About AIRDOCS CCM Messaging platform

1. The business problems AIRDOCS solves:
1. Template rationalization and rewrite
2. Multi channel delivery - print/
post and digital (email, sms, video,
customer document portal)
3. Document archive/retrieval
4. Mailhouse efficiencies - reduce costs
5. Customer satisfaction - reduce
churn, increase NPS

2. Why Customer Communications
MUST be Personalized

3. 1. How do you ensure every one of your customers
feels special?
2. How do you maximize the value of every
communication?
3. And how do you measure the return on your
investment in the technology you use for customer
communications?
The AIRDOCS SaaS platform does all this and more.
Contact us at sales@airdocs.io or visit www.airdocs.io

4. AIRDOCS is the
pointy end of
customer
engagement
Telstra builds a mobile
network, provides an SLA,
opens retails stores, sells
mobile phones, performs credit
checks, provisions mobiles on
their network, provides 24/7
support and then…….sends
every customer the same
format bill.

5. You could be 15 or
75 years old. Every
Telstra customer
gets the same bill
format.
How does Telstra have
any chance of truly
engaging customers
when they are treated
as one great big
homogenous
group????

6. Creating, delivering and measuring engaging
customer communications is an enormous
challenge-and most companies are struggling!!!!!!
While digital disruptions are still occurring across most industries, one thing has become
clear: customers want to hear from their providers in the way they choose, when they
choose. This level of flexibility is not easily available in most on-premises CCM platforms,
especially when customer communications are siloed in different departments, often using
different desktop publishing tools or other CCM systems that may or may not talk to each
other. Or when different departments handle different channels: one for print
Four Generations Working and Living Together
Write me
TRADITIONALISTS
(Age: 70 - 93)
BABY BOOMERS
(Age: 51 - 69)
Call me
GENERATION X
(Age: 35 - 50)
Email me
MILLENNIALS (GEN Y)
(Age: 18 - 34)
Text me

7. The AIRDOCS Cloud CCM August 2016
Statistic from Accenture: The $6 trillion opportunity- https://www.accenture.com/us-en/
insight-digital-improve-customer-experience

8. The Promise of Personalization
• Personalized customer
communications platform as a service
• Utilizing a wide range of targeting
data (eg Salesforce, Adobe)
• Using rich media and custom content
• Supporting multi-branding and re-
purposing content
• Delivering relevant content to the
clients preferred channel
• Intelligently managing multi-channel
delivery and measuring performance

9. How do our clients gain a return
on their investment in AIRDOCS?
• the AIRDOCS Dashboard tracks the
performance of every
communication
• campaign effectiveness is
transparent
• customer behavior is tracked
• A/B testing is simplified
• NPS feedback loop can be baked in

10. AIRDOCS was born in the Cloud
The AIRDOCS Cloud CCM August 2016
Key Cloud Market Trends -
Cloud Adoption is Strong and Growing
The adoption of cloud-based solutions is already strong, and can be expected to
continue to grow rapidly in large enterprises as well as in SMB's (small & mid-sized
businesses). The market trends are undeniable, with most research indicating larger
and larger portions of the perpetually stagnant IT budget allocated to cloud-based
solutions.
This general trend is even more pronounced in application categories like marketing automation,
customer relationship management, enterprise content management, business analytics and
customer-facing processes – all areas that are closely related to and deeply integrated with CCM
solutions. Madison Advisors believes that enterprises are likely to demand that future CCM
solutions are as easy to adopt and integrate into their businesses as the leading cloud-based
solutions in the categories mentioned above.
Enterprises are likely to demand that future
CCM solutions are as easy to adopt and
integrate into their businesses.
A Madison Advisors Report / June 2013
Impact On CCM Offerings Study
A Madison Advisors Report / June 2013
Cloud Impact On CCM Offerings Study

11. AIRDOCS SaaS enables engagement
based on demographics, product
history, location, social status and more.
PLATFORM NOW
CRM/ERP
DATA
COMPOSE
VIDEOS
ARCHIVE
EMAIL
MOBILE
PRINT
VIDEODELIVERYDATA
TRANSFORM
DOCUMENTS
DocuSign
INTEGRATION
DOCUSIGN
A D M I N I S T R A T I O N P O R T A L

12. Gartner’s Advice to CIOs
CIOs must build their organization's capability to
engage customers and constituents across multiple
digital touchpoints. And with the digital customer
experience potentially being the only customer
experience, it is imperative that CIOs invest and
succeed in this area. They must architect and build
systems, recognizing that the customer relationship
is, in fact, that customer's relationship with those
systems.
In building the digital platform:
Use advanced algorithms and artificial intelligence to
understand customers' intent and serve up tailored
experiences across multiple delivery systems.
Create new experiences that surprise customers and
solve problems they didn't realize they had.
Strive for a "seat at the table" on the customer
experience council or its equivalent. If you don't have
such a council, create one.
Explore new ways to engage customers with virtual
and augmented reality, such as allowing them to try
out a product virtually before buying.
Source: Gartner report -http://bit.ly/2ntN4mX

13. BENEFITS OF THE AIRDOCS CCM PLATFORM
Rapid implementation cycles — Proof of Concept tests and
pilot programs can be completed in weeks and full
implementations in a few months.
Lower total cost of ownership with applications managed and
hosted by AIRDOCS.
Increased access for small and mid-sized companies to
business and technology platforms that historically have only
been available to large companies, as well as access to the
AIRDOCS solution ecosystem.
A strong foundation for adding advanced digital and
analytical capabilities
For more information visit www.airdocs.io or
Greg Twemlow e: greg@airdocs.io or m: 0412 555 416