SaaS, MaaS, Cloud Capability

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SaaS, MaaS, Cloud Capability

  1. 1. SaaS 0r MaaS – Meaning is one. Cloud<br />
  2. 2. Educating<br />When it comes to cloud computing, which statementmost closely describes the situation within your organization?<br />71% of respondents are unfamiliar or are in the education phase.<br />Only 11% of respondents have a plan or are implementing cloud computing initiatives in 2010<br />Not interestedor waiting<br />Planning orimplementing<br />Portion of survey respondents<br />Source: MI analysis; Gartner, “User Survey Analysis: Cloud Computing Requires More Education and Specific Approaches in 2010,” June 2010; N=473<br />
  3. 3. Service Providers<br />DB2<br />Websphere<br />Rational<br />Information<br />Protection<br />Services<br />Computing On Demand*<br />Virtual Cloud Storage<br />Desktop as a<br />Service<br />SoFS<br />Security<br />Cloud<br />Svcs<br />Test<br />Cloud<br />SEP<br />Security<br />Cloud<br />Svcs<br />RMIS / <br />eRMIS<br />AOD*<br />Companies are rapidly growing their Portfolio of Offerings across Cloud framework<br />SMB<br />Enterprises<br />Internet / Intranet<br />Cloud Ecosystem<br />Consulting Services<br />Business Process-as-a-Service<br />MBPS<br />Offerings<br />Application/Software-as-a-Service<br />LotusLive<br />Platform-as-a-Service<br />Infrastructure-as-a-Service<br />Tivoli<br />
  4. 4. The majority of RSIs/ISVs use or plan to use SaaS or Appliances to deliver Software<br />%<br />« Longer-termacceptance of SaaS for mission-critical business processesisgrowing -- not onlywith SMB customers, but Large Enterprises »<br />Source : Saugatuck<br />
  5. 5. SaaS : Not only for CRM & Collaboration!<br />« Although collaboration and CRM continue to lead the SaaS charge, "core" systems of record (e.g., finance, HR) and BI / CPM are growingquickly as well ». Source : Saugatuck<br />
  6. 6. SaaS Solution<br />Delivery<br />[Run]<br />SaaS Solution <br />Enablement<br />[Build]<br />SaaS Business<br />Integration<br />[Implement]<br />SaaS Business<br />Development<br />[Sell]<br />SaaS Business <br />Model<br />[Package]<br />Application<br />Architecture<br />Delivery <br />Architecture<br />Marketing<br />Strategy<br />Solution<br />Packaging<br />Business<br />Consulting<br />Infrastructure<br />Architecture<br />Managed Services<br />Lead Generation<br />& Pre-Sales<br />SaaS Operations <br />& Customer<br />Service<br />Integration<br />Development<br />Platform [PaaS]<br />Delivery<br />Platform [IaaS]<br />Partners<br />Recruitment &<br />Enablement<br />Marketing &<br />Distribution<br />Channels<br />Change Management<br />Need for :<br />Expertise [Consulting, Models, Templates…] <br />& Services [Support, Skills, Resources, Platforms…]<br />ISV embracing SaaS face Challenges in many Areas<br />
  7. 7. Major key Challenges include :<br /><ul><li>Financing of SaaS Business
  8. 8. High expense to revenue & profitability issues in first years
  9. 9. Business Model migration & Culture changes
  10. 10. SaaS revenue recognition
  11. 11. Evolution of existing Partnerships</li></ul>Movingfrom « products » to « services », <br />from « projects » to « annuity »…<br />
  12. 12. SaaS/Cloud Ecosystems<br />
  13. 13. REALITY<br />
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  20. 20. SaaSMarket Projections<br />
  21. 21. Well-meant advice. They doing it, we know!!!<br />
  22. 22. Mobiangle Offerings<br />- Core Business: SaaS Dev allows management to focus on core business rather than IT and allows clients to allocate their budget to customer and revenue producing activities<br />- Cost reduction: A recent study found the total cost of operating an on-demand software package is 50% less than implementing and managing an on-premise solution and results in more predictable ongoing costs<br />- Shorter implementation time: Clients using SaaS can see results in weeks as opposed to months, since the software, hardware and network infrastructure are already in place and working via the Web<br /><ul><li>Enhancements: SaaS offers subscribers incremental and on-going business application enhancements and releases
  23. 23. Highly scalable solutions: SaaS offers our clients the flexibility of scalable business solutions without upgrading or replacing outdated equipment
  24. 24. Service Level Agreements: SLAs ensure the appropriate level of services </li></ul>& support<br /><ul><li>Security: SaaS users are </li></ul>guaranteed strong security,<br />back-up and recovery <br />services<br />
  25. 25. “Channel-as-a-Service” Approach<br />An opportunity for small emerging vendors<br />A real added-value for Partners<br /><ul><li> Outsourced Channel Management
  26. 26. SaaS Programs implementation
  27. 27. PRM solution tools
  28. 28. Channel Marketing activity</li></li></ul><li>WE HELP YOU GET HERE!!!<br />
  29. 29. SaaS now a Serious Opportunity<br />
  30. 30. Skills Set / Technology Capability<br />Our mobile expertise spans across both mobile devices, mobile operating systems and mobile platforms. At the core of Mobiangle, Cloud Computing expertise is our ability to help clients develop SaaS products or evolve their existing products to a SaaS/On-demand model. Some of the technology with which we have experience includes:<br />MOBILE<br />CLOUD<br />
  31. 31. Services for mobile<br />
  32. 32. Mobiangle helps established software companies transition to SaaS & MaaS Apps successfully.  Visit us at www.mobiangle.com<br />
  33. 33. LeverageSaaS/Cloud?<br />
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  40. 40. Why should established software companies have a SaaS offering?<br />
  41. 41. Increase business valuation<br />Why do businesses want SaaS?<br /><ul><li>SaaS is easier, less risky and ultimately more cost effective to implement and run
  42. 42. They can pay on demand, as they use it
  43. 43. They can click to try, and click to buy
  44. 44. There are no IT barriers – they don’t need to think about servers, infrastructure, IT managers, or engineers. They can simply turn it on with zero impact to their IT system.
  45. 45. They can login from anywhere, and all employees run the same software version
  46. 46. SaaS products can often be researched, tested and used online – this puts decision makers in absolute control
  47. 47. Many businesses now trust in the fact that SaaS products are safer overall in that they perform better, and are less problematic
  48. 48. They can treat SaaS as an expense from an accounting perspective. To start with they can simply stick it on the credit card</li></ul>Recurring revenue is consistently the number one driver in software company valuations. According to Dave Kauppi, President of MidMarket Capital.<br />“Your key short-term strategy in maximizing your company's value in the marketplace is to increase the level of contractually recurring revenue. As an acquiring company looks at you as a potential acquisition target they place a value of, for example, 1 times on projected new sales supported by historical performance. They will place a value of 2 times on the revenue that is covered by contracts they acquire with the purchase of your information technology company. <br />On a value scale, contractually recurring revenue is a 10, expected historical revenue is a 6 and a sales pipeline is a 3. Move your 3's and 6's to 10's and recognize a big boost in your business selling price. Go on a contractually recurring revenue hunt before you sell your information technology company.”<br />

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