3. 54% of all phones purchased are now smart phones (April 2011)
4. InMobi predicts U.S. mobile shopping sales volume will reach $9 billion in 2011. Compared with 2010, when sales topped out at $2.4 billion.
5. 79% of smartphone consumers use their phones to help with shopping, from comparing prices, finding more product info to locating a retailer
6. 74% of smartphone shoppers make a purchase, whether online, in-store, or on their phones
7. 38% made a purchase on their phonesOracle’s “Mobile Trends: Consumer Views of Mobile Shopping and Mobile Service Providers” report. March 2011 “The Mobile Movement: Understanding Smartphone Users,” a study from Google and conducted by Ipsos OTX, Dec 2010.
8. “Mobile Internet Will Soon Overtake Fixed Internet” Mary Meeker, former Managing Director and Lead Tech Analyst for Morgan Stanley, now with Kleiner Perkins, Q2, 2010
9. ECommerce ≠ MCommerce Hot Topics (web) Hot Topics (IPhone) Will Hot Topics succeed in mobile? Could Hot Topic’s current mobile experience hurt their brand? Not Mobilized Our normal conversion rates are 2.3%. Our mobile conversion rates, excluding the Ipad, are under 0.40%. Houston, we have a problem… …Anonymous mShopper client on why they decided to go mobile, Q4, 2010
10. Existing Websites Do Not Convert on Mobile Devices Find out how much revenue your company is missing using our mCalculator
11. A quick tour of our mStores(Then, a live demo!)
12. Home Page Customizable layout (modules & themes) Auto-scrolling hot deals carousel Popular categories & brands (automatic/select) GetFirstDibs™ sign-up form Another homepage layout choice
13. Search Engine Autonomous search for mobile behavior SOLR search engine customizable for your products Shopper-friendly search results presentation Easily sort and filter results, gallery display Search box on every page
14. Product Details Scrolling product image gallery (up to 10) Automatic sales-price formatting Easy size and color selection Shipping cost calculator (increases conversions) Easy-to-use tabbed display of product fields Scrolling carousel of related products Add-to-Wish-List feature Product Reviews if available
15. Shopping Cart User-friendly shopping cart with unlimited items Shipping cost calculator by zip code Three popular alternative payment options in addition to all major Credit Cards Cart abandonment SMS reminders
16. Checkout Streamlined 3-step checkout Integration with current customer database Three order-processing options: Shopping Cart API Live-Order Queue PCI-compliant Business Processing Center
17. GetFirstDibs™ mShopper’s patent-pending, consumer outreach exclusive text-messaging platform Build mobile database and send text alerts Powerful for direct response & branding Analytics measure key ROI metrics
18. Easy integration with current Linkshare feed mShopper & 3rd-party analytics mStore Dashboard Build and manage entire mStore Customize mStore designs and layout Merchandise & promote mStore Build mobile database and send text alerts
20. Order Processing Made Easy(Choose what works for you) mShopper’s Business Processing Center enters order into e-commerce site(PCI-compliant Business center enters order immediately) 1 mShopper sends order to live-order queue for pick-up/entry(your staff notified order is ready , gets info via email/web server, enters manually) 2 mShopper sends order via API to your e-commerce site(uses cXML, can customize for how you want it, takes a few days’ IT time) 3
21. Pricing Made Easy(We make money when you are successful in mobile commerce) Monthly Licensing $99-$499-$999 based on web traffic Performance-Based Per-Transaction Fee >5% or published affiliate rate TextMessaging $.01-.015/msg (Wow!) We are your mobile business partnernot just a technology partner
28. GetFirstDibs™ Driving Traffic to Your mStore™ YourStore.com mShopper provides tools in red boxes Auto-redirect for mobile viewers Email to Database Form embedded on site Links to web sign-up form Mobile Search (Paid) Text alerts to product pages Mobile Sign-Ups Links to web sign-up form Social / Viral Media Mobile Search (Organic) Links to web sign-up form Bounce-back text link Paid Search Mobile Banner Ads Keyword Drivers in Print/ Radio Text XYZ to 1234 3 Branded Mobile Apps in App Stores (iPhone, BB, Droid)
29. Review all of your GFD analytics by opt-ins, alerts sent, transactions, sales amounts, time frame and most importantly we even calculate your ROI.
31. Take the Next Step Go Mobile Now! Make your datafeed available to mShopper. We’ll build your mStore! Get your first month’s licensing fee for free!
32. Go Mobile Now! Kathryn Wardell -VP Merchant Sales & Services - kathryn@mshopper.com) 720 279 8028 David Gould -CEO/Founder david@mshopper.com Contact us to get your first month free! Follow us on Twitter at: mCommerceMadeEZ www.MobileCommerceMadeEasy.com
41. Custom Configurable SOLR Search: Autonomous mobile search engine technology customized for each merchant’s unique audience
42. GetFirstDibs™: An mShopper exclusive, a self-service SMS marketing program that drives traffic to your mStore and communicates to your on-the-go buyers
43. Marketing Support: Create your own apps for iPhone/Blackberry/Droid which link directly to yourmStore. Grow your mCommerce with our Paid Search Program
44. Built-In Analytics: Use our integrated analytic tool to measure the performance of your mStore merchandising and marketing and maximize your ROI
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