SlideShare a Scribd company logo
1 of 17
Dutch challenges in  Health Promotion  Public Health behind the dykes…   Mariken Leurs PhD Centre for Healthy Living RIVM
The Dutch Story1.0: ,[object Object],[object Object],[object Object]
[object Object],Highest education level Lowest education level Life expectancy at birth, men Healthy life years (self-reported) Difference in life expectancy men    =  7,3 years in healthy life expectancy men = 18,8 years!
Percentage smoking teenagers (10-19yr)   Boys Girls Ave. 1994-2008
Wake-up call by social media in 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
White Paper on Public Health: “Health nearby” ,[object Object],[object Object],[object Object],Edith Schippers – minister of Health
Too much preaching in the past! Thou shall follow government campaigns! Listen, you foolish citizens, you must live healthy!  Health: your own responsibility?!
Government no longer interferes  in personal choices of adults  Health Campaings
The Healthy Choice the Easy Choice ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Short history of Centre for Healthy Living ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Health Promotion  social media challenge health
Health Promotion 1.0   HP Public Public 1.0 HP
Health Promotion 1.0     2.0 HP Public Public 1.0 2.0 HP People Co-creation 2-way communication
Health Promotion 1.0    2.0     3.0 HP Public Public 1.0 2.0 3.0 HP People Collaboration Co-creation 2-way communication
Health Promotion 3.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Health Promotion 1.0     2.0    3.0 HP Public Public 1.0 2.0 3.0 HP People Partnerships Co-creation 2-way communication
The Dutch Story1.0     MarikenLeurs 2.0  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],have fun!

More Related Content

Similar to Plenary1 m leurs

CLASS OBSERVATON DLL 3rdQ 2023-2024.pptx
CLASS OBSERVATON DLL 3rdQ 2023-2024.pptxCLASS OBSERVATON DLL 3rdQ 2023-2024.pptx
CLASS OBSERVATON DLL 3rdQ 2023-2024.pptx
RayMiranda13
 
healthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptxhealthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptx
EscuzarIzza
 
healthtrendsissuesandconcernglobalcot-181206190613.pdf
healthtrendsissuesandconcernglobalcot-181206190613.pdfhealthtrendsissuesandconcernglobalcot-181206190613.pdf
healthtrendsissuesandconcernglobalcot-181206190613.pdf
JoshP13
 
Social marketing campaign essay sample from assignmentsupport.com essay writi...
Social marketing campaign essay sample from assignmentsupport.com essay writi...Social marketing campaign essay sample from assignmentsupport.com essay writi...
Social marketing campaign essay sample from assignmentsupport.com essay writi...
https://writeessayuk.com/
 
Health 10 Quarter 3 pwerpoint edited.pptx
Health 10 Quarter 3 pwerpoint edited.pptxHealth 10 Quarter 3 pwerpoint edited.pptx
Health 10 Quarter 3 pwerpoint edited.pptx
RENATOPADILLO
 
MAPEH10 3rd quarter module 1 health 10.pptx
MAPEH10 3rd quarter module 1 health 10.pptxMAPEH10 3rd quarter module 1 health 10.pptx
MAPEH10 3rd quarter module 1 health 10.pptx
jaysongulla1
 
Health 10 Q3 wk 1-4.pptx
Health 10 Q3 wk 1-4.pptxHealth 10 Q3 wk 1-4.pptx
Health 10 Q3 wk 1-4.pptx
ssuser0f416f
 
healthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptxhealthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptx
ScoppDenysColomaFlor
 
175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt
175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt
175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt
YzsaGealInal
 
CONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPH
CONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPHCONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPH
CONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPH
Modupe Sarratt
 
Dr. Carolyn Bennett
Dr. Carolyn BennettDr. Carolyn Bennett
Dr. Carolyn Bennett
TORC
 

Similar to Plenary1 m leurs (20)

Information inequality and health inequalities: joined at the hip Lorraine F...
Information inequality and health inequalities: joined at the hip  Lorraine F...Information inequality and health inequalities: joined at the hip  Lorraine F...
Information inequality and health inequalities: joined at the hip Lorraine F...
 
Gh stress summit
Gh stress summitGh stress summit
Gh stress summit
 
1. dr swe swe latt health promotion
1. dr swe swe latt  health promotion1. dr swe swe latt  health promotion
1. dr swe swe latt health promotion
 
healthtrendsissuesandconcernglobalcot-181206190613.docx
healthtrendsissuesandconcernglobalcot-181206190613.docxhealthtrendsissuesandconcernglobalcot-181206190613.docx
healthtrendsissuesandconcernglobalcot-181206190613.docx
 
CLASS OBSERVATON DLL 3rdQ 2023-2024.pptx
CLASS OBSERVATON DLL 3rdQ 2023-2024.pptxCLASS OBSERVATON DLL 3rdQ 2023-2024.pptx
CLASS OBSERVATON DLL 3rdQ 2023-2024.pptx
 
Grade 10 Health UNIT 3 health trends issues and concern Global level
Grade 10 Health UNIT 3 health trends issues and concern Global levelGrade 10 Health UNIT 3 health trends issues and concern Global level
Grade 10 Health UNIT 3 health trends issues and concern Global level
 
healthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptxhealthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptx
 
healthtrendsissuesandconcernglobalcot-181206190613.pdf
healthtrendsissuesandconcernglobalcot-181206190613.pdfhealthtrendsissuesandconcernglobalcot-181206190613.pdf
healthtrendsissuesandconcernglobalcot-181206190613.pdf
 
Social marketing campaign essay sample from assignmentsupport.com essay writi...
Social marketing campaign essay sample from assignmentsupport.com essay writi...Social marketing campaign essay sample from assignmentsupport.com essay writi...
Social marketing campaign essay sample from assignmentsupport.com essay writi...
 
Health 10 Quarter 3 pwerpoint edited.pptx
Health 10 Quarter 3 pwerpoint edited.pptxHealth 10 Quarter 3 pwerpoint edited.pptx
Health 10 Quarter 3 pwerpoint edited.pptx
 
MAPEH10 3rd quarter module 1 health 10.pptx
MAPEH10 3rd quarter module 1 health 10.pptxMAPEH10 3rd quarter module 1 health 10.pptx
MAPEH10 3rd quarter module 1 health 10.pptx
 
Health 10 Q3 wk 1-4.pptx
Health 10 Q3 wk 1-4.pptxHealth 10 Q3 wk 1-4.pptx
Health 10 Q3 wk 1-4.pptx
 
healthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptxhealthtrendsissuesandconcernglobalcot-181206190613.pptx
healthtrendsissuesandconcernglobalcot-181206190613.pptx
 
Information education communication
Information education communicationInformation education communication
Information education communication
 
175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt
175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt
175760591-Concepts-in-Dental-Public-Health-Ch-1.ppt
 
Chn Ratio
Chn RatioChn Ratio
Chn Ratio
 
Minas social determinants 2013 - Gulbenkian global forum
Minas social determinants 2013 - Gulbenkian global forumMinas social determinants 2013 - Gulbenkian global forum
Minas social determinants 2013 - Gulbenkian global forum
 
HEALTH TRENDS.pptx
HEALTH TRENDS.pptxHEALTH TRENDS.pptx
HEALTH TRENDS.pptx
 
CONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPH
CONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPHCONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPH
CONCEPTS OF HEALTH BY Segufta Dilshad (SgD), MDS, EMPH
 
Dr. Carolyn Bennett
Dr. Carolyn BennettDr. Carolyn Bennett
Dr. Carolyn Bennett
 

More from Asszisztencia

More from Asszisztencia (20)

Ws report workshop 2
Ws report workshop 2Ws report workshop 2
Ws report workshop 2
 
Ws report workshop1
Ws report workshop1Ws report workshop1
Ws report workshop1
 
Ws report workshop 3
Ws report workshop 3Ws report workshop 3
Ws report workshop 3
 
Workshop3 j mucsi
Workshop3 j mucsiWorkshop3 j mucsi
Workshop3 j mucsi
 
Workshop3 j mucsi
Workshop3 j mucsiWorkshop3 j mucsi
Workshop3 j mucsi
 
Workshop2 p bilinski
Workshop2 p bilinskiWorkshop2 p bilinski
Workshop2 p bilinski
 
Workshop2 e martos
Workshop2 e martosWorkshop2 e martos
Workshop2 e martos
 
Workshop2 r.khoury
Workshop2 r.khouryWorkshop2 r.khoury
Workshop2 r.khoury
 
Workshop1 t peetso
Workshop1 t peetsoWorkshop1 t peetso
Workshop1 t peetso
 
Workshop1 r hanewinkel
Workshop1 r hanewinkelWorkshop1 r hanewinkel
Workshop1 r hanewinkel
 
Workshop1 p roux
Workshop1 p rouxWorkshop1 p roux
Workshop1 p roux
 
Workshop1 j breda
Workshop1 j bredaWorkshop1 j breda
Workshop1 j breda
 
Workshop1 f racioppi
Workshop1 f  racioppiWorkshop1 f  racioppi
Workshop1 f racioppi
 
Welcome address zs jakab
Welcome address zs jakabWelcome address zs jakab
Welcome address zs jakab
 
Plenary4 m kolb
Plenary4 m kolbPlenary4 m kolb
Plenary4 m kolb
 
Plenary4 b trail
Plenary4 b trailPlenary4 b trail
Plenary4 b trail
 
Plenary4 a martiat
Plenary4 a martiatPlenary4 a martiat
Plenary4 a martiat
 
Plenary 4 g steffes
Plenary 4 g steffesPlenary 4 g steffes
Plenary 4 g steffes
 
Plenary3 m gabrijelcic
Plenary3 m gabrijelcicPlenary3 m gabrijelcic
Plenary3 m gabrijelcic
 
Plenary3 s petrova
Plenary3 s petrovaPlenary3 s petrova
Plenary3 s petrova
 

Recently uploaded

The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
heathfieldcps1
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
QucHHunhnh
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
QucHHunhnh
 

Recently uploaded (20)

Asian American Pacific Islander Month DDSD 2024.pptx
Asian American Pacific Islander Month DDSD 2024.pptxAsian American Pacific Islander Month DDSD 2024.pptx
Asian American Pacific Islander Month DDSD 2024.pptx
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
 
How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17
 
Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)
 
SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptx
SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptxSKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptx
SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptx
 
Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptx
 
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptxBasic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
SOC 101 Demonstration of Learning Presentation
SOC 101 Demonstration of Learning PresentationSOC 101 Demonstration of Learning Presentation
SOC 101 Demonstration of Learning Presentation
 
Dyslexia AI Workshop for Slideshare.pptx
Dyslexia AI Workshop for Slideshare.pptxDyslexia AI Workshop for Slideshare.pptx
Dyslexia AI Workshop for Slideshare.pptx
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdfUGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
 
Understanding Accommodations and Modifications
Understanding  Accommodations and ModificationsUnderstanding  Accommodations and Modifications
Understanding Accommodations and Modifications
 
ICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptxICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptx
 
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
Food safety_Challenges food safety laboratories_.pdf
Food safety_Challenges food safety laboratories_.pdfFood safety_Challenges food safety laboratories_.pdf
Food safety_Challenges food safety laboratories_.pdf
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...
 

Plenary1 m leurs