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EXTREMADURA: 
STRATEGIC PARTNER
INVEST IN 
EXTREMADURA 
Extremadura is a Spanish region located next to the Atlantic Ocean, with access to a market of 
16.5 million consumers, within a radius of 400 km. 
In and out freight hub. It is part of the 10 priority transport networks in the EU with access to 
major ports of southern Europe. 
Network of Centres of R+D+I at the service for entrepreneurship. 
Competitive advantages for investment projects (labour costs, industrial locations, tax incentives 
and financing tools). Extremadura’s economy is growing and creating employment and this 
tendency is foreseen to continue in 2015. 
The regional economy of Extremadura has seen its improvement in the rating by the most 
important rating agencies. 
More information: 
www.investinextremadura.com 
“The most attractive region of 
southern Europe to invest”. 
Success stories: 
Extremadura as a logistic hub of southwest Europe. 
The future increase of goods transit due to Panamá’s canal upgrading, the super saturated hubs of 
Rotterdam and Algeciras and the recent approval of the Atlantic corridor by the European Commission, 
as one of the 10 priority corridors, represent an interesting opportunity for high capacity direct 
connection to the principal European logistic hubs. 
Extremadura: objective 1 for Europe. 
Extremadura is given priority by the EU to support investment projects. 
Lisbon 
Sines 
Algeciras 
Paris 
Madrid 
Brussels 
SPAIN 
FRANCE 
ATLANTIC OCEAN 
Frankfurt 
MEDITERRANEAN SEA 
UNITED 
KINGDOM 
GERMANY 
ITALY 
London 
Rome 
Milan 
Southwestern Europe Logistic Platform
TRADE PARTNER IDEAL 
Trade between Extremadura and China has increased significantly in recent years. Extremadura's 
exports to China have maintained a compound annual growth rate of 20.9% (2009-2013). 
The value of the exports has tripled since 2009, standing at 9.74 million euros. 
75 companies from Extremadura exported to China in 2013 (29.3% more than in 2012), of which 
18 export on a regular basis. 
The most dynamic sectors are textiles (61%) and quality food (23%). 
Olive oil: Exports from Extremadura to the Chinese market reached in 2013 the value of 390 000 
euros, 36% more than the previous year. 
Imports have also behaved favourably maintaining a compound growth rate of 6.9% (2009-2013), 
reaching 53.6 million euros. 
Manufacturing industry, the most dynamic sector. It accounts for 97% of the total imports from 
that country, including: 
Sectors (2013) 
Articles for consumption 
Food 
Semi-processed goods 
Raw materials 
Equipment goods 
Other sectors 
% 
61,4 
23,0 
10,4 
4,4 
0,8 
0,1 
% 
51,2 
20,4 
19,8 
5,4 
2,1 
1,2 
Evolution of 
exports 
(2009-2013) 
Exports have tripled 
since 2009 
Sectors (2013) 
Articles for consumption 
Equipment goods 
Semi-processed goods 
Food 
Durable goods 
Other sectors 
Evolution of 
imports 
(2009-2013) 
Imports have increased 
30% since 2009 
6.820 
6 682 
3.185 
8.549 
9.736 
57 398 
54.514 
38.311 
51.502 
53.659 
amounts in thousands euros 
amounts in thousands euros 
Success stories: 
EXPORTS: 
IMPORTS: 
Montesano 
Agribusiness sector 
Señorío de Montanera 
Agribusiness sector 
Vegenat 
Agribusiness sector 
Viña Santamarina 
Wine 
Viñaoliva 
Wine and olives 
Bodegas Castelar 
Wine 
Grupo Agraz 
Agribusiness sector 
Alumasa Expalum 
Industrial 
Jaytesa Uno 
Optical equipment 
Rubber and plastic (15.1%) 
Medical instruments (11.2%) 
Clothing (24.2%) 
Leather and footwear (11.6%)
REGIONAL 
R+D+I CENTERS 
Excellence areas 
Health 
Agro Food 
Clean Energy 
Tourism 
ICTs 
Center for Minimally Invasive Surgery Jesus Uson. 
http://www.ccmijesususon.com 
Center for the Application of ICT based on open source 
http://www.cenatic.es/ 
Extremadura Supercomputing, Technological Innovation 
and Research Center. 
http://www.cenits.es 
Center of Extremadura for Advanced Technologies 
http://www.ceta-ciemat.es/ 
Center for Industrial Technology of Extremadura 
http://www.cetiex.es/ 
Extremadura Agricultural and Food Technological Centre. 
http://www.ctaex.com/ 
Center for Scientific and Technological Research of 
Extremadura. Agrarian 
http://centrodeinvestigacionlaorden.gobex.es 
Health 
Agro Food 
Clean Energy 
Tourism 
ICTs 
Center for Scientific and Technological Research of 
Extremadura. Agro Food 
http://intaex.gobex.es 
Center for Scientific and Technological Research of 
Extremadura. Research in Cork, Wood and Charcoal 
http://iprocor.gobex.es 
Foundation “FUNDECYT Scientific and Technological 
Park of Extremadura (FUNDECYT-PCTEX) 
http://www.fundecyt.es/ 
Institute for Archaeology of Mérida 
http://www.iam.csic.es/ 
Technological Institute of Ornamental Rocks and 
Building Materials 
http://www.intromac.com/ 
University of Extremadura 
http://www.unex.es/ 
Foundation for Health Training, Research and Health 
professionals of Extremadura 
http://fundesalud.es/ 
HEALTH 
Regional collaboration in biomedical technologies and health 
technologies for TeleHealth or TeleAssistance and 
cooperation with potential regions in pharmacology 
Other key lines of research are: Cell therapy, Assisted 
Reproduction, Medical Imaging, Biomaterials, Animal models 
FOOD AND AGRICULTURE 
High competitiveness in quality and healthy character of 
regional products 
Development of new products related to health and welfare. 
Development of new Agro Food technologies 
CLEAN ENERGY 
Development of solar thermal and photovoltaic technologies 
Development of technologies that enhance water 
management 
ICT 
Developing free software, Cloud Computing 
Supercomputing, Networks and mobile systems 
New applications for Smart Cities 
Development of digital contents, audiovisuals and 
Social Networks.
AND 
Due to the Agrotech Project promoted by the Regional Government, Extremadura is developing all its 
potential to become an international reference in the field of natural resources use. Agrotech is looking 
to reach the excellence of Extremadura in the agri-food and agro-industry, re-inventing the traditional 
sectors to make even better what we already do well. 
Extremadura accounts for 8.1% of the Spanish territory and stores 25% of the 
freshwater of the country. 
40 water dams. In Extremadura there are hydro-electrical plants installed with a capacity of 
2.193,84 MW, while the mini hydro-electrical plants have installed a capacity of 25,2 MW. 
More than 3.000 hours of sunshine in 2013. 
257.000 hectares of irrigated land; 18.000 more planned for 2016. 
Agro innovation 
Euronuts is a project lead by PepsiCo to grow peanuts on a large scale for the first time in 
Europe. 
Biomass cultivation and pioneer energy facilities 
Ence, Energía y Celulosa, is the first European company in terms of production of eucalyptus 
pulps and it is leader in Spain in the generation of forest biomass for renewable energy 
production. 
The renewable electricity generation plant from biomass has an installed capacity of 20MW. 
Acciona SA, is a Spanish conglomerate group dedicated to civil engineering, infrastructures 
and energy production from renewable resources. 
Acciona has built a plant to convert biomass in the town of Miajadas with an installed 
capacity of 16MW. 
Innovative companies 
Vegenat is a company involved with the sector of clinical nutrition. Innovation is its strategy 
and its products are present in over 40 countries. 
R+D+I Centres 
La Orden-Valdesequera: Research and agribusiness development centre. 
Cork, Wood and Charcoal Institute (ICMC): it aims to contribute, from knowledge and 
scientific research, to protection and conservation of pasture and the promotion of areas 
linked to the ecosystem like cork, wood and charcoal. 
Agrifood Technological Institute of Extremadura (INTAEX): R+D+I Centre in the field of food 
products. 
Agrifood Technological Centre of Extremadura (CTAEX): Private R+D+I Centre to contribute 
to competitive development of companies in the agriculture area and the consumer safety. 
AGROTECH 
AGRICULTURAL 
RESOURCES 
Diversified and industrial agriculture: leader in crops like tomato, corn, rice, tobacco, 
wine, fruit and cereal.
START-UP 
REGION 
This initiative promoted by the Government of Extremadura and Telefónica 
aims to lure projects with high entrepreneurial talent, for its acceleration, 
enhancement and future development. 
HEALTH 
A multidisciplinary institution devoted to research and innovation in health sciences. The 
centre has large experience in transnational research and covers several fields of expertise. 
JUMISC acts as a specialized Contract Research Organization focused on “in vivo” 
preclinical services for the pharmaceutical, medical devices and biotechnology industries. 
A unique medical software, developed in Extremadura, 
that integrates the healthcare management 
information in a user-friendly way. It has the structures 
to collect, elaborate, analyse and transmit all the 
necessary information to organize and run the health 
services efficiently. 
Extremadura is a start-up region since it 
has the best environment for the 
entrepreneurs to develop. 
OTHER KEY PARTNERSHIPS 
An agreement with Microsoft was signed to enhance the productivity and 
competitiveness of companies in the region. This Agreement includes the 
creation of an “innovation lab”, a centre of innovation for entrepreneurs, 
SMEs and the education community. Microsoft will provide the access to 
BizSpark programme to entrepreneurs and technology-based new 
companies. 
Extremadura and the Enterprise Forum Global (MITEF) foundation, under the 
Massachusetts Institute of Technology, signed a collaboration agreement 
with the aim to promote innovation and the tech based start-ups in the 
region. 
JARA SYSTEM 
EXTREMADURA OPEN FUTURE 
JESUS USÓN - MINIMALLY INVASIVE SURGERY CENTRE (JUMISC)
EXTREMADURA 
CHINA IN 
Point of sale promotion of 
Extremadura food 
products in the Chinese 
supermarket chain “City 
Shop” (December 2013). 
Visit to Shaanxi, May 2014 to participate in the “18th Investment and 
Trade Forum for Cooperation between East and West China (ITFCEW) & 
the 1st Silk Road Expo”. 
Enterprises from the ICT, industrial and agribusiness sectors from 
Extremadura visited this fair. 
Other fairs visited in China: 
China Horse Fair 2014 http://www.chinahorsefair.com.cn/indexEn.asp 
China International SME Fair 2014 
http://www.cismef.com.cn/index.php/english/index 
Sial China 2014 http://www.sialchina.com/ 
CHINA IN EXTREMADURA 
Commemoration in Extremadura of the 40th 
anniversary of the establishment of diplomatic 
relations China-Spain 
The Guizhou’s delegation visited Extremadura with the aim of understanding the regional social and 
health system and opening new avenues of cooperation. 
VIDEOMED: XIX International Contest of Medical, Health and 
Telemedicine Movies 
Badajoz is every year the European capital of medical movies; 
the goal of the contest is to make public the great advances in 
medicine. 
China, guest country 
Visit of a delegation of the Chinese province of Guizhou
CULTURE 
A N DTOURISM 
The Heritage Cities of Extremadura, Mérida and Cáceres, 
have signed an agreement to adequate its tourist offer to 
the Chinese tourism with the council of Chinese Friendly. 
Nature, historical heritage, art, gastronomy and tradition 
have come together in Extremadura. Its three enclaves, 
declared World Heritage by the UNESCO, make this region 
a true open-air museum. 
Historical and Cultural Heritage 
Cáceres. The old town of Cáceres is one of the most 
complete and better conserved European medieval towns. 
It consists of buildings from the Middle Age and the 
Renaissance. 
Royal Monastery of Santa María de Guadalupe: Facing the 
Plaza Mayor (main square), from the top of the stairs, the 
beautiful Gothic façade of the church of the sanctuary 
dominates de city. 
Mérida, founded in 25 B. C. by Roman Emperor Octavio 
Augusto. The grandiosity of its archaeological ensemble 
makes it one of the most important and extensive in 
Europe. 
One destination, two countries 
The Spanish city of Badajoz, in the border with Portugal, is 
the point of entry to neighbouring country. Portugal offers 
a great number of tourist attractions: a delicious cuisine, 
the hospitality of its people and two cities that are World 
Heritage Sites (Elvas, at 15 km, and Évora, at 90 km). 
Nature Gastronomy Culture
Regional Government of Extremadura 
Presidency 
General Direction of External Action 
06800 MÉRIDA 
SPAIN 
Tfno: (+34) 924003681 / (34) 924003679 
ana.olivera@gobex.es / francesc.mestre@gobex.es 
www.gobex.es

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Extremadura Strategic Partner - China

  • 2. INVEST IN EXTREMADURA Extremadura is a Spanish region located next to the Atlantic Ocean, with access to a market of 16.5 million consumers, within a radius of 400 km. In and out freight hub. It is part of the 10 priority transport networks in the EU with access to major ports of southern Europe. Network of Centres of R+D+I at the service for entrepreneurship. Competitive advantages for investment projects (labour costs, industrial locations, tax incentives and financing tools). Extremadura’s economy is growing and creating employment and this tendency is foreseen to continue in 2015. The regional economy of Extremadura has seen its improvement in the rating by the most important rating agencies. More information: www.investinextremadura.com “The most attractive region of southern Europe to invest”. Success stories: Extremadura as a logistic hub of southwest Europe. The future increase of goods transit due to Panamá’s canal upgrading, the super saturated hubs of Rotterdam and Algeciras and the recent approval of the Atlantic corridor by the European Commission, as one of the 10 priority corridors, represent an interesting opportunity for high capacity direct connection to the principal European logistic hubs. Extremadura: objective 1 for Europe. Extremadura is given priority by the EU to support investment projects. Lisbon Sines Algeciras Paris Madrid Brussels SPAIN FRANCE ATLANTIC OCEAN Frankfurt MEDITERRANEAN SEA UNITED KINGDOM GERMANY ITALY London Rome Milan Southwestern Europe Logistic Platform
  • 3. TRADE PARTNER IDEAL Trade between Extremadura and China has increased significantly in recent years. Extremadura's exports to China have maintained a compound annual growth rate of 20.9% (2009-2013). The value of the exports has tripled since 2009, standing at 9.74 million euros. 75 companies from Extremadura exported to China in 2013 (29.3% more than in 2012), of which 18 export on a regular basis. The most dynamic sectors are textiles (61%) and quality food (23%). Olive oil: Exports from Extremadura to the Chinese market reached in 2013 the value of 390 000 euros, 36% more than the previous year. Imports have also behaved favourably maintaining a compound growth rate of 6.9% (2009-2013), reaching 53.6 million euros. Manufacturing industry, the most dynamic sector. It accounts for 97% of the total imports from that country, including: Sectors (2013) Articles for consumption Food Semi-processed goods Raw materials Equipment goods Other sectors % 61,4 23,0 10,4 4,4 0,8 0,1 % 51,2 20,4 19,8 5,4 2,1 1,2 Evolution of exports (2009-2013) Exports have tripled since 2009 Sectors (2013) Articles for consumption Equipment goods Semi-processed goods Food Durable goods Other sectors Evolution of imports (2009-2013) Imports have increased 30% since 2009 6.820 6 682 3.185 8.549 9.736 57 398 54.514 38.311 51.502 53.659 amounts in thousands euros amounts in thousands euros Success stories: EXPORTS: IMPORTS: Montesano Agribusiness sector Señorío de Montanera Agribusiness sector Vegenat Agribusiness sector Viña Santamarina Wine Viñaoliva Wine and olives Bodegas Castelar Wine Grupo Agraz Agribusiness sector Alumasa Expalum Industrial Jaytesa Uno Optical equipment Rubber and plastic (15.1%) Medical instruments (11.2%) Clothing (24.2%) Leather and footwear (11.6%)
  • 4. REGIONAL R+D+I CENTERS Excellence areas Health Agro Food Clean Energy Tourism ICTs Center for Minimally Invasive Surgery Jesus Uson. http://www.ccmijesususon.com Center for the Application of ICT based on open source http://www.cenatic.es/ Extremadura Supercomputing, Technological Innovation and Research Center. http://www.cenits.es Center of Extremadura for Advanced Technologies http://www.ceta-ciemat.es/ Center for Industrial Technology of Extremadura http://www.cetiex.es/ Extremadura Agricultural and Food Technological Centre. http://www.ctaex.com/ Center for Scientific and Technological Research of Extremadura. Agrarian http://centrodeinvestigacionlaorden.gobex.es Health Agro Food Clean Energy Tourism ICTs Center for Scientific and Technological Research of Extremadura. Agro Food http://intaex.gobex.es Center for Scientific and Technological Research of Extremadura. Research in Cork, Wood and Charcoal http://iprocor.gobex.es Foundation “FUNDECYT Scientific and Technological Park of Extremadura (FUNDECYT-PCTEX) http://www.fundecyt.es/ Institute for Archaeology of Mérida http://www.iam.csic.es/ Technological Institute of Ornamental Rocks and Building Materials http://www.intromac.com/ University of Extremadura http://www.unex.es/ Foundation for Health Training, Research and Health professionals of Extremadura http://fundesalud.es/ HEALTH Regional collaboration in biomedical technologies and health technologies for TeleHealth or TeleAssistance and cooperation with potential regions in pharmacology Other key lines of research are: Cell therapy, Assisted Reproduction, Medical Imaging, Biomaterials, Animal models FOOD AND AGRICULTURE High competitiveness in quality and healthy character of regional products Development of new products related to health and welfare. Development of new Agro Food technologies CLEAN ENERGY Development of solar thermal and photovoltaic technologies Development of technologies that enhance water management ICT Developing free software, Cloud Computing Supercomputing, Networks and mobile systems New applications for Smart Cities Development of digital contents, audiovisuals and Social Networks.
  • 5. AND Due to the Agrotech Project promoted by the Regional Government, Extremadura is developing all its potential to become an international reference in the field of natural resources use. Agrotech is looking to reach the excellence of Extremadura in the agri-food and agro-industry, re-inventing the traditional sectors to make even better what we already do well. Extremadura accounts for 8.1% of the Spanish territory and stores 25% of the freshwater of the country. 40 water dams. In Extremadura there are hydro-electrical plants installed with a capacity of 2.193,84 MW, while the mini hydro-electrical plants have installed a capacity of 25,2 MW. More than 3.000 hours of sunshine in 2013. 257.000 hectares of irrigated land; 18.000 more planned for 2016. Agro innovation Euronuts is a project lead by PepsiCo to grow peanuts on a large scale for the first time in Europe. Biomass cultivation and pioneer energy facilities Ence, Energía y Celulosa, is the first European company in terms of production of eucalyptus pulps and it is leader in Spain in the generation of forest biomass for renewable energy production. The renewable electricity generation plant from biomass has an installed capacity of 20MW. Acciona SA, is a Spanish conglomerate group dedicated to civil engineering, infrastructures and energy production from renewable resources. Acciona has built a plant to convert biomass in the town of Miajadas with an installed capacity of 16MW. Innovative companies Vegenat is a company involved with the sector of clinical nutrition. Innovation is its strategy and its products are present in over 40 countries. R+D+I Centres La Orden-Valdesequera: Research and agribusiness development centre. Cork, Wood and Charcoal Institute (ICMC): it aims to contribute, from knowledge and scientific research, to protection and conservation of pasture and the promotion of areas linked to the ecosystem like cork, wood and charcoal. Agrifood Technological Institute of Extremadura (INTAEX): R+D+I Centre in the field of food products. Agrifood Technological Centre of Extremadura (CTAEX): Private R+D+I Centre to contribute to competitive development of companies in the agriculture area and the consumer safety. AGROTECH AGRICULTURAL RESOURCES Diversified and industrial agriculture: leader in crops like tomato, corn, rice, tobacco, wine, fruit and cereal.
  • 6. START-UP REGION This initiative promoted by the Government of Extremadura and Telefónica aims to lure projects with high entrepreneurial talent, for its acceleration, enhancement and future development. HEALTH A multidisciplinary institution devoted to research and innovation in health sciences. The centre has large experience in transnational research and covers several fields of expertise. JUMISC acts as a specialized Contract Research Organization focused on “in vivo” preclinical services for the pharmaceutical, medical devices and biotechnology industries. A unique medical software, developed in Extremadura, that integrates the healthcare management information in a user-friendly way. It has the structures to collect, elaborate, analyse and transmit all the necessary information to organize and run the health services efficiently. Extremadura is a start-up region since it has the best environment for the entrepreneurs to develop. OTHER KEY PARTNERSHIPS An agreement with Microsoft was signed to enhance the productivity and competitiveness of companies in the region. This Agreement includes the creation of an “innovation lab”, a centre of innovation for entrepreneurs, SMEs and the education community. Microsoft will provide the access to BizSpark programme to entrepreneurs and technology-based new companies. Extremadura and the Enterprise Forum Global (MITEF) foundation, under the Massachusetts Institute of Technology, signed a collaboration agreement with the aim to promote innovation and the tech based start-ups in the region. JARA SYSTEM EXTREMADURA OPEN FUTURE JESUS USÓN - MINIMALLY INVASIVE SURGERY CENTRE (JUMISC)
  • 7. EXTREMADURA CHINA IN Point of sale promotion of Extremadura food products in the Chinese supermarket chain “City Shop” (December 2013). Visit to Shaanxi, May 2014 to participate in the “18th Investment and Trade Forum for Cooperation between East and West China (ITFCEW) & the 1st Silk Road Expo”. Enterprises from the ICT, industrial and agribusiness sectors from Extremadura visited this fair. Other fairs visited in China: China Horse Fair 2014 http://www.chinahorsefair.com.cn/indexEn.asp China International SME Fair 2014 http://www.cismef.com.cn/index.php/english/index Sial China 2014 http://www.sialchina.com/ CHINA IN EXTREMADURA Commemoration in Extremadura of the 40th anniversary of the establishment of diplomatic relations China-Spain The Guizhou’s delegation visited Extremadura with the aim of understanding the regional social and health system and opening new avenues of cooperation. VIDEOMED: XIX International Contest of Medical, Health and Telemedicine Movies Badajoz is every year the European capital of medical movies; the goal of the contest is to make public the great advances in medicine. China, guest country Visit of a delegation of the Chinese province of Guizhou
  • 8. CULTURE A N DTOURISM The Heritage Cities of Extremadura, Mérida and Cáceres, have signed an agreement to adequate its tourist offer to the Chinese tourism with the council of Chinese Friendly. Nature, historical heritage, art, gastronomy and tradition have come together in Extremadura. Its three enclaves, declared World Heritage by the UNESCO, make this region a true open-air museum. Historical and Cultural Heritage Cáceres. The old town of Cáceres is one of the most complete and better conserved European medieval towns. It consists of buildings from the Middle Age and the Renaissance. Royal Monastery of Santa María de Guadalupe: Facing the Plaza Mayor (main square), from the top of the stairs, the beautiful Gothic façade of the church of the sanctuary dominates de city. Mérida, founded in 25 B. C. by Roman Emperor Octavio Augusto. The grandiosity of its archaeological ensemble makes it one of the most important and extensive in Europe. One destination, two countries The Spanish city of Badajoz, in the border with Portugal, is the point of entry to neighbouring country. Portugal offers a great number of tourist attractions: a delicious cuisine, the hospitality of its people and two cities that are World Heritage Sites (Elvas, at 15 km, and Évora, at 90 km). Nature Gastronomy Culture
  • 9. Regional Government of Extremadura Presidency General Direction of External Action 06800 MÉRIDA SPAIN Tfno: (+34) 924003681 / (34) 924003679 ana.olivera@gobex.es / francesc.mestre@gobex.es www.gobex.es