President, MSI, A Tetra Tech Company
Cathi Rodgveller M.S. Ed.
Cindy Biggs is the best coach I can imagine ever having. She is extremely
knowledgeable, as well as kind and empathic. She cares deeply about
providing support as well as helping me grow as a leader and a person. She
has a lot of experience in leadership herself which helped me understand
myself as a leader. She also taught me a great deal about how to help
support my staﬀ to grow in their strengths, and how to support them in
their roles. She also encouraged me to believe in myself, and how I lead.
I care deeply about my staﬀ and want them to feel their best. She
encouraged me to continue to support their self care as well as my own. She
is the best coach ever!
CEO / Founder, IGNITE Worldwide
Maxine Griﬃn Somerville, MPA, SPHR, SHRM-SCP
When I applied to be a part of the coaching program, I didn’t know
what to expect going in. My coach equipped me with tools to better
delegate and manage those things that take away my attention
from being a strategic leader. I now block focus time each day and
fiercely defend it when someone tries to schedule over that time. I feel I
have experienced coaching in a way that I had never experienced
before. There were sessions when I was very uncomfortable, but
never did make that discomfort impossible and challenging to see
through. For that, I am grateful.
Vice President, Human Resources, Engendered Health
I have been able to review the Woven Link Africa systems and structures pertaining to
communication, risk management and harnessing leadership. I am not only happy with the coaching
process that has further elevated my analytical skills; but also I have a better understanding of
my leadership role in relation to the organisation’s growth and self improvement.
The two key things that have enabled me achieve my coaching goals are:
1. Firstly, the Coach is very professional, insightful and at the same time serene and pleasant.
2. Secondly, Consistency, Resilience, Innovation and Focus have been my success indicators
and will be the future success indicators.
The coaching program has been a great support during the COVID-19 pandemic disruption, not only
for me as a leader, but also an opportunity to support my team, continuously review our strategy and
I do highly recommend women in leadership to enroll in the WILD Network and EthicalCoach
pro-bono leadership coaching program.
Woven Link Africa, CEO & Senior Consultant (Skills Development Expert)
This experience really helped me reﬂect on my leadership style
and values, deepen my communication and management skills,
and identify productive pathways toward achieving my
professional development and management goals.
Initially, I did not think the coaching sessions would be the path to solving
and strengthening my leadership approaches to a greater extent, I have
realized not, and luckily I had a great coach, a great match to my needs, I
got lot from her! I highly recommend colleagues to register for the program.
It is awesome to me!
Ms Prudence Masako
CEO, Polly and other Stories
Having a coach, especially during a global pandemic, was really
critical to maintaining focus on my goals. Offering a safe
space to go and talk through issues and receive unbiased
feedback and guidance.
Since beginning my coaching with Joan, she has been an exemplary
leadership coach. She exhibits a unique sense of interest in my life and
her insights and direction are always on target. I felt very supported and
championed in the attainment of my leadership goals. She has been a
vital resource to me and I look forward to our continuing relationship.
Co-Director, Edge Eﬀect
Seeking Financial Return on the Investion (ROI) of Coaching
ROI tells us how much value (quantified in dollars) we got back
from the money that we put in.
To calculate it, you divide the benefit produced by an investment by the initial cost of the
investment. It’s then expressed as a percentage or ratio.
Current Value of Investment - Cost of Investment
Cost of Investment
● Hourly time factors calculated 80% returned productive time and 20% unproductive time
● 48 weeks of ROI (24 weeks during coaching and 24 weeks post-coaching)
● Investment cost an expense for employees to participate in coaching when they could otherwise be working productively in their
● The hourly rate for employee time was converted to USD, for those not paid in USD.
● The average hourly rate for coaches time factors in variability in global rates, where $125 USD was used for coaching time and
$75 USD was used for any additional meetings.
Assumptions made in beneﬁt calculation
Coaching ROI Cohort #1
Including an estimated hourly rate of the coaches that
volunteered their time for the program:
Removing coaches' hourly rate because
they contributed their time:
$217,644.52 - $63,732.06
$63,732.06 ROI =
$217,644.52 - $20,185.81
ROI increases to 978%
leader performance improved 241%,
based on the indicators we measured
Journey of Leadership Development Never Ends
Quality of the Coaching Program
positive responses from clients
choosing EthicalCoach for pro-bono coaching
Great community, impact focused, well planned and executed,
feels like we're very high-fidelity to the coaching model and competencies
1. Quality of Clients. For one of our coaches, they shared “EthicalCoach connects you with individuals who are working for social
change and impact. It is very rewarding to support them in their growth journey as leaders.”
2. Global Reach. “The opportunity to work with clients anywhere in the world.”
3. Making an Impact. “It is a powerful way of giving back; supporting individuals, who are making a social impact and would
not be able to afford coaching, to grow and become better leaders is very rewarding.”
4. Project Management. “Well organised, professional, committed to high standards, and inclusive.”
241% ROI with Cohort #1
Thanks to the pro-bono time from coaches, ROI increases to 978%
INVESTMENT MEASURES INVESTMENT COSTS RETURN MEASURES ESTIMATED RETURN
OPTION # 1 OPTION #2 Energy $3,153.08
Coaching Fees $34,396.25 --- Influence $765.64
Time Investment (coaches) $9,150.00 --- Emotional Regulation $708.39
Time Investment (clients) $12,998.31 $12,998.31 Productivity -$92.84
Program Management $7,187.50 $7,187.50 Weekly Return Value $4,534.26
Calculated # of weeks of program benefit x 48
Total Investment $63,732.06 $20,185.81 Total Return Value $217,644.52
Return Values Measures
Emotional Regulation Energy Influence Productivity
If something doesn’t go my
way I feel as if the weight of
the world is on my shoulders.
I start and end my day as
excited as ever about being a
I believe I can successfully
influence the resources I need
to grow my business/mission.
Weekly, how much productive
time do you estimate you
gained as a result of working
with a coach and taking the
actions you committed to put
I easily get emotional and feel
I have all the energy I need
everyday to propel my
Growing a social
enterprise/impacting in the
global development sector is
much more challenging than I
I see everything most days as
a frustrating challenge.
I am as creative as I want to
I feel disillusioned and angry
much of the time.