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Main Function:Main Function:
Detach Soil fromDetach Soil from
FabricFabric
Main Function:Main Function:
Detach Soil fromDetach Soil from
FabricFabric
DDetergents must be selectiveetergents must be selectiveDDetergents must be selectiveetergents must be selective
IID
Institute of
Innovative
Design
Detachment ForceDetachment Force
Must be GreaterMust be Greater
than the Bonding Forcethan the Bonding Force
Detachment ForceDetachment Force
Must be GreaterMust be Greater
than the Bonding Forcethan the Bonding Force
Main FunctionMain FunctionMain FunctionMain Function
IID
Institute of
Innovative
Design
H2O
S
BE
S
S S
SS
P
Perfume Enzymes Bleach Surfactants
SurfactantsEnzymes
E
S
S
S
S
IID
Institute of
Innovative
Design
BleachPerfume
S
BE
S
S S
SS
P
Perfume Enzymes Bleach Surfactants
S
S
PB
IID
Institute of
Innovative
Design
S
S
IID
Institute of
Innovative
Design
SurfActantsSurfActantsSurfActantsSurfActants
Harmful
functions
•Transfer dye
•Place Surfactant complexes in fabric matrix
•Place "Surfactant + Soil" complexes in fabric matrix
•Form complexes with hardness ions Ca2+
, Mg2+
•Deactivate enzymes
•Form suds
To remove soil from fabric
IID
Institute of
Innovative
Design
EnzymesEnzymesEnzymesEnzymes
Harmful
functions
•Destroy fabric
•Develop allergic response
To destroy soil
IID
Institute of
Innovative
Design
BleachBleachBleachBleach
Harmful
functions
•Destroy fabric
•Destroy rubber parts of machine
•Cause corrosion of steel parts of machine
To oxidize soil
IID
Institute of
Innovative
Design
AntiresorberAntiresorber
Harmful
functions
•Form compound with fabric that does not destroy in
rinsing
•Soil fabric (with time, in deposition)
To form hydrophylic surface on fabricTo form hydrophylic surface on fabric
IID
Institute of
Innovative
Design
BuildersBuildersBuildersBuilders
To soften fabric (prevent hydrogen bonds
from forming between fabric fibers in washing
and drying processes)
Harmful
functions
Soil fabric (with time, in deposition)
Suppress activity of Brightener
IID
Institute of
Innovative
Design
WaterWaterWaterWater
To dissolve detergent components
To transport surfactant molecules to “soil - water” interface
To wash soil away from fabric
To transport soil from machine
To remove surfactant from fabric
Remove dye from fabric
Add hardness ions into washing solution
Cause corrosion of steel parts of machine
Penetrate in fabric fibers in swelling
Form suds
Harmful
functions
IID
Institute of
Innovative
Design
Hardness ions (CaHardness ions (Ca2+2+
, Mg, Mg2+2+
))Hardness ions (CaHardness ions (Ca2+2+
, Mg, Mg2+2+
))
Ca2+ Mg2+
Harmful
functions
Form complexes with surfactant
Form compounds with fatty acids
Form compounds with central atoms
Deposit on clays
We are water’s
friends !
IID
Institute of
Innovative
Design
1. The forceof actionof surfactanton soilhas longreachedits limit.
INTEGRAL DRAWBACKS OF DETERGENTSINTEGRAL DRAWBACKS OF DETERGENTS
IMPEDING THEIR FURTHER ADVANCEIMPEDING THEIR FURTHER ADVANCE
INTEGRAL DRAWBACKS OF DETERGENTSINTEGRAL DRAWBACKS OF DETERGENTS
IMPEDING THEIR FURTHER ADVANCEIMPEDING THEIR FURTHER ADVANCE
Why?
IID
Institute of
Innovative
Design
Quantum-mechanicalinteractionsunderlyingthe “hydrophily-
hydrophoby”effect
are completely
exhausted denying
further increase of
physical-chemical
properties ofsurfactants.
IID
Institute of
Innovative
Design
2. Use of surfactants generates2. Use of surfactants generates
a need to use water as a solventa need to use water as a solvent
and necessitates subsequent rinsing andand necessitates subsequent rinsing and
drying for a long time,drying for a long time,
As a result the dies are washed out,As a result the dies are washed out,
fibers are damaged andfibers are damaged and
fabric is deformed.fabric is deformed.
IID
Institute of
Innovative
Design
Attempts to improve the effect of surfactantsAttempts to improve the effect of surfactants
(application of bleach, enzymes) have brought(application of bleach, enzymes) have brought
into being detergents of modern complicatedinto being detergents of modern complicated
formulations.formulations.
Each new component added slightly improved theEach new component added slightly improved the
main function, but at the same time brought aboutmain function, but at the same time brought about
new undesirable effects.new undesirable effects.
To suppress these effects new components wereTo suppress these effects new components were
added, and so on. Can this go on to infinity?added, and so on. Can this go on to infinity?
This makes sense until the
sum of positive properties
gained is larger than the sum
of payment- undesirable effects.
Current ratio is as follows:
positive functions - 28%,
negative - 55%, auxiliary - 17%
(these functions are
useless in washing)
IID
Institute of
Innovative
Design
Avenue to increase Main functionAvenue to increase Main function
Degree of
novelty
Principle
of solution
Result
Builders -
the same
Variation of
composition
of builders
New principles of
Washing/cleaning
To separate
contradictory
properties
In time and
space
To
eliminate
Sources of
harmful
functions
To enhance
useful
functions
of remaining
builders
To introduce
new
elements with
enlarged
useful
function
To introduce
new
elements with
enlarged
useful
function
Change physical-
chemical principle of
detachment of soil
separate feed of builders
under program
Replace
a part of
components
for new
Builders for new
solvents,
Physical fields
microbiology
NEW
PROCESSESIMPROVEMENT OF PROCESS
IID
Institute of
Innovative
Design
CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS
1.1. Patent studies of the recent 25 yearsPatent studies of the recent 25 years
have demonstrated the field of detergentshave demonstrated the field of detergents
to have to parallel interrelated processes:to have to parallel interrelated processes:
• IncreasingIncreasing
number ofnumber of
patentedpatented
formulationsformulations
indicative of theindicative of the
aspiration ofaspiration of
manufacturersmanufacturers
to expandto expand
business, developbusiness, develop
new trade marks;new trade marks;
Decreasing functionalDecreasing functional
surplus in each newsurplus in each new
formulation as comparedformulation as compared
to the formulations of theto the formulations of the
70s;70s;
in recent 3-5 years thein recent 3-5 years the
formulations differ only informulations differ only in
names of substances,names of substances,
their functionaltheir functional
significance being almostsignificance being almost
identical.identical.
IID
Institute of
Innovative
Design
CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS
Interrelation of these processes is obvious (TIPS
has found it in numerous engineering systems): the
less valuable is the heuristic solution obtained, the
higher is the wish to compensate the quality of
patents by their quantity. TIPS calls this period in
the life of a system “aging of the system”. This
suggests a necessity to pass over to fundamentally
novel solutions.
IID
Institute of
Innovative
Design
CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS
2. Cooperation with washing machine manufacturers2. Cooperation with washing machine manufacturers
to increase the synergism of combined effect ofto increase the synergism of combined effect of
mechanical and chemical factors is not beneficial formechanical and chemical factors is not beneficial for
P&G - improved mechanical factor will have goodP&G - improved mechanical factor will have good
effect on every detergent.effect on every detergent.
Only a slight probability exists that the mechanical factorOnly a slight probability exists that the mechanical factor
can be changed so and such new components for detergentscan be changed so and such new components for detergents
can be added that their sum will bring forth a pronounced jumpcan be added that their sum will bring forth a pronounced jump
in synergism, In this case the changes in the washing machinein synergism, In this case the changes in the washing machine
must be determined by a certain “X” component that will needmust be determined by a certain “X” component that will need
a different method of activation to reveal its effect.a different method of activation to reveal its effect.
Thus, first it is necessary to find this
“X” component and next consider versions
of changes in mechanical activation.
IID
Institute of
Innovative
Design
CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS
3. P&G is interested to3. P&G is interested to
manufacture a chemicalmanufacture a chemical
product for householdproduct for household
washing, so, major effortswashing, so, major efforts
should be focused to find newshould be focused to find new
detergent formulations.detergent formulations.
IID
Institute of
Innovative
Design
CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS
4. A “fundamentally novel solution” for detergents means4. A “fundamentally novel solution” for detergents means
to abandon components that impair the processto abandon components that impair the process
(deteriorate other components, deteriorate fabric).(deteriorate other components, deteriorate fabric).
Components that perform correctiveComponents that perform corrective
and auxiliary functions have to be abandoned.and auxiliary functions have to be abandoned.
New components to make improveNew components to make improve
detachment of soil form fabric must be addeddetachment of soil form fabric must be added
IID
Institute of
Innovative
Design
CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS
5. Preliminary5. Preliminary analysis demonstrates that:analysis demonstrates that:
A) Along with surfactants it is required to use other substances detaching soilA) Along with surfactants it is required to use other substances detaching soil
(e, g, triple systems “water-intermediate solvent-organic solvent”);(e, g, triple systems “water-intermediate solvent-organic solvent”);
B) Bleach as a substance devoid of selective action has to be excluded from theB) Bleach as a substance devoid of selective action has to be excluded from the
formulation or its action must be strictly selective;formulation or its action must be strictly selective;
C) Enzyme types must be more numerous to enlarge the range of their action onC) Enzyme types must be more numerous to enlarge the range of their action on
soil types, to meet economic requirements their effect must be strictly selective;soil types, to meet economic requirements their effect must be strictly selective;
D) The washing process must use little water with higher concentration of acting
components and shorter (to prevent fibers from swelling);
limit low-water process is to steam out the fabric components with previously
deposited on it (steam fed through a nozzle can be a source of ultra-mega-
hypersound, at this);
E) Movement of washing liquid through fabric must be unilateral to excludeE) Movement of washing liquid through fabric must be unilateral to exclude
recurrent deposition of soil (soil held by filter in the circulation loop).recurrent deposition of soil (soil held by filter in the circulation loop).
IID
Institute of
Innovative
Design

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I2000

  • 1. Main Function:Main Function: Detach Soil fromDetach Soil from FabricFabric Main Function:Main Function: Detach Soil fromDetach Soil from FabricFabric DDetergents must be selectiveetergents must be selectiveDDetergents must be selectiveetergents must be selective IID Institute of Innovative Design
  • 2. Detachment ForceDetachment Force Must be GreaterMust be Greater than the Bonding Forcethan the Bonding Force Detachment ForceDetachment Force Must be GreaterMust be Greater than the Bonding Forcethan the Bonding Force Main FunctionMain FunctionMain FunctionMain Function IID Institute of Innovative Design
  • 3. H2O S BE S S S SS P Perfume Enzymes Bleach Surfactants SurfactantsEnzymes E S S S S IID Institute of Innovative Design
  • 4. BleachPerfume S BE S S S SS P Perfume Enzymes Bleach Surfactants S S PB IID Institute of Innovative Design
  • 6. SurfActantsSurfActantsSurfActantsSurfActants Harmful functions •Transfer dye •Place Surfactant complexes in fabric matrix •Place "Surfactant + Soil" complexes in fabric matrix •Form complexes with hardness ions Ca2+ , Mg2+ •Deactivate enzymes •Form suds To remove soil from fabric IID Institute of Innovative Design
  • 7. EnzymesEnzymesEnzymesEnzymes Harmful functions •Destroy fabric •Develop allergic response To destroy soil IID Institute of Innovative Design
  • 8. BleachBleachBleachBleach Harmful functions •Destroy fabric •Destroy rubber parts of machine •Cause corrosion of steel parts of machine To oxidize soil IID Institute of Innovative Design
  • 9. AntiresorberAntiresorber Harmful functions •Form compound with fabric that does not destroy in rinsing •Soil fabric (with time, in deposition) To form hydrophylic surface on fabricTo form hydrophylic surface on fabric IID Institute of Innovative Design
  • 10. BuildersBuildersBuildersBuilders To soften fabric (prevent hydrogen bonds from forming between fabric fibers in washing and drying processes) Harmful functions Soil fabric (with time, in deposition) Suppress activity of Brightener IID Institute of Innovative Design
  • 11. WaterWaterWaterWater To dissolve detergent components To transport surfactant molecules to “soil - water” interface To wash soil away from fabric To transport soil from machine To remove surfactant from fabric Remove dye from fabric Add hardness ions into washing solution Cause corrosion of steel parts of machine Penetrate in fabric fibers in swelling Form suds Harmful functions IID Institute of Innovative Design
  • 12. Hardness ions (CaHardness ions (Ca2+2+ , Mg, Mg2+2+ ))Hardness ions (CaHardness ions (Ca2+2+ , Mg, Mg2+2+ )) Ca2+ Mg2+ Harmful functions Form complexes with surfactant Form compounds with fatty acids Form compounds with central atoms Deposit on clays We are water’s friends ! IID Institute of Innovative Design
  • 13. 1. The forceof actionof surfactanton soilhas longreachedits limit. INTEGRAL DRAWBACKS OF DETERGENTSINTEGRAL DRAWBACKS OF DETERGENTS IMPEDING THEIR FURTHER ADVANCEIMPEDING THEIR FURTHER ADVANCE INTEGRAL DRAWBACKS OF DETERGENTSINTEGRAL DRAWBACKS OF DETERGENTS IMPEDING THEIR FURTHER ADVANCEIMPEDING THEIR FURTHER ADVANCE Why? IID Institute of Innovative Design
  • 14. Quantum-mechanicalinteractionsunderlyingthe “hydrophily- hydrophoby”effect are completely exhausted denying further increase of physical-chemical properties ofsurfactants. IID Institute of Innovative Design
  • 15. 2. Use of surfactants generates2. Use of surfactants generates a need to use water as a solventa need to use water as a solvent and necessitates subsequent rinsing andand necessitates subsequent rinsing and drying for a long time,drying for a long time, As a result the dies are washed out,As a result the dies are washed out, fibers are damaged andfibers are damaged and fabric is deformed.fabric is deformed. IID Institute of Innovative Design
  • 16. Attempts to improve the effect of surfactantsAttempts to improve the effect of surfactants (application of bleach, enzymes) have brought(application of bleach, enzymes) have brought into being detergents of modern complicatedinto being detergents of modern complicated formulations.formulations. Each new component added slightly improved theEach new component added slightly improved the main function, but at the same time brought aboutmain function, but at the same time brought about new undesirable effects.new undesirable effects. To suppress these effects new components wereTo suppress these effects new components were added, and so on. Can this go on to infinity?added, and so on. Can this go on to infinity? This makes sense until the sum of positive properties gained is larger than the sum of payment- undesirable effects. Current ratio is as follows: positive functions - 28%, negative - 55%, auxiliary - 17% (these functions are useless in washing) IID Institute of Innovative Design
  • 17. Avenue to increase Main functionAvenue to increase Main function Degree of novelty Principle of solution Result Builders - the same Variation of composition of builders New principles of Washing/cleaning To separate contradictory properties In time and space To eliminate Sources of harmful functions To enhance useful functions of remaining builders To introduce new elements with enlarged useful function To introduce new elements with enlarged useful function Change physical- chemical principle of detachment of soil separate feed of builders under program Replace a part of components for new Builders for new solvents, Physical fields microbiology NEW PROCESSESIMPROVEMENT OF PROCESS IID Institute of Innovative Design
  • 18. CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS 1.1. Patent studies of the recent 25 yearsPatent studies of the recent 25 years have demonstrated the field of detergentshave demonstrated the field of detergents to have to parallel interrelated processes:to have to parallel interrelated processes: • IncreasingIncreasing number ofnumber of patentedpatented formulationsformulations indicative of theindicative of the aspiration ofaspiration of manufacturersmanufacturers to expandto expand business, developbusiness, develop new trade marks;new trade marks; Decreasing functionalDecreasing functional surplus in each newsurplus in each new formulation as comparedformulation as compared to the formulations of theto the formulations of the 70s;70s; in recent 3-5 years thein recent 3-5 years the formulations differ only informulations differ only in names of substances,names of substances, their functionaltheir functional significance being almostsignificance being almost identical.identical. IID Institute of Innovative Design
  • 19. CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS Interrelation of these processes is obvious (TIPS has found it in numerous engineering systems): the less valuable is the heuristic solution obtained, the higher is the wish to compensate the quality of patents by their quantity. TIPS calls this period in the life of a system “aging of the system”. This suggests a necessity to pass over to fundamentally novel solutions. IID Institute of Innovative Design
  • 20. CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS 2. Cooperation with washing machine manufacturers2. Cooperation with washing machine manufacturers to increase the synergism of combined effect ofto increase the synergism of combined effect of mechanical and chemical factors is not beneficial formechanical and chemical factors is not beneficial for P&G - improved mechanical factor will have goodP&G - improved mechanical factor will have good effect on every detergent.effect on every detergent. Only a slight probability exists that the mechanical factorOnly a slight probability exists that the mechanical factor can be changed so and such new components for detergentscan be changed so and such new components for detergents can be added that their sum will bring forth a pronounced jumpcan be added that their sum will bring forth a pronounced jump in synergism, In this case the changes in the washing machinein synergism, In this case the changes in the washing machine must be determined by a certain “X” component that will needmust be determined by a certain “X” component that will need a different method of activation to reveal its effect.a different method of activation to reveal its effect. Thus, first it is necessary to find this “X” component and next consider versions of changes in mechanical activation. IID Institute of Innovative Design
  • 21. CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS 3. P&G is interested to3. P&G is interested to manufacture a chemicalmanufacture a chemical product for householdproduct for household washing, so, major effortswashing, so, major efforts should be focused to find newshould be focused to find new detergent formulations.detergent formulations. IID Institute of Innovative Design
  • 22. CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS 4. A “fundamentally novel solution” for detergents means4. A “fundamentally novel solution” for detergents means to abandon components that impair the processto abandon components that impair the process (deteriorate other components, deteriorate fabric).(deteriorate other components, deteriorate fabric). Components that perform correctiveComponents that perform corrective and auxiliary functions have to be abandoned.and auxiliary functions have to be abandoned. New components to make improveNew components to make improve detachment of soil form fabric must be addeddetachment of soil form fabric must be added IID Institute of Innovative Design
  • 23. CONCLUSIONSCONCLUSIONSCONCLUSIONSCONCLUSIONS 5. Preliminary5. Preliminary analysis demonstrates that:analysis demonstrates that: A) Along with surfactants it is required to use other substances detaching soilA) Along with surfactants it is required to use other substances detaching soil (e, g, triple systems “water-intermediate solvent-organic solvent”);(e, g, triple systems “water-intermediate solvent-organic solvent”); B) Bleach as a substance devoid of selective action has to be excluded from theB) Bleach as a substance devoid of selective action has to be excluded from the formulation or its action must be strictly selective;formulation or its action must be strictly selective; C) Enzyme types must be more numerous to enlarge the range of their action onC) Enzyme types must be more numerous to enlarge the range of their action on soil types, to meet economic requirements their effect must be strictly selective;soil types, to meet economic requirements their effect must be strictly selective; D) The washing process must use little water with higher concentration of acting components and shorter (to prevent fibers from swelling); limit low-water process is to steam out the fabric components with previously deposited on it (steam fed through a nozzle can be a source of ultra-mega- hypersound, at this); E) Movement of washing liquid through fabric must be unilateral to excludeE) Movement of washing liquid through fabric must be unilateral to exclude recurrent deposition of soil (soil held by filter in the circulation loop).recurrent deposition of soil (soil held by filter in the circulation loop). IID Institute of Innovative Design