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Leflein MROC Market Research Online Community

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Leflein MROC Market Research Online Community

  1. 1. 1093 Greenwood Lake Turnpike, Ringwood, NJ 07456 | 973-728-8877 | www.leflein.com 1
  2. 2. 1093 Greenwood Lake Turnpike, Ringwood, NJ 07456 | 973-728-8877 | www.leflein.com 2
  3. 3. 1093 Greenwood Lake Turnpike, Ringwood, NJ 07456 | 973-728-8877 | www.leflein.com 3
  4. 4. 1093 Greenwood Lake Turnpike, Ringwood, NJ 07456 | 973-728-8877 | www.leflein.com 4
  5. 5. 1093 Greenwood Lake Turnpike, Ringwood, NJ 07456 | 973-728-8877 | www.leflein.com 5 THIS TIER RETAINS THE LEFLEIN TEAM TO DEVELOP, MAINTAIN, RUN THE DAY TO DAY MANAGEMENT OF YOUR MROC COMMUNITY THROUGH REPORTING AND ANALYSIS. LEFLEIN’S RESPONSIBILITIES INCLUDE ALL OF THE MROC COMPONENTS. A DEDICATED LEFLEIN MEMBER AS AN EXTENSION OF YOUR TEAM TO CO-MANAGE AND SUPPORT YOUR COMMUNITY FUNCTION. LEFLEIN’S RESPONSIBILITIES INCLUDE A PORTION OF THE MROC COMPONENTS LEFLEIN WILL COLLABORATE WITH YOU ON YOUR EXISTING COMMUNITY EFFORTS TO TROUBLESHOOT AND HELP DESIGN: THOUGHT LEADERSHIP SURVEYS QUALITATIVE RESEARCH APPROACHES ADDITIONAL MEMBER ENGAGEMENT STRATEGIES Community development process  Platform vetting  Community build and design Recruitment and member replenishment  Invitation testing & analysis  Platform and user activity reports  Profiles and feasibility estimates Curriculum management  POV calendar  Editorial calendar with monthly/weekly cadence Programming and populating all community activities  Quant: polls, surveys  Qual: forums, journals, challenges Webshop develop, manage, fulfillment Daily activity monitoring Weekly newsletters and reminders Monthly/Quarterly analysis and reporting  Weighting & tabbing quantitative data  Thought leadership white papers  Ad hoc/ Ad sales decks  Brand partnership packages  Press releases / PR reports

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