Relieve yourself with global toilet tracking network.

1. Dispatch from the Future of Sanitation - 1st Global Toilet
Business Innovation Summit
Brandi Kinard fa102b Professor Klinkowstein
http://www.iftf.org/future-now/article-detail/dispatch-from-the-future-of-sanitation/

2. Research from the Web & Quora
Excerpt
Brandi Kinard fa102b Professor Klinkowstein
“The summit brought together key players across the
sanitation sector…to flush out the untapped business
opportunities in toilets. ”
http://www.iftf.org/future-now/article-detail/dispatch-from-the-future-of-sanitation/

3. Research from the Web & Quora
Quora Question and Answers
Brandi Kinard fa102b Professor Klinkowstein
Why aren't public restrooms commonly part of city infrastructure?
“I would say that much of the US has an ongoing process of
complicating the
overall restroom issue.”
“Anything that is fully open to the public must be prepared to
accommodate the city's worst people doing the worst things in it.”

4. Draft Product or Service Description
Product/Service Proposal
Brandi Kinard fa102b Professor Klinkowstein
Launch a global business strategy to help people find public
restrooms.

5. User Experience Map
Audience
Brandi Kinard fa102b Professor Klinkowstein
Users:
• City-dwellers
• Individuals with weak bladders
• Superman
Providers:
• Local property owners with public restroom
• Freelance sanitation workers

6. User Experience Map
About the Product
Brandi Kinard fa102b Professor Klinkowstein
Taking the plunge:
• Transforming public infrastructure
• Self-sustaining, commercially valuable system
• Universal access to restrooms
• Getting doors to open

7. User Experience Map
Encountering the Product On-Line
Brandi Kinard fa102b Professor Klinkowstein
Consideration: Find store location
Use: Make reservation
Post-Use: Rate the service quality

8. User Experience Map
Encountering the Product Off-Line
Brandi Kinard fa102b Professor Klinkowstein
Consideration: Answer nature’s call
Use: Commute to location; do your business
Post-Use: Leave the location