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Broadband Networks
+
Market Development
=
Economic Development
Broadband
Knowledge
Workforce
Innovation
Digital
Equality
Intelligent
Community
Indicators
Sustain-
ability
Advocacy
Blandin Foundation has worked with
30 communities over the past
decade using the ICF Framework.
Our “communities” have bee...
Key Benefits Of The Framework
• Attracts interest of key community stakeholders
• Encourages systems thinking
• Facilitate...
Broadband-Based Economic
Development Strategies
• Improve tech sophistication of SMBs
• Promote tech entrepreneurship
• En...
Improve SMB Tech Sophistication
• Technology assessments
– SBDC
– Private consultants
• Social Media Breakfasts
– Vendor a...
Promote Tech Entrepreneurs
• Create a place
– Co-working center
– Tech center
• Provide mentors
– Retired C-level
– Regula...
Engage with Schools
on Tech Workforce
• Classes
– Computers and networking
– Coding
– Digital media
• Clubs and Camps
– In...
Market Community Connectivity
• Goal – Attract people and investment
• Market Audiences
– External
– Local
• Message
– Con...
Growing Broadband Markets =
Economic Development
• More customers
• More value-added services
• More commerce
• Smarter wo...
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Broadband Networks + Market Development = Economic Development

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Broadband Networks + Market Development = Economic Development

  1. 1. Broadband Networks + Market Development = Economic Development
  2. 2. Broadband Knowledge Workforce Innovation Digital Equality Intelligent Community Indicators Sustain- ability Advocacy
  3. 3. Blandin Foundation has worked with 30 communities over the past decade using the ICF Framework. Our “communities” have been cities, counties, school districts, tribal governments and multi-county geographic areas!
  4. 4. Key Benefits Of The Framework • Attracts interest of key community stakeholders • Encourages systems thinking • Facilitates cross-sector collaboration • Answers “Why is broadband important?” • Reinforces concept that broadband networks are a tool, not an outcome • Smart providers can use this process to work the back of the room, where the sales are!
  5. 5. Broadband-Based Economic Development Strategies • Improve tech sophistication of SMBs • Promote tech entrepreneurship • Engage schools to create tech workforce • Market community connectivity BUILD A CULTURE OF USE!
  6. 6. Improve SMB Tech Sophistication • Technology assessments – SBDC – Private consultants • Social Media Breakfasts – Vendor and peer presentations • Desktop renovation grants or loans • Ease decision-making – Provider in-house consulting – Vendor network
  7. 7. Promote Tech Entrepreneurs • Create a place – Co-working center – Tech center • Provide mentors – Retired C-level – Regular events/presentations • Financing – Angel network – Revised public loan program guidelines
  8. 8. Engage with Schools on Tech Workforce • Classes – Computers and networking – Coding – Digital media • Clubs and Camps – In School – Summer • Events • Internships
  9. 9. Market Community Connectivity • Goal – Attract people and investment • Market Audiences – External – Local • Message – Connectivity better than metro – Customer service and support – Growing and active tech culture – Shared marketing message • Chamber • Schools • Government • You
  10. 10. Growing Broadband Markets = Economic Development • More customers • More value-added services • More commerce • Smarter workforce • Better schools • Higher real estate values • More attractive communities • More sustainable communities

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