Intellectual Property Presentation

1. November 21, 2015
What does "intellectual property" mean?
Intellectual property (IP) refers
to creations of the mind:
inventions, literary and artistic
works, and symbols, names,
images, and designs used in
commerce.

2. November 21, 2015
It is imagination made real. It is the ownership
of dream, an idea, an improvement, an
emotion that we can touch, see, hear, and
feel. It is an asset just like your home, your
car, or your bank account.
Intellectual Property is...
There are 4 ways to protect
"intellectual property"

3. November 21, 2015
PATENTS provide rights for up to 20 years
for inventions in three broad categories:
Utility patents protect useful processes,
machines, articles of manufacture, and
compositions of matter. Some examples: fiber
optics, computer hardware, medications.
Design patents guard the unauthorized use of
new, original, and ornamental designs for
articles of manufacture. The look of an athletic
shoe, a bicycle helmet, the Star Wars
characters are all protected by design patents.
Plant patents are the way we protect invented
or discovered, asexually reproduced plant
varieties. Hybrid tea roses, Silver Queen corn,
Better Boy tomatoes are all types of plant
patents.

4. November 21, 2015
TRADEMARKS protect words, names, symbols,
sounds, or colors that distinguish goods and services.
Trademarks, unlike patents, can be renewed forever as
long as they are being used in business. The roar of the
MGM lion, the pink of the Owens-Corning insulation,
and the shape of a Coca-Cola bottle are familiar
trademarks.
Trademarks
Christian Louboutin

5. November 21, 2015
COPYRIGHTS protect works of authorship, such as
writings, music, and works of art that have been tangibly
expressed. Copyrights are registered which last the life
of the author plus 70 years. Gone With The Wind (the
book and the film), Beatles recordings, and video games
are all works that are copyrighted.
Copyrights

6. November 21, 2015
Nearly all the material on the Web is covered by
intellectual property laws. If you produce content in
your personal time, you automatically own the rights to
it. If you produce content at work, your agency likely
owns it.
Videos, blog posts, and music (especially music videos)
are all examples of works automatically protected by
copyright (and probably trademark law). They don’t
need to say “copyright” or have a “©” mark next to it,
either–once it’s created, it’s copyrighted.
Assume All Material is Copyrighted

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8. November 21, 2015
Famous Copyright Case
The Chiffons "He's So Fine"
George Harrison "My Sweet Lord" - paid
$587,000

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TRADE SECRETS are information that companies keep
secret to give them an advantage over their competitors.
The formula for Coca-Cola is the most famous trade secret.
Trade Secrets

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Public Domain
Once copyright has expired, works go into the Public Domain.

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Creative Commons

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Creative Commons License

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14. November 21, 2015
Plagiarism
Simply put, plagiarism is the use of another's
original words or ideas as though they were your
own. Any time you borrow from an original source
and do not give proper credit, you have
committed plagiarism and violated U.S. copyright
laws.
What is plagiarism?

15. November 21, 2015
The word plagiarism comes from
a Latin word for kidnapping. You
know that kidnapping is stealing a
person. Well, plagiarism is
stealing a person's ideas or
writing.

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Works Cited/ References

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Citations
MLA (Modern Language Association) vs. APA (American Psychological Association)
MLA -requires citing author's last name and reference page number within paper.

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Fair Use
Fair use is a limitation and exception to the
exclusive right granted by copyright law to the
author of a creative work.
In United States copyright law, fair use is a
doctrine that permits limited use of
copyrighted material without acquiring
permission from the rights holders.
Examples of fair use include commentary,
search engines, criticism, news reporting,
research, teaching, library archiving and
scholarship.

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21. November 21, 2015
See Part 1 & Part 3

22. November 21, 2015
Grammarly.com

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25. November 21, 2015
Peer-to-Peer File Sharing or Networks
P2P
The act of file sharing itself is not illegal and peer-to-peer
networks are also used for legitimate purposes; the legal
issues in file sharing involve violating the laws of
copyrighted material.
I-Tunes is not a peer-to-peer network
as it is a paid service

26. November 21, 2015
Limewire
Go to www.wikipedia.com
Search: Jammie Thomas

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28. November 21, 2015
Let's take an on-line tutorial...
http://library.acadiau.ca/tutorials/plagiarism/

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