2. Pre-implantation Genetic Screening Angelina Izzo
Assignment One Research
“By the Year 2040, Embryo Selection Could
Replace Sex as the Way Most of us Make Babies”
http://www.kurzweilai.net/by-the-year-2040-embryo-selection-could-replace-sex-as-the-way-most-of-us-make-babies
3. Pre-implantation Genetic Screening Angelina Izzo
Assignment One Research
-Human reproduction is about to undergo a radical
shift
https://www.geneticliteracyproject.org
4. Pre-implantation Genetic Screening Angelina Izzo
Assignment One Research
• At present, over a thousand such diseases can be
screened during PGS.
• Parents using IVF and PGS can select
embryos not carrying
those diseases.
https://isbibbio.wikispaces.com/
5. Pre-implantation Genetic Screening Angelina Izzo
Assignment One Research
• Some estimate we’ll be able to predict height
from cells taken from early stage embryos
within a couple of years and intelligence
within a decade.
http://philadelphia.cbslocal.co
m/
6. Pre-implantation Genetic Screening Angelina Izzo
Assignment One Future Product or Service
• Pre-implantation Genetic Screening
• Genetic modification beneficial or detrimental?
• Creating “super-humans”
• Basically “deleting” genetic diseases
10. Pre-implantation Genetic Screening Angelina Izzo
After consideration
it was clear that the
name could be
simplified further
which created
GENEMOD,
the simple and
to the point
brand name
17. Pre-implantation Genetic Screening Angelina Izzo
Assignment Four, Social Media Branding, Facebook Pages
In other existing webpages, the companies chosen use professional words
and detailed descriptions to let the visitors know exactly what the company
does and what it provides to the users.
FACEBOOK EXAMPLES:
Amazon: https://www.facebook.com/Amazon/?fref=ts
Apple: https://www.facebook.com/pages/Apple-Inc/105596369475033?fref=ts
Microsoft: https://www.facebook.com/Microsoft/?fref=ts
21. Pre-implantation Genetic Screening Angelina Izzo
Assignment Four, Social Media Branding, Facebook Pages
• Word of mouth
• Connection through Facebook
• Various emails
• Via friends’ comments
• Posts to personal Facebook page
22. Pre-implantation Genetic Screening Angelina Izzo
Assignment Five, Webpage Layout Research for Wireframes
For other company websites, it seems that one wireframe design that is
common is where the logo is up top, then there are links for the different
service, and below is a slideshow showcasing the most recent products.
