A slide deck from the presentation workshop given by Barbara Rogoski.

1. Improve Your Communication Skills;
Tell a Better Story
Communication Workshop
January 20, 2022
With Barbara Rogoski

2. • Challenges you see in institutions (Problem)
• Cloud services (developments) (Pitch)
• Your support team – how they help (Value)
Important to you - Customer satisfaction

3. CHALLENGES

4. Today’s
Workshop
• How to craft a master script
• How to create stories that stick
• Why Hero stories matter
• How to deliver your message
• A bit about virtual

5. • Anatomy of a Brilliant Speech – CONTENT
• How to Tell the Surf Story – STORYTELLING
• How to Tell the Story – DELIVERY
SURF ADVISORS

6. Executive Presence
& Communication
Coach
Professional speaker
I help professionals to
develop their
Confidence, Courage
and Communication
skills to reach their
highest career potential
About
Barbara

7. TEDx Coach
for
more than 100
TEDx related
speakers

8. 3 Key Elements of a Great Presentation
•Content
•Storytelling
•Delivery

9. CONTENT

10. Content
• Opening WOW, Closing WOW
• Take Away Message
• What audience want to hear
• Sprinkle the YOU
• Always Have a Call to Action

11. Anatomy of
a Brilliant
Speech
• Content
• Storytelling
• Delivery
Barbara’s
Secret
Weapon

12. STORYTELLING

13. What you need to know about STORYTELLING
• GRAB THEM within the first 60 seconds
• LOGICAL and relevant
• PROBLEM 1ST - Identify the problem quickly
• OBSTACLES faced –frustration, fear
• TRANSFORMATION - What change took place
• MORAL of the story – Ending important

14. Who can be the hero?
Person
Brand Company
Team
Product
Service

15. What is YOUR Hero Story?
Moral of the Story Happily Ever After
➢ Identify problem
➢ Obstacles to overcome
➢ (Concrete)Transformation
➢ Solution you bring

16. How can this
apply to
business?
• It involves the listener in the struggle – identifies with the hero’s journey
• Have structure – begin, middle, end
• Listener feels closure and understands VALUE you bring
• A good story sticks – and they take it with them

17. Always Have an Ace (Story)
Up Your Sleeve

18. DELIVERY

19. Delivery
• Memorize the opening and
closing lines
• Pauses are your friend
• Keep an eye on your audience
• Watch for the DIP
• Microphone drop ending WITH
CONFIDENCE

20. VIRTUAL

21. Virtual Presentations Require a Different Focus

22. Engagement is your biggest challenge

23. Tips as Presenter –
to Engage Them
• Take their temperature – scroll with your mouse
• Sprinkle the YOU Statements
• Ask Questions (Have some answers, just in case)
• Tell a few stories – hero/shero, successes
• Use the chat box – have an assistant to monitor
• Facial expressions and gestures DO matter!

24. QUESTIONS?
15-minute break

25. Time to Present

26. Your Turn to
Present
5-minute presentation
-Best energy and effort
-We will give feedback
• Content
• Storytelling
• Delivery

27. Step Up Speak Up Coaching and Mentoring 2021 27
Expert Communication
Coach
Barbara Rogoski
Successful Speaker Now
Email: barbara@successfulspeakernow.com
Cell: +31623898717
LinkedIn page: Barbara Rogoski

28. Step Up Speak Up Coaching and Mentoring 2022 28
Alumni Offer for
Surf Participants
Purchase a set of hours (2,4,6 hours)
Over a 12-month period
Have Barbara as your own Personal
Coach-on-Call – Ready to help you prepare
2 hours – Euro 350.00 ex btw.
4 hours – Euro 650.00 ex btw.
6 hours – Euro 950.00 ex btw

29. You Only Get ONE Shot
to Make Your Best
Impression,
So Bring Your Best Self
to the Table!

30. Q&A
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