1. 2013:Q4
SOCIAL SUMMARY
#sbcsocial
@adam3cc

2. GOOGLE+
Driving usage through added-value

3. Value of Google+ posts continues to increase
knowledge graph

4. Value of Google+ posts continues to increase
hashtag
results
See live example

5. Value of Google+ posts continues to increase
“google plus” in
search results

6. Top Life Events 2013
http://mashable.com/2013/12/09/google-plus-ads-outside-network/?utm_cid=mash-com-Tw-main-link
http://www.youtube.com/watch?v=4yCUgx7H2zot
post
banner ads
run on Google
Display Network
Learn More

7. FACEBOOK
quietly mining data and making money...
and thinking ahead

8. Isn’t Facebook Dying?
not so much
Learn More

9. Top Life Events 2013
facebook is still
built on
relationships
Learn More

10. Most Talked About Topics in 2013
only two of top 10
are annual events
Learn More

11. Types of Images Posted on Facebook
350M images
posted per day
Learn More

12. Best New Games of 2013
continued
emphasis on
gaming
Learn More

13. Industry Benchmarks in Oct 2013
helpful
benchmarks to see
where you stand
See Full Infographic

14. There IS Value in Login w/Facebook
apply insight to
your apps &
communities
Read Article

15. News Feed Algorithm Change
newsfeed
competition will get
worse...
Try ads
“putting the news back in news feed”
Read Article

16. Facebook Extends Business with Preferred Partners
SPMD
strategic
preferred
marketing
developer

17. Auto-play & Targeted Video Ads are HERE
pretty cheap...
and annoying
Read Article

18. BIGGEST NEWS: New Buttons!
auto-upgrade your
likes

19. $3 Billion Cash Offer
no dice!

20. INSTAGRAM
over 150 million people capturing and sharing moments
all around the globe

21. Instagram Direct
Watch the Video
Read Article

22. Instagram Direct
Read Article

23. BIG NEWS: Now on Windows Phone
womp
womp

24. Sponsored Posts in BETA

25. most creative
accounts of 2013
(Buzzfeed)
Read Article

26. South Africa’s Farewell to Nelson Mandela
capturing moments
on the instagram
blog

27. #DeadToysSociety @alef79
just cool

28. PINTEREST
capitalizing on momentum and research

29. What’s the Value of a Pin?
78 CENTS
Read Article

30. What does Pinterest mean for Holidays?
54%
94%
42%
Read Article

31. your one stop
holiday shop

32. Target’s Awesome Shop
leveraging
pinterest in new
ways
Awesome Shop

33. Target Pin Tags In-Store
applying to in-store
experience
Watch Video

34. Nordstom Pin Tags In-Store
applying to in-store
experience
Read Article

35. “At Getty Images we
believe in the
power of images to
inspire, delight
and bring people
together.“
Read Article

36. Getty Images Partners with Pinterest
●
●
●
Read Article

37. Promoted Pins in Beta
Read Article

38. LINKEDIN

39. Best Company Pages 2013
(directly from the
linkedin blog)
Read Article

40. INTRODUCING Showcase Pages
finally, a big
header image with
a hashtag in it
Read Article

41. How to Create Showcase Pages
let’s try it out!
MICROSOFT OFFICE
ADOBE MARKETING CLOUD
HP CONVERGED INFRASTRUCTURE

42. INTRODUCING Linkedin for Students
“your career starts
here”
Read Article

43. Advanced Campaigns
wierd... message
from IBM

44. Advanced Campaigns
oh, they want to
give me a book

45. Advanced Campaigns
why yes I will give
you my personal
information

46. SLIDESHARE

47. INTRODUCING: New Homepage
focus on content
Read Article

48. it’s pretty isn’t it?

49. TWITTER

50. REDESIGNED for your conversation
aligned with
mobile

51. NEARBY STREAM
the go-to platform
for local
Read Article

52. TUMBLR

53. YAHOO builds advertising offering
Read Article

54. CONFIDE
snapchat for
execs
GetConfide.com

55. WHISPER
the next
snapchat or
tumblr?
Whisper.sh

56. Full Reference and Photo Credits
http://mashable.com/2013/12/09/google-plus-ads-outside-network
http://www.insidefacebook.com/2013/12/11/facebook-looks-back-at-2013/
http://www.insidefacebook.com/2013/12/11/facebook-looks-back-at-2013/
http://www.insidefacebook.com/2013/11/28/infographic-what-types-of-images-are-posted-on-facebook/#more-85809
http://www.insidefacebook.com/2013/11/26/infographic-facebook-page-performance-by-industry/#more-85789
http://www.insidefacebook.com/2013/12/05/more-users-logging-in-with-facebook-in-outside-apps/#more-85870
http://www.insidefacebook.com/2013/12/05/facebook-pages-may-see-organic-reach-decline/#more-85874
http://www.adweek.com/news/technology/you-can-target-facebooks-new-video-ads-154566
http://blog.instagram.com/post/69789416311/instagram-direct
http://www.buzzfeed.com/summeranne/most-creative-instagram-accounts-of-2013
http://www.washingtonpost.com/blogs/innovations/wp/2013/12/12/pinterest-just-figured-out-how-to-make-shopping-awesome/
http://www.businessinsider.com/nordstroms-pinterest-in-stores-plan-2013-11
http://blog.gettyimages.com/2013/10/25/getty-images-partners-pinterest/#.UqsUP_RDt8F
http://blog.linkedin.com/2013/12/10/announcing-the-best-linkedin-company-pages-of-2013-slideshow/
http://blog.linkedin.com/2013/11/19/announcing-linkedin-showcase-pages/
http://blog.linkedin.com/2013/12/05/introducing-your-new-slideshare-homepage/
http://whisper.sh/

57. YOUTUBE