Folien zum Workshop-Tag 1 im Rahmen des Kick-Off Events des Innovations- und Acceleration-Programm "AC.Elerator". Ausgerichtet vom Aachener Entrepreneurship Team und inhaltlich gestaltet vom Ideenfestival Aachen.

1. KICK OFF SPRINT
Day 1

2. Rückblick
ideenfestival.de

7. Our Framework**now and then
Design Thinking

8. What Is Design Thinking? An Overview (2020)
ideenfestival.de/design-thinking
Day 1

9. What Is Design Thinking? An Overview (2020)
ideenfestival.de/design-thinking
Day 2

10. Our Focus
HUMANS

11. Simon Sinek
Youtube – Start with WHY

12. Why are you here?
Breakout
Ergebnisse in Menti?

16. My Focus (Part 2)
… & PRODUCTS for Humans

18. Product Management Process
https://www.prodpad.com/resources/guides/
product-management-process/

19. TAG 1

20. TAG 1
TAG 2

21. What people think
when I start talking about
User Experience

23. What you will learn about
User Experience
&
Product Development

24. TAG 1
TAG 2
Don't worry, be crappy.
Revolutionary means you ship and then test...
Lots of things made the first Mac in 1984
a piece of crap
but it was a revolutionary piece of crap.
Guy Kawasaki

26. What Is Design Thinking? An Overview (2020)
ideenfestival.de/design-thinking

27. Sprintbeispiel
https://www.youtube.com/watch?v=jVr_Cgf51o4

28. Sprintbeispiel Ampion Venture Bus
https://www.ampion.org/

29. We
Sprintbeispiel WirvsVirus Hackathon
https://wirvsvirus.org/

35. Why are we here
“Start With Why” erklären
Ggf mit Vorstellungsrunde kombinieren
“Why are we here?”
// Irgendwelche Notes die für mich
damals noch Sinn gemacht haben

37. Sprint Example Slack: Finding ways to court larger
customers
https://hub.sprintwell.com/design-sprints/

38. WHY
WHO
WHERE

39. What problem do you want to solve?
- Eigene Dimensionen definieren
Beispiele
- sozial vs. ökonomische vs.
ökologisch
- Heute vs in Zehn Jahren vs…
- Lokal vs. National vs. Global
- Einzelpersonen vs Gruppen vs.
Demografien

40. Philosophie Zeitlich
Örtlich Personen Technologie
Sozial 2-12 Monate
Lokal 1 Mensch Oma-tauglich
Ökologisch 1-3 Jahre
Regional Gruppen Plug & Play
Ökonomisch 3-10 Jahre
National Demografie For Nerds
Politisch 10-30 Jahre
Global Menschheit High Tech

41. ideenfestival.de/roadmap

43. Sprint Example Headspace: Developing a child-focused
product in 3 days
https://hub.sprintwell.com/design-sprints/

44. WHY
WHO
WHERE

45. How to start a movement | Derek Sivers
https://youtu.be/V74AxCqOTvg

46. Who do you want to serve?
Start with WHO
https://medium.com/@michelbachmann/start-with-who-
15b8857ed718

48. WHY
WHO
WHERE

51. Example Pocket: 58% more engagement from new users
from 1 design sprint
https://hub.sprintwell.com/design-sprints/

52. WHAT
WHERETO
WHOM

53. Gain creators
Pain relievers
Products
&
Services
Gains
Pains
Customer
jobs
Value Proposition
Customer Profile

54. What are your customers problems?
TEXT

55. Pains
Was sind Pains?

56. Gains
Was sind Gains?

57. Customer Jobs
Was sind Customer Jobs?

59. Example Lego: Bringing design sprints to scale across an
85-year-old company
https://hub.sprintwell.com/design-sprints/

60. WHAT
WHERETO
WHOM

61. “To connect the world’s
professionals to make them more
productive and successful.”

62. “To build the Web’s most
convenient, secure, cost-effective
payment solution.”

63. “Bring inspiration and innovation to
every athlete in the world.*
If you have a body, you are an
athlete.”

64. “To organize the world’s information
and make it universally accessible
and useful.”

65. “Establish Starbucks as the premier
purveyor of the finest coffee in the
world while maintaining our
uncompromising principles while we
grow.”

66. “Our goal when we created Tesla a
decade ago was the same as it is
today: to accelerate the advent of
sustainable transport by bringing
compelling mass market electric
cars to market as soon as possible.

67. “The maintenance of international
peace and security.”

68. “To collect, preserve, study, exhibit,
and stimulate appreciation for and
advance knowledge of works of art
that collectively represent the
broadest spectrum of human
achievement at the highest level of
quality, all in the service of the
public and in accordance with the
highest professional standards.”

69. “X is an independent campaigning
organisation, which uses non-
violent, creative confrontation to
expose global environmental
problems, and to force the solutions
which are essential to a green and
peaceful future.”

71. Mission Statement
● Wie würdest du deiner Oma die Mission
erklären?
● Wie definierst du eine erfolgreiche
Mission?
● Was treibt dich auf deiner Mission an?
● Wohin willst du, Erde, Himmel oder
Mond?
● Wie lange brauchst du bis zum Ziel?
● Wen brauchst du um ans Ziel zu
kommen?

72. Mantras

80. Mission Statement
4 Sätze
Orientierung
an
Lernzielen?

81. Mantra
Versuche dein Mission Statement auf
25 Zeichen zu reduzieren und trag es
hier ein:
www.ideenfestival.de/mantra

82. WHAT
WHERETO
WHOM

86. Das Wichtigste für ne solide
EXPERIENCE
GROß!?artigE PARTNER:*#innen

87. 1. Suche nach einer Idee - Max Cho
2. Pain Releaver + Gain Creator
3. Customer Journey Canvas
4. Experten stellen sich vor
5. Vier Stufen Sketch
6. Hypothesen Matrix
7. Hausaufgaben + Team Einteilung

95. Test