2. EXECUTIVE SUMMARY
A Tahor Group joint production from the creator of Tel Aviv Fashion Week, Israel's
Consulate delegation and three fashionable New York businesswomen. They collaborated
to bring 10 extraordinary designers from the White City to the Big Apple for a Runway
Show and Gala. The epic runway show will take place at The Hammerstein Ballroom,
followed by the Gala at the adjoining ballroom on the final night of New York's Fashion
Week, September 15th
, 2016.
YOU
NEED
FAITH®
#TLVRUNWAYNYC #NYCDEBUT
5. New York Fashion Week will draw 110,000 fashion insiders from around the world to
the city's runways:
Designers and their models, celebrities, socialites, special guests, and the
international press – Vogue, Elle, Marie Claire, Glamour, InStyle, New York Times –
and, most importantly, all of the important buyers and retailers – Bergdorf Goodman,
Neiman Marcus, Saks Fifth Avenue – who transform designs into commerce, will all be
in attendance.
TLV Runway is being held on the final night of New York Fashion Week and will draw
on the world's focus to highlight our Tel Aviv designers. Our invite list will include the
powerful fashion players who will be in New York for the main event.
NEW YORK FASHION WEEK
#TLVRUNWAYNYC #NYCDEBUT
6. First Formal Runway Show for Tel Aviv designers tided to New York Fashion week. It will
becomes an annual event to showcase the designs and artistic expression in this market.
The night of fashion and glamour will begin at 7:30 PM at the Hammerstein Ballroom, with
a full Runway Show featuring the 10 designers, followed by a Formal Gala at 9:00 PM at
the Grand Ballroom. The evening is invite-only, with 800+ of New York City's top taste
makers expected to attend on September 15th
.
HAMMERSTEIN BALLROOM
#TLVRUNWAYNYC #NYCDEBUT
7. TOBI
RUBENSTEIN
SCHNEIER
MOTTY
REIF
FAITH HOPE
CONSOLO
NANCY
YAISEL TORRES
KAUFMAN
Creator and producer of Tel
Aviv's Fashion Week, mentor
to a generation of Tel Aviv's
brightest fashion lights, Motty
will curate the TLV Runway
show, recruiting Israel's
leading designers and
working with each to bring
their magic to the catwalk.
Fashionista, philanthropist
and marketing visionary, Tobi
is leveraging the Tahor
Group's experience
organizing fashion events –
when they combined couture
with New York's famed
carriage horses in 2014 and
2015 – to create TLV
Runway for 2016.
.
The “Queen of Retail”, Faith
introduced Zara to the U.S.
market, guided Jimmy Choo
from one shoe to an empire,
and led Fresh from one
perfume in a Boston
basement to being bought
out by LVMH.
Financier behind Beacon
Capital LLC and corporate
strategist for the Tahor
Group, Nancy brings
business acumen and her
contacts in New York's
financial community to
support emerging fashion
designers.
#TLVRUNWAYNYC ORGANIZERS
#TLVRUNWAYNYC #NYCDEBUT
8. GALIA
LAHAV
TAL KAHLON
YANIV
PERSY
DODO
BAR OR
Known for glamorous bridal
collections with gorgeous
materials and flowing trains,
Tal now travels the globe
each season to bring his
work to brides everywhere.
Founded in 1988, Galia, who
now runs the house with in-
house designer Sharon
Sever, transformed an
embroidery shop into a global
reputation for bridal and
evening wear, dressing stars
for award shows.
With lace and silk, Persy,
who has worked with John
Galliano and Robert Cavalli,
is known for bridal designs
featuring form-fitting corsets
and daring fringe that join the
modern with the romantic.
The flamboyant Israeli
actress, voted by the local
press as the best dressed of
the decade, Dorit created a
label based on modern takes
on traditional fashion,
featuring many local
influences in her most recent
collections, available at Saks.
#TLV RUNWAY DESIGN HOUSES
#TLVRUNWAYNYC #NYCDEBUT
9. YUVAL
RAVID
SHAI
SHALOM
TOVALE+ DANY
MIZRACHI
A designer of both men's and
women's lines, Shai brought
bright colors and a gender
bender style to his latest
ready to wear collection that
he displayed at Berlin
Fashion Week.
Established in 1986, Yuval
brings luxury, sophistication
and elegance to couture,
ready to wear and bridal
collections to Tel Aviv's high
society and a select audience
in New York..
Run by mother and daughter
team Tovale and Namma,
their label is known for playful
colors and nontraditional
runway performances, even
featuring a Hasidic singer, to
surprise the fashion world.
After celebrating its 25th
anniversary, this famous
Israeli design house is known
for close relationships with its
clients, discovering
supermodels and Dany's
humble beginnings ironing
fabrics in his family's Tel Aviv
textile shop.
#TLV RUNWAY DESIGN HOUSES
#TLVRUNWAYNYC #NYCDEBUT
10. VIVI
BELLAISH
GIDEON
OBERSON
From his first swimwear line
in 1976 that started a five-
year run of awards, Gideon
went on to design carpets,
kitchens and sculptures, as
well as working as chief
designer for Israeli swimwear
giant Gottex.
A true Tel Aviv designer with
a cult following, who entered
the New York market with his
short-lived Maison Bellaish,
Vivi is back with a new
collection that is astounding
critics and delighting his long
time fans.
#TLV RUNWAY DESIGN HOUSES
#TLVRUNWAYNYC #NYCDEBUT
11. Sponsorship is an opportunity to enhance the visibility of your brand in front of the
international press covering the runway show and the influential taste makers who will
be in attendance.
Outside of major brands seeking exposure, philanthropic groups that want to support Tel
Aviv designers are welcome to lend their support by financing the event.
The organizing committee will be calling on New York's leading retailers, investors,
property owners, cultural ambassadors and fashionistas to support TLV Runway.
SPONSORSHIP
#TLVRUNWAYNYC #NYCDEBUT
12. Sponsorship features branding opportunities across all aspects of the event. Brand placement from
the step and repeat at the entrance, media and public relations, the event brochure, websites, press
releases, and social media campaigns. Your brand will be prominent, and your guests will be offered
privileged access to the designers and other invitees.
$500,000 $250,000 $100,000 $25,000 $10,000
One title sponsorship is available and collaborations will be tailored per request.
BRANDING OPPORTUNITIES
#TLVRUNWAYNYC
#TLVRUNWAYNYC #NYCDEBUT
13. Please contact the Tahor Group for further information about
#TLVRUNWAYNYC, sponsorship opportunities and more ways to
support these 10 exciting designers from Tel Aviv in New York.
Nancy@TahorGroup.com
Tobi@TahorGroup.com
80 Broad Street
New York, NY 10004
Tel. 646-599-6503
CONTACT
#TLVRUNWAYNYC #NYCDEBUT
