www.barclayjones.com Slideshare is an excellent tool for recruiters. However, your content needs to be easily discoverable and well produced for it to have the desired effect. There could be all of the business owners in the world on Slideshare but without great content, you wont be able to influence them. Here are our 11 tips for producing great content on Slideshare: Get your content found 1) Use key words well 2) Get your presentation on LinkedIn 3) Jazz up your thumbnail 4) Cross pollinate you social platforms 5) #Include #hashtags Engage your audience 6) Size Matters 7) Mix up your medium 8) Utilise Slideshare’s infographic player 9) Drive content to your site 10) Use analytics 11) Re-upload your presentations Access this slideshare on our blog too: http://www.barclayjones.com/blog/social-media-for-recruiters/6-more-tips-for-getting-your-slideshare-content-seen/

1. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Slideshare
11 Tips for Maximizing your Content

2. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
what we do we do well
We help recruiters to use social
media to generate business and
attract talent
We use “rec tec” to speed up
process and make recruiters more
competitive

3. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
What are our tips?
Get your content found Engage your audience
1. Use key words well
2. Get your presentation on
LinkedIn
3. Jazz up your thumbnail
4. Cross pollinate you social
platforms
5. #Include #hashtags
6. Size Matters
7. Mix up your medium
8. Utilise Slideshare’s
infographic player
9. Drive content to your site
10.Use analytics
11.Re-upload your
presentations

4. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Get Your Content Found

5. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Use Your Key Words Well
#1
33% of Slideshare traffic
comes directly from google…
This makes your Key Words
very important

6. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#2
Get your presentation
onto LinkedIn
owns
LinkedIn is a great platform to share business
content!
It’s a good idea to share your content here,
especially because LinkedIn own Slideshare!

7. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#3
Jazz up your thumbnail!
Your title page should showcase
your presentation, drawing viewers
to it!
Make it:

8. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#4
Cross Pollinate Across
Social Media Feeds

9. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#5
Hashtags
Tactically placed hashtags in the body or titles of
presentations can help to get them found in search
engines!

10. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Engage Your Audience

11. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#6
Size Matters!

12. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#7
Mix Up Your Medium

13. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#8
Use Slideshare’s
Infographic Player
Click the big pink button to
see our Slideshare
infographic

14. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#9
www.barclayjones.com
Drive Traffic to Your Site

15. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
#10
Use Analytics

16. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
What would you do differently?
#11
I forgot to mention that you can re-upload Slidedecks.... This
means you can amend and add to content without losing your
viewer figures! (this is tip #11!)

17. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Push the
button!

18. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Get Social!

19. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever