Course Catalog for Incoming Studens at FET - UNIPU

“Dr
. MIJO MIRKOV
IĆ”
JURAJD
OBRILA UNIVERSITY O
FPULA
FOUNDED IN 1960
FACULTYOF
ECONOMICSAN
DTOURISMCourse catalogue
for incoming students

Course catalogue
for incoming students

Juraj Dobrila University of Pula | Faculty of Economics and Tourism “Dr. Mijo Mirković”

Course catalogue for incoming students |Detailed course unit executive plan |
Contents
Auditing and Business Analysis 1
Business Accounting 5
Business English Language 1 7
Capital Budgeting 13
Corporate Finance 17
Corporate Social Responsibility
and Sustainable Development 21
Corporate Social Responsibility 25
Cost Accounting 29
Croatian Economy 33
Cultural and Creative Industries 35
Cultural Change, Travel and Tourism 37
Econometrics39
Economic Philosophy 41
Entrepreneurship – selected topics 43
European Union Economics 47
European Tourism Market and Development Trends 51
E-marketing55
Financial Markets 57
Governance of financial institutions and markets in the EU 61
Intercultural Communication in the Workplace 65
Investments67
Labour Economics and Human Resource Management 69
Macroeconomic Analysis 71
Management Information Systems 73
Personal Finance 75
Practicum I 79
Practicum II 81
Quality Management 83
Sales Management 87
Scientific Methodology 89
Strategic Accounting 91
Sustainable Tourism 95
Time Series Analysis 97
Tourist Destination 99

Innovative, dynamic and forward-looking, Faculty of Economics and Tourism “Dr. Mijo Mirković”
ultimate agenda is to deliver value and benefits to its students. To provide academic excellence and
enhance entrepreneurial spirit of our students we combine creative and open-mined teaching staff, state
of the art technological environment and student motivation to learn. Our mission is to contribute to
the society through the pursuit of high education, lifelong learning and research at the highest national
and international levels of excellence.
Faculty of Economics and Tourism Dr. Mijo Mirković is the largest constituent of the Juraj Dobrila
University of Pula that offers all levels of higher education; from undergraduate and graduate studies to
postgraduate specialist and doctoral study programs. Higher education in economics in Istria peninsula
was set up on 30th of June 1960 when Higher Economic School Dr. Mijo Mirković was established.
More specifically, it was the first Croatian higher education institution in economics outside of capital
Zagreb. In 1985, the Higher Economic School introduced the first four-year course for graduates with
specialization in accounting and finance, and soon it became the Study of Economics and Tourism Dr.
Mijo Mirković. Five years later Faculty of Economics and Tourism Dr. Mijo Mirković was established
offering three study programs in the field of economics: finance, tourism and marketing. Since 2005,
all study programs at Faculty of Economics and Tourism Dr. Mijo Mirković were harmonized with
European standards of higher education and Bologna principles providing students appropriate study
programs and better studying conditions. In that sense, the key goals of the Faculty of Economics and
Tourism Dr. Mijo Mirković are to organize, implement and improve higher education curricula and
lifelong learning programs in the field of economics and to align them with contemporary economic
trends and market needs.
Faculty is always striving to upgrade existing economic knowledge through its scientific research
activities and projects. The processes of education and research are continuously being improved in
cooperation with industry, local and regional government and research institutions from home and
abroad. Internationalization of education and research activities are among the main Faculty objectives.
Our task is to train students and sharpen their skills to compete in the global business arena as well as to
foster their mobility via many international exchange programs.
Situated in the western part of Republic of Croatia – Istrian region, Faculty of Economics and Tourism
Dr. Mijo Mirković have hosted many students and lecturers from Europe, USA, Australia, South
America, etc. Along with possibility of choosing more than 30 courses in English, students from all
over the World can now enjoy their stay in the most developed and multicultural Croatian region,
surrounded with astonishing nature and superb beach resorts.
Welcome to Croatia, City of Pula and Faculty of Economics and Tourism “Dr. Mijo Mirković”!
Introduction

1
Course catalogue for incoming students |Detailed course unit executive plan | BE 225
GENERAL INFORMATION
Study program Undergraduate study program: Business Economics Year 3.
Director of the course
and assistant
Robert Zenzerović, Ph.D., Associate professor
E-mail: robert.zenzerovic@unipu.hr
Course status X Mandatory Elective
Credits allocated and type of lectures
Winter semester Summer
semester
ECTS students workload 6
Number of hours per semester 60 (2L + 2S)
Course unit code BE 225
Course unit title Auditing and Business Analysis
Course objectives, teaching and learning methods and learning outcomes
The course objectives are:
• Mastering the theoretical basis and methodology of the audit,
• Application of acquired knowledge when performing the audit of business entities,
• Mastering the techniques of business analysis and training for their use in practice,
• Valorization of the actual role of audit in the economy and society, from the business entity in
which the audit is carried out point of view, as well as in terms of users of audited information,
• Adopting audit and analysis as modern instruments of business decisions making,
• Ensuring education in the field of auditing and analysis as a basis for further scientific and
professional training,
• Providing a broader understanding of the causal relation of actual economic events in a specific
business environment based on the results of the review and analysis,
• Training for the wider application of analytical tools.
Teaching methods used in this course are: lectures and seminars.
Learning methods include: analyzing case studies, preparation of seminars and individual tasks (projects).
Learning outcomes:
After completion of the course and gained the scheduled number of credits the students will be able to:
1. Define the concept, characteristics and types of auditing and the importance and role of certain
types of auditing to make business decisions at the micro and macro level,
(Activities: Presentation of concept, characteristics and types of auditing and the importance
and role of certain types of auditing to make business decisions at the micro and macro level.
Evaluation methods: seminar / written exam.)
2. Argue economic and wider social significance of auditing,
(Activities: Presentation of significance of auditing. Evaluation methods: seminar / written exam.)
3. Implement the main phases of the financial statements audit process and actions of which the
individual phases consist,
(Activities: processing cases (case study). Evaluation methods: individual task – project /
written exam)
4. Use basic auditing methods in performing financial statements audit,
(Activities: processing cases (case study). Evaluation methods: : individual task – project /
written exam)
5. Use proper techniques of business analysis in some real business situations.
(Activities: processing cases (case study). Evaluation methods: seminar / individual task,
continuous assessment.)

2
Requirements, correspondence and correlativity
Course is attached to the course Business accounting. Students have to pass the exam from Business
accounting or similar course in order to attend Auditing and business analysis.
The course is comparable to all similar courses taught at various universities that perform the
programmes in economy and business.
Course content (list of topics)
• Introduction, definition, characteristics, development and types of auditing
• Regulation of auditing – laws and International auditing standards
• Auditing profession
• Basic concepts of auditing: materiality, audit risk and audit evidence
• Phases in the process of financial statement audit
• Planning the audit
• Consideration of systems of internal control
• Gathering the audit evidence
• Completing the audit
• Issuing the audit report
• Audit o positions in financial statements
• Internal audit
• Financial statement analysis
• Revenues and expenditures analysis
• Employees analysis
Modes of instruction and acquiring knowledge (mark in bold)
Lectures Seminars and workshops Exercises Individual tasks
Multimedia
and internet
Distance
learning
Counseling Laboratory Tutorial Fieldwork
Student requirements
The student is monitored and evaluated throughout the semester as follows:
• Attendance and class participation = 10%
• Seminar paper/ Project/Essay = 20%
• Continuous assessment = 30%
• Witten exam = 40%.
According to the Code of evaluation the final grade is obtained as follows:
A = 90 − 100% 5 (excellent) = 89 − 100% of the grade
B = 80 − 89,9% 4 (very good) = 76 − 88,9% of the grade
C = 70 − 79,9% 3 (good) = 63 − 75,9% of the grade
D = 60 − 69,9% 2 (sufficient) = 50 − 62,9% of the grade
E = 50 − 59,9%
Assessment and evaluation of students (mark in bold)
Attendance Class participation Seminar paper Experimental work
Written exam Oral exam Essay Research
Project Continuous assessment Report Practical work

3
Assessment breakdown within the European credit transfer system
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Attendance and
class participation
60 1 – 5 0,6 10%
Seminar paper/
Project/Essay
20 1 – 5 1,2 20%
Continuous
assessment
40 5 1,8 30%
Written exam 60 1 – 5 2,4 40%
Bibliography
Mandatory bibliography
Arens, A.A.-Loebbecke, J.K.: An Integrated Approach, Prentice Hall, Englewood Cliffs, N.Y., 1994.
O’Reilly,V.M., McDonnell,P.J., Winograd, B.N., Gerson,J.S., Jaenicke,H.R.: Montgomery’s Auditing,
12E, Wiley,1998.
Bernstein, L.A.: Financial Statement Analysis, Theory, Application, and Interpretation, Irwin,
Homewood, IL, 2003.
Additional bibliography
Blais, S.P.: Business Analysis: Best practices for Success, 2011
Additional information on the course

5
GENERAL INFORMATION
Study program Undergraduate study programs: Business Economics Year 1.
and assistant
Full Professor Lorena Mošnja-Škare, Ph.D.
E-mail: lmosnja@unipu.hr
Associate Professor Robert Zenzerović, Ph.D.
E-mail: robert.zenzerovic@unipu.hr
Assistant Professor Ksenija Černe, Ph.D.
E-mail: ksenija.cerne@unipu.hr
Assistant Professor Ticijan Peruško, Ph.D.
E-mail: tperusko@unipu.hr
Adriana Galant, M.Econ.
E-mail: agalant@unipu.hr
semester
Number of hours per semester 90 (3L + 3E)
Course unit title Business Accounting
This course goal is to provide fundamental accounting knowledge (theory and methods) and to
enable the students to applicate it in practice. The students will develop the accounting techniques and
bookkeeping skills, capable to analyze the business transactions through the accounting aspects and to
use the accounting information in any field of decisions making.
Learning outcomes:
1. correct use of accounting terminology, accounting cathegories definitions and relations evaluation:
homework, test I
2. accounting regulation and standards implementation (IFRS, CFRS), evaluation: homework, test I
3. assets, liabilities, equity, revenues, expenses accounting, policies and methods, bookkeeping
techniques application, evaluation: homework, test III
4. financial reporting evaluation: homework, test II
5. analysis and use of accounting information in decision making evaluation: homework, test I.
Course description
The course provides the overview of accounting theory and methods, i.e. basic accounting terminology,
its principles, concepts, standards, policies and procedures, bookkeeping techniques, financial reporting
and accounting information use in business decisions. In such a way it provides the foundation for
other accounting courses, particularly under the Financial management undergraduate and graduate
programs. The course approaches to the accounting topics keeping in mind the users’, as well as financial
reports creators points of view.
Introduction to accounting features and methodology, accounting developments, the role the accounting
plays in contemporary business environment.

6
Accounting regulation, including tax regulation.
Accounting conventions, principles, standards (IFRS, CFRS), and politics.
Financial reporting: the basic financial statements – balance sheet, income statement, cash flow
statement, statement of changes in equity, accounting policies and notes.
Financial statements analysis, interpretation and use by internal and external users for making
operating, investment, financial decisions.
Inflation accounting.
Theory and methods - assets, liabilities, capital, revenues, and expenses accounting.
Multimedia
and internet
Distance
learning
Attendance Class participation Seminar paper Homework
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Attendance and
class participation
90
(45 min)
1 – 5 0,45 5%
Homework 10 1 – 5 0,9 10%
I. test 60 1, 2, 5 2,7 30%
II. test 50 4 2,25 25%
III. test 60 3 2,7 30%
Each test requires min. 50% of points. Final exam is for the students who didn’t pass the tests or would
like to improve their grades.
E = 50 − 59,9%
Bibliography
Kam, V.: Accounting Theory, John Wiley Sons, any edition
Solomon, L.M., Walther, L.M., Vargo, R.J., Plunkett, L.M.: Accounting – the Foundation for Business
Success, South-Western College Publishing, Cincinatti, 1996
Zimmerman, J.L.: Accounting for Decision Making and Control, Irwin.
International Financial Reporting Standards,
Croatian Financial Reporting Standards
Croatian Accounting Act

7
Course unit code
Course unit title Business English Language 1
The aim of the course is to introduce students to key business concepts, grammar and the language
of the business world. It covers a wide range of business situations. There is frequent opportunity for
discussion and vocabulary development throughout the course.
The students must have a working knowledge of English Language, which should be polished during the
year. By the end students must be able to command economic terminology.
The cassettes and audio CDs contain authentic interviews with experts talking about their fields of
business or economics.
The course is a comprehensive intermediate to upper-intermediate course for business students. It
provides an authentic framework for developing an understanding of key areas of contemporary
business, while allowing students to improve their language skills through a variety of relevant and
challenging activities. The course meets the curriculum and syllabus requirements of business studies
courses taught at various universities worldwide and is an ideal preparation for business examinations.
The students must have a working knowledge of English Language (vocabulary and grammar),
which should be polished during the year. By the end students must be able to command economic
terminology and to use relevant grammatical structures.
It covers a wide range of business situations such as:
• company structure,
• franchising,
• banking,
• the stock market,
• business and the environment,
• marketing,
• setting up a business.
GENERAL INFORMATION
Study program Undergraduate study program Year 1.
and assistant
Associate professor, Moira Kostić-Bobanović, Ph.D.
E-mail: moira.bobanovic@unipu.hr
semester
Number of hours per semester 90

8
Multimedia
and internet
Distance
learning
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Written
Examination
54 2 30%
Oral Examination 36 1 20%
Attendance 18 0,5 10%
Class Activity 18 0,5 10%
Continuous
Assessment
54 2 30%
Bibliography
Tullis and Trappe: New insight into business, Parson, Longman
Michael McCarthy and Felicity O’Dell: English Idioms in use, Cambridge University Press
Michael McCarthy and Felicity O’Dell: English Vocabulary in Use (advanced),
Cambridge University Press
Mauro Dujmović, Moira Kostić-Bobanović, A Handbook of English Grammar,
Sveučilište Jurja Dobrile u Puli

9
GENERAL INFORMATION
and assistant
Assistant professor, Mauro Dujmović, Ph.D.
E-mail: mdujmov@unipu.hr
semester
ECTS students workload 6 6
Number of hours per semester 90 90
Course unit code
year. By the end students must be able to command economic terminology.
The course is a comprehensive upper-intermediate course for business students. It provides an authentic
framework for developing an understanding of key areas of contemporary business, while allowing
students to improve their language skills through a variety of relevant and challenging activities. The
course meets the curriculum and syllabus requirements of business studies courses taught at various
universities worldwide and is an ideal preparation for business examinations.
The students must have a working knowledge of English Language (vocabulary and grammar), which
should be improved during the year. By the end students shall be able to use economic terminology and
to use relevant grammatical structures.
The course covers a wide range of business topics such as:
• advertising,
• corporate cultures,
• negotiations,
• supply and demand,
• mergers and acquisitions,
• recruitment,
• trade and technology

10
Multimedia
and internet
Distance
learning
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Written
Examination
54 2 30%
Continuous
Assessment
54 2 30%
Bibliography
Jon Naunton, Head for Business, Upper-intermediate Student’s Book, Oxford University Press
Jon Naunton, Head for Business, Upper-intermediate Student’s Workbook, Oxford University Press
Cambridge Learner’s Dictionary
Ronald Carter, Rebecca Hughes and Michael McCarthy: Exploring Grammar in Context, Cambridge
University Press

11
Course unit code
year. By the end students shall be able to command economic terminology.
The course is a comprehensive advanced course for business students. It is designed as an interesting and
stimulating course for students at Common European Framework (CEF). It combines lively, authentic
materials from a wide range of business sources and provides necessary practical writing, reading,
speaking and listening skills for people who will need English in a business environment.
The students must have a working knowledge of English Language (vocabulary and grammar), which
should be improved during the year. By the end students shall be able to use economic terminology and
to use relevant grammatical structures.
The course covers a wide range of business topics such as:
• international communications,
• corporate cultures,
• leaders and managers,
• customer relationships,
• advertising and customers,
• sales report,
• chairing meetings
GENERAL INFORMATION
and assistant
Associate professor, Moira Kostić-Bobanović, Ph.D.
E-mail: moira.bobanovic@unipu.hr
Course status Mandatory X Elective
semester

12
Multimedia
and internet
Distance
learning
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Written
Examination
54 2 30%
Continuous
Assessment
54 2 30%
Bibliography
Moira Kostić-Bobanović, Mauro Dujmović: Business English in use, Sveučilište Jurja Dobrile u Puli
Ronald Carter, Rebecca Hughes and Michael McCarthy: Exploring Grammar in Context, Cambridge
University Press

13
GENERAL INFORMATION
Study program Graduate study program: Business Economics Year 1.
and assistant
Ph.D. Dean Učkar, Associate Professor
E-mail: duckar@unipu.hr
semester
ECTS students workload 7,5
Course unit title Capital Budgeting
This course focuses on the management of investment projects, the proper selection of investment
projects and various specific characteristics of real investment projects. Special attention will be devoted
to the implementation and management of investment projects with specific estimates of the future
value of the project. After the course students will be capable to:
1. compare the results of different methods of investment project assessment
Activities: case analysis – team work; comparative analysis – individual work through semester
Graduation methods: expose, colloquies, final exam
2. estimate investment project cash flow
3. determine the cost of capital for companies of different sizes and different capital structures
4. define and measure the risk of investment project
5. evaluate the real options
The course is an upgrade to standard economic courses during the study, and his passing (acquisition of
specific and generic competences) is also a prerequisite for mastering the content (and the acquisition
of new competencies) of other courses. The course is carried out in a similar form at the University of
Copenhagen, Department of Economics, Faculty of Economics in Sarajevo, Faculty of Economics in
Zagreb and other higher education institutions.
The course content includes:
• The role and importance of investment decisions
• Rules of capital budgeting
• Selection of the optimal project

14
• Evaluation of project cash flow
• Analysis of internal and external sources of financing
• The risks of investment project
• Contemporary methods of project evaluation
Multimedia
and internet
Distance
learning
• class attendance
• seminar paper
• project assignments
• two colloquies
• final exam (oral exam)
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Seminar 30 1 − 5 1 Maximum 12%
Project 30 1 − 5 1 Maximum 12%
Continuous
evaluation
(two colloquies)
90 1 − 5 1,5 (x2) = 3
Maximum 40%
(20% + 20%)
Final exam
(oral exam)
75 1 − 5 2,5 Maximum 36%
In order to approach the final exam, it is necessary to achieve during the class a minimal positive grade
percentage in every segment (obligation). During the semester, students are required to complete the
seminar (which may include the decomposition of certain topics, case analysis, research, etc.). During
the semester students are obliged to make project assignment on subject assigned by teacher. There are
two colloquies during the semester. At the end of semester students can approach to the final exam
only if they succeeded in gathering minimally 20% of grade.
Student who justifiably didn’t approach to colloquies or who didn’t pass it, it is obliged to approach to
the written exam before approaching final (oral) exam. The written exam is graded at the same way as
colloquies.
Final grade is formed according to the results of colloquies, seminar paper, project assignment and final
exam.

15
Through seminar paper it is possible to gather 12% of grade in a following manner:
Share in grade
Seminar isn’t done 0%
Project formalization 1 – 3%
Subject coverage 1 – 3%
Readiness for presentation 1 – 3%
Encouragement for discussion 1 – 3%
Seminar won’t be positively graded if mistakes are not corrected after teacher’s annotations.
Through project assignment it is possible to gather 12% of grade in a following manner:
Share in grade
Project isn’t done 0%
Project won’t be positively graded if mistakes are not corrected after teacher’s annotations.
Colloquies are graded in following manner:
Less than 50% of correct answers = 0% grade
51% to 60% = 10% grade
61% to 70% = 13% grade
71% to 80% = 15% grade
81% to 90% = 17% grade
91% to 100% = 20% grade
Final exam (oral exam) is based on oral verification about the knowledge of total course matter, and
will be graded in following manner:
51% to 60% = 18% grade
61% to 70% = 22% grade
71% to 80% = 26% grade
81% to 90% = 31% grade
91% to 100% = 36% grade
E = 50 − 59,9%
Bibliography
Shapiro, A.C. (2005): Capital Budgeting and Investment Analysis, Pearson Prentice Hall, Upper Saddle
River, New Jersey
Titman, S., Martin, J.D. (2008): Valuation – The Art and Science of Corporate Investment Decisions,
Addison-Wesley, Boston
Chandra, P. (2002): Projects – Planning, Analysis, Financing, Implementation, and Review, fifth edition,
Tata McGraw-Hill, New Delhi
Branch, B. (1989): Investments – Principles and Practice, second edition, Longman

16
Academic honesty
Students are obliged to follow the principles of academic honesty regulated by University Ethical code
(document is available at web page www.unipu.hr).
Discussions often lead to the confrontations of opinions. It is hard to avoid disagreements about topics
on which students have strong opinion. In classroom it’s necessary to set a limit of acceptable and
unacceptable behavior, and some of them are:
1. Everyone have a right to be addressed with respect.
2. Everyone have a right to talk without interruption.
3. Everyone have a right to feel secure.
4. Nobody have a right to harass other students in classroom.
Communication with teacher
Communication with teacher outside the classroom it’s done during the consultation. Everyday (two-
way) communication it’s possible through electronic mail, and occasional (one-way) communication
it’s done through link S oglasne ploče on Department web page (http://oet.unipu.hr) and on course web
page. In electronic mail it’s necessary to write a subject and to sign it.
Information about course
For educational purpose, PowerPoint presentations (and additional material) are put on Department
web page: E-learning. Those presentations substantially follow the syllabus and can be used as on-line
support for students about lectures done in classroom and as directions for further literature review. At
the beginning of semester students will get the password necessary for accessing the course web page. It
is important for students to regularly follow messages on web page.
Written papers
It is very important to follow directions about project assignment. Directions are available on
Department web page: E-learning. Student needs to make project assignment and bring it to the teacher
for insight before presentation. It is also important to consult a teacher about literature and other issues
regarding project formalization. Correct grammar is necessity for project positive grade. Plagiarism
won’t be tolerated. Every paper needs to have following elements: cover page (consists of: name of the
University and Faculty – on top; name of student and paper title – in the middle; JMBAG, course name,
mentor’s name, place and date of the paper – at the bottom), content, introduction, elaboration of
subject (with chapters), conclusion and list of literature. Paper formalization it’s also graded.

17
GENERAL INFORMATION
and assistant
Ph.D. Dean Učkar, Associate Professor
E-mail: duckar@unipu.hr
semester
Course unit title Corporate Finance
This course is dedicated to the profitability and risk management to which any company in modern
financial environment is exposed. The focus of the course is on company’s sources of financing and on
relationship between revenue and risk of individual security and securities portfolio. After the course,
the students will be capable to:
1. compare different sources of company’s financing
2. analyze financial characteristics of different securities
3. optimize the portfolio of company’s financial assets (through financial calculation)
4. bring a decision about justification of investment projects (through financial calculation)
The course is an upgrade to standard economic courses during the study, and his passing (acquisition of
specific and generic competences) is also a prerequisite for mastering the content (and the acquisition
of new competencies) of other courses. The course is carried out in a similar form at the Stockholm
School of Economics, University of Copenhagen, Department of Economics, Faculty of Economics in
Ljubljana, Faculty of Economics in Sarajevo, Faculty of Economics in Zagreb and other higher education
institutions.
The course encompass following lectures:
• Financial management decisions
• Contradictions of company’s goals
• Time value of money
• Modern portfolio theory
• Capital asset pricing model (CAPM)

18
• Measures of system and corporate risks and methods of protections
• Valuation of securities with variable revenue
• Valuation of securities with fixed revenue
• Optimization of company’s financial structure
• Horizontal and vertical structure of company’s balance sheet
• Capital structure theories and dividend policy theories
• Investment valuation methods
• Characteristics of middle-term and short-term financing
Multimedia
and internet
Distance
learning
• class attendance
• project assignment
• two colloquies
• final exam (oral exam)
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Seminar 30 1 − 4 1 Maximum 20%
Continuous
evaluation
(two colloquies)
90 1 − 4 1,5 (x2) = 3
Maximum 50%
(25% + 25%)
Final exam
(oral exam)
60 1 − 4 2 Maximum 30%
Additional explanations:
Inordertoapproachthefinalexam,itisnecessarytoachieveduringtheclassaminimalpositivegradepercentage
ineverysegment(obligation).Duringthesemesterstudentsareobligedtomakeprojectassignmentonsubject
assignedbyteacher.Therearetwocolloquiesduringthesemester. Attheendofsemesterstudentscanapproachto
thefinalexamonlyiftheysucceededingatheringminimally20%ofgrade.
Student who justifiably didn’t approach to colloquies or who didn’t pass it, it is obliged to approach to the
written exam before approaching final (oral) exam. The written exam is graded at the same way as colloquies.
Final grade is formed according to the results of colloquies, project assignment and final exam.
Through project assignment it is possible to gather 20% of grade in a following manner:
Project isn’t done 0%
Project won’t be positively graded if mistakes are not corrected after teacher’s annotations.

19
Colloquies are graded in following manner:
51% to 60% = 13% grade
61% to 70% = 16% grade
71% to 80% = 19% grade
81% to 90% = 22% grade
91% to 100% = 25% grade
Final exam (oral exam) is based on oral verification about the knowledge of total course matter, and
will be graded in following manner:
51% to 60% = 15% grade
61% to 70% = 19% grade
71% to 80% = 23% grade
81% to 90% = 27% grade
91% to 100% = 30% grade
Bibliography
Ross, S.A.; Westerfield, R.W.; Jaffe, J.F.; Jordan, B.D.: Corporate Finance – Core Principles
Applications, McGraw-Hill/Irwin, New York, 2007.
Myers, S.C.; Brealey, R.A.: Principles of Corporate Finance, seventh edition, McGraw-Hill, New York,
2003.
Ross, S.A.; Westerfield, R.W.; Jaffe, J.: Corporate Finance, seventh edition, McGraw-Hill/Irwin,
New York, 2005.
Vidučić, Lj.: Financijski menadžment, peto izdanje, RRiF plus, Zagreb, 2006.
Marković, I.: Financiranje – Teorija i praksa financiranja trgovačkih društava, RRiF plus, Zagreb, 2000.
Relić, B.: Financijske tablice, RIF, Zagreb
Van Horne, J.C.: Financijsko upravljanje i politika (Financijski menedžment), deveto izdanje,
MATE, Zagreb, 1997.
Academic honesty
Students are obliged to follow the principles of academic honesty regulated by University Ethical code
(document is available at web page www.unipu.hr).
Discussions often lead to the confrontations of opinions. It is hard to avoid disagreements about topics
on which students have strong opinion. In classroom it’s necessary to set a limit of acceptable and
unacceptable behavior, and some of them are:
1. Everyone have a right to be addressed with respect.
2. Everyone have a right to talk without interruption.
3. Everyone have a right to feel secure.
4. Nobody have a right to harass other students in classroom.
Communication with teacher
Communication with teacher outside the classroom it’s done during the consultation. Everyday (two-way)
communication it’s possible through electronic mail, and occasional (one-way) communication it’s done
through link S oglasne ploče on Department web page (http://fet.unipu.hr) and on course web page. In
electronic mail it’s necessary to write a subject and to sign it.

20
Information about course
For educational purpose, PowerPoint presentations (and additional material) are put on Department
web page: E-learning. Those presentations substantially follow the syllabus and can be used as on-line
support for students about lectures done in classroom and as directions for further literature review. At
the beginning of semester students will get the password necessary for accessing the course web page. It is
important for students to regularly follow messages on web page.
Written papers
It is very important to follow directions about project assignment. Directions are available on Department
web page: E-learning. Student needs to make one project assignment and bring it to the teacher for insight
before presentation. It is also important to consult a teacher about literature and other issues regarding
project formalization. Correct grammar is necessity for project positive grade. Plagiarism won’t be
tolerated. Every paper needs to have following elements: cover page (consists of: name of the University
and Faculty – on top; name of student and paper title – in the middle; JMBAG, course name, mentor’s
name, place and date of the paper – at the bottom), content, introduction, elaboration of subject (with
chapters), conclusion and list of literature. Paper formalization it’s also graded.

21
GENERAL INFORMATION
Study program Undergraduate study program: Business economics Year 3.
and assistant
Assistant Professor, Kristina Afrić Rakitovac, Ph.D.
E-mail: kafric@unipu.hr
semester
Number of hours per semester 60 (30S + 30L)
Course unit title
Corporate Social Responsibility
and Sustainable Development
The aim of the course is to enable students to understand the understand the complex interdependence
between economy, society and the environment and the responsibility of management towards the
society (different stakeholders) and the environment they operate in.
The objectives of course are to enable students to:
The features of the modern economy in times of globalization
• The evolution of the concept of sustainable development
• The responsiblity of management towards the society and the environment they operate in;
• Different ethical dilemmas that influence the management and decison-making process;
• Long-term advangtages that companies realise with the implementation of the concepnt of
corporate social responsibility (CSR) into the business practice
• Long-term advantages of the implementation of CSR for different stakeholders (owners, employees,
suppliers, buyers, governemt, local community, envieronment)
• The role of the central, regional and local government in creation favourabel business climate for
theimplementation of concept of corpoprate social responsibility
• The imporatance of green/sustainable public procurement.
Teaching and learning methods:
Different methods (workshops, critical reviews, discussions, team project, written exam) will be adopted
for each student. Students will be stimulated to active learning, critical thinking and active participation
in the teaching process.
Learning outcomes:
Students will be enabled to understand and analyse the complex interdependence between economy,
society and the environment (factual knowledge), to understand theoretical models of corporate social
responsibility and their implementation at the firm and public sector levels (theoretical knowledge),
to implement the acquired methods in order to resolve different development problems, test them and
suggest final solutions (cognition skills), to estimate, accept or reject different solutions in team work
(social skills), research the stated topic independently (independence) and take responsibility for their
own contribution to resolving problems.
• Corporate Social Responsibility, University of Copenhagen, Copenhagen Business School
• Corporate Social Responsibility, University of London, International Business programme
• Corporate Social Responsibility, Helsinki School of Economics, University of Helsinki
• Corporate Social Responsibility, SDA Bocconi School of Management, Milan Italy.

22
• The interdependence between economy, society and the environment.
• The concept of sustainable development (definition, evolution, principles)
• The concept of corporate social responsibility (definition, development, principles)
• Companies as responsible corporate citizens.
• The impact of internal and external factors on the introduction of the concept of corporate social
responsibility in the business practice.
• The role and tasks of management in the process of implementation of CSR.
• Long-term advantages of the implantation of CSR for a business company.
• Modelling of the concept of CSR. The influence of CSR of business policy.
• CSR reporting.
• The role of the central, regional and local government in creation favourable business climate for
the implementation of concept of corporate social responsibility
• The importance of green/sustainable public procurement for different stakeholders.
• The analysis of implantation of CSR in selected countries.
• The analysis of the development and implantation of CSR in Croatia.
• The analysis of selected business cases.
• Responsible investments.
• Initiatives/organizations/standards related to CSR.
Multimedia
and internet
Distance
learning
• Class attendance
• Preparation for discussion on seminars
• Prepare a project (team work)
• Written exam
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Activity in class 60 1 − 6 1 17%
Seminar
(presentation)
20 1 − 6 2 33%
Project 20 1 − 4 1 17%
Witten exam 30 1 − 3, 5 - 6 2 33%

23
Bibliography
Crowther, D.; Aras, G. (2010): Corporate Social Responsibility, D. Crowther, G. Aras Vents Aps, UK
(free download)
Lectures - presentations
Horrigan, B. (2010): Corporate Social Responsibility in the 21st Century: Debates, Models and
Practices Across Government, Law and Business; Edward Elgar Publishing
Crane, A. et al (2008): The Oxford Handbook of Corporate Social Responsibility, Oxford Handbooks
Online
Selected peer-reviewed papers, journal and publications of Croatian and international authors related
to corporate social responsibility

25
GENERAL INFORMATION
Study program Graduate study program: Business economics Year 2.
and assistant
Tea Golja, Ph.D.
E-mail: tgolja@unipu.hr
semester
Course unit code
Course unit title Corporate Social Responsibility
Corporate social responsibility (hereafter CSR) has experienced a journey that is almost unique in the
array of ideas in the management literature. Although the concept’s roots date far back in the history, the
scholarly literature becomes more evident 1950s. On the other side, basic questions of CSR - business
community’s concern for the society - are as old as business itself. Today, the society has different
expectations from business companies and various interested stakeholders are to be considered if the
business companies want to grow successfully and sustainably within the community. Apart from
focusing on generation of profits, business companies should recognize their impact on the environment
and the society, thus trying to operate in an economically sustainable, environmentally friendly and
socially acceptable way.
It is in the focus of this course to stimulate student’s critical thinking as well as to open their minds
towards recognition of opportunities imposed by CSR. An understanding on how to successfully
manage corporate responsibility will be encouraged through concrete business cases and through
analysis of the social responsibility issues. The aim is to explore how successful companies manage CSR
and make the most of it by developing their own social responsibility strategies which are aligned with
long run needs of the business.
After the successful completion of this course, students will be able to understand the purpose, the role
and the importance of aligning business strategies with CSR. They will be able to understand how CSR is
managed. The focus will be on strengthening student’s capacity to have the possibility to innovate, define
and implement CSR strategies which have a strong influence on market positioning the company and
the company’s reputation. These strategies change the business as usual model into „business as unusual“.
To summarize, after the successful completion of this course, students will be able to:
1. Argument the importance of responsible business model and responsible business practices within
the context of contemporary business conditions and global challenges
2. Identify interested stakeholders and determine their importance for long-run survival of business
companies
3. Define corporate social responsibility
4. Analyse various models of implementation of social responsibility (real-world)
5. Diversify the strenght of individual social responsibility strategies and interpret their overall
benefits
6. Create an action plan for successful implementation of social responsibility into ordinary business
operations
7. Compare various real-world scenarios (business cases) of successful socialy responsible companies
and provide the explanations of their success

26
In order to register for this course students are assumed to have completed an undergraduate business
economics or economics study program.
This course fully corresponds with similar courses offered at Harvard Business School, London School
of Economics, Oxford University, Cornell University, Cambridge University etc.
The content of this course follows the top-down approach.
In the beginning, to help appreciate the context in which CSR grew and flourished, the historical
developments of CSR are considered by distinguishing several historical periods where various
different concepts and practices of CSR expanded. The contemporary mainstream theories of CSR
are discussed as well. These theories illustrate the responsibilities of business in the society as well
as provide insights into the main viewpoints of CSR and various definitions of the concept. So, the
framework for understanding what is meant by CSR is presented. The importance of environment is
highlighted. Stakeholder recognition is discussed. The contemporary business ethics issues is observed
from the point of ethical cycle - a method used to understand the underlying dynamics of ethical
decision making. The main approaches to managing CSR are introduced as well as the role of standards
and similar instruments is examined. The business case for CSR is discussed. The future challenges in
corporate social responsibility are presented.
Multimedia
and internet
Distance
learning
Students are required to attend the classes, cooperate with professor, and exchange their opinions and
ideas with other students. They are required to write a project on the given topic and participate on
the final oral exam. The project involves further investigation of the given topic and exploration of the
successful real-world corporate social responsibility cases.
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Class Attendance 75 1,2,3,4,5,6,7 0,75 10%
Project 20 3,4,5,6,7 3 40%
Oral Exam 30 1,2,3,4,5,6,7 3,75 50%

27
Bibliography
Blowfield, M. i Murray, A. (2008) Corporate Social Responsibility, A Critical Introduction, Oxford:
Oxford University Press;
Crane, A., Mc.Williams, A. i Matten, D., Moon, J. i Siegel, D. (2008) Handbook of Corporate Social
Responsibility, Oxford: Oxford University Press
Stanwick, P.A. i Stanwick, S.D. (2009) Understanding Business Ethics, New Jersey: Pearson
International Edition;
Internet sources
Journals
Professor can be reached by e-mail on a daily basis and individual consultations as scheduled at the
beginning of the academic year.

29
GENERAL INFORMATION
and assistant
Alfio Barbieri, Ph.D., Professor
Ksenija Černe, Ph.D., Assistant professor
E-mail: ksenija.cerne@unipu.hr
semester
Course unit title Cost Accounting
The main objective of this course is to become familiar with specifities and methods in cost accounting
in a modern company, assuming as a starting point a need for developing an adequate system of cost
settlement for balancing, cost managing, decision making, and control of business success.
Teaching methods used in this course are: lectures and exercises.
Learning methods include: exercises.
Learning outcomes:
After completion of the course and gained the scheduled number of credits the students will be able to:
1. Define and explain costs’ behavior and use various methods for costs separation
(Activities: Presentation of costs, its behavior and types as well as method used for the separation
of fixed and variable costs. Evaluation methods: continuous assessment)
2. Use traditional cost accounting system in production by order, process manufacturing and
connected production using actual, estimated, normal and standard costs approach
(Activities: Presentation of traditional cost accounting system, exercise. Evaluation methods:
continuous assessment)
3. Use activity-based costing and target costing
(Activities: performing exercises on activity based costing and target costing. Evaluation methods:
continuous assessment)
4. Prepare master budget,
(Activities: exercises on master budget preparation. Evaluation methods: continuous assessment)
5. Use system of transfer pricing.
(Activities: performing exercises on system of transfer pricing. Evaluation methods: continuous
assessment)
The course is comparable to all similar courses taught at various universities that perform the
programmes in economy and business.
• Cost accounting concept and connection with management and financial accounting,
• Traditional and modern production environment,
• Traditional and modern systems in settling up costs,

30
• Settlement of costs according to cost exponents in production by work order and in process
production,
• System in setting up costs by standard costs,
• Indirect costs overturning,
• Activity based costing system,
• Strategically planning and master budget,
• CVP analysis,
• Incremental and differential cost analysis and making business decisions,
• Enterprise segmentation in order to find economic performances,
• Transfer of products between centers in company.
Multimedia
and internet
Distance
learning
Attendance and class participation = 4%
Continuous assessment I = 16%
Continuous assessment II = 16%
Continuous assessment III = 16%
Continuous assessment IV = 48%
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Attendance and
class participation
60 1 – 6 0,24 4%
Continuous
assessment I
20 1,2 0,96 16%
Continuous
assessment II
20 3,4 0,96 16%
Continuous
assessment III
20 5,6 0,96 16%
Continuous
assessment IV
60 1 – 6 2,88 48%

31
Bibliography
Horngren, C.T., Datar, S.M., Rajan, M.: Cost Accounting: A Managerial Emphasis 14th
edition,
Pearson education, 2012.

33
GENERAL INFORMATION
and assistant
Assistant Professor, Kristina Afrić Rakitovac, Ph.D.
E-mail: kafric@unipu.hr
semester
Course unit title Croatian Economy
This course provides an overview of the Croatian economy. The aims of the course are to enable students
to understand the characteristics and dynamics of the Croatian economy and to analyze its development
path and the challenges of its future sustainable development.
The objectives of the course are to enable students to analyze the process of development of the Croatian
economy, to understand the theoretical models of development national economies and to apply the
acquired theoretical and empirical knowledge for solving concrete economic problems.
Teaching and learning methods:
Different methods (workshops, essays, critical review, discussions, written exam) will be adopted for
each student. Students will be stimulated to active learning, critical thinking and active participation in
the teaching process.
Learning outcomes:
Students will be enabled to analyse the processes of growth and development of Croatian economy
(factual knowledge), to understand theoretical models of national economy development and their
implementation in the Croatian economy (theoretical knowledge), to implement the acquired methods
in order to resolve different development problems, test them and suggest final solutions (cognition
skills), to estimate, accept or reject different solutions in team work (social skills), research the stated
topic independently (independence) and take responsibility for their own contribution to resolving
problems.
• The course is in tune and comparable to all similar courses taught at various universities: National
Economy, Lahti University of Applied Sciences , Faculty of Tourism and Hospitality, Finland
• National Economy, Faculty of Economics, University of Neuchatel, Switzerland
• Spanish Economy, Faculty of Economics and Entrepreneurship, University of Barcelona, Spain
• Slovenian Economy, Faculty of Economics, University of Ljubljana, Slovenia
• Introduction to the Scandinavian Economy, Aalborg University, Denmark
• National Economics of Ireland, University College Dublin, Department of Economics, Ireland
Long-term features of Croatian economy. Factors of economic development (demographic changes,
natural resources, production capital, technology, entrepreneurship). Institutional changes from social
to market economy (the transition and post-transition period). Economic policy in Croatia. FDI role in

34
Croatian economy. Competitiveness of Croatian economy compared to other EU countries. Regional
policy, regional development and regional competitiveness. Analysis of selected Croatian economic
activities: agriculture, manufacturing industry, tourism, etc. Long-term trends in external trade.
Economic aspects of the EU membership.
Multimedia
and internet
Distance
learning
• Class attendance
• Preparation for discussion on seminars
• Write an essay
• Written exam
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Activity in class 60 1 – 6 1 17%
Seminar
(presentation)
20 1 – 6 2 33%
Essay 20 1 – 6 1 17%
Witten exam 30 1-3, 5-6 2 33%
Bibliography
Družić, I. (2005): A Journey through Transition Time: with special reference to Croatia, Politička
kultura, Zagreb.
Lectures - presentations
Selected peer-reviewed papers
Selected journals (e.g. Economic Research, Croatian Economic Survey) and statistical publications
from different national and international institutions (etc. Croatian Chamber of Economy, Croatian
National Bank, Croatian Bureau of Statistics, Eurostat, World Bank, IMF, OECD publications, etc.)

35
GENERAL INFORMATION
Study program
Undergraduate study program
Graduate study program
Year 3./1.
and assistant
semester
Course unit code
Course unit title Cultural and Creative Industries
The course focuses on how the sector itself is understood and functions in practice. The aim of the
module is to focus on the shifting and contested field of the cultural and creative industries; the
struggles (as represented by key authors) to articulate and re-articulate them to notions of culture,
and to economy, technology and individuals. Its objective is to enable students to develop a nuanced
understanding of the cultural and creative industries, both conceptually and empirically, and in
organizational, spatial and historical terms.
The course is in tune and comparable to all similar courses taught at various universities ( King’s college
London, City University London, university of the West of Scotland,…). Besides, cultural and creative
industries are in a strategic position to promote smart, sustainable and inclusive growth in all EU
regions and cities. This industry has become an indispensable part of the European Agenda for Culture,
contributing fully to the Europe 2020 Strategy, which is the EU’s growth strategy for the coming decade.
The course looks at the growth of the cultural industries in the recent past, and at the ways in which
they have been encouraged, as well as at their location, both within particular regions or economies, and
in more global terms. A significant part of the course is dedicated to the nature of cultural production
and industrialization of cultural content. The students will become familiar with different approaches to
cultural and creative industries in different European countries as well as the role of CCI regarding the
processes of urban restructuring and revitalization. Last part of the course is dedicated to the production
of festival and special events and convergence of culture, symbolic production, consumption and
economy.
Multimedia
and internet
Distance
learning

36
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Written
Examination
54 2 30%
Class participation 18 0,5 10%
Seminar paper 54 2 30%
Bibliography
Hesmondhalgh, D. (2007). The cultural industries. London, Sage.
Hesmondhalgh, D.J (2008) Cultural and Creative Industries. In: The SAGE
handbook of cultural analysis. Sage Publications Ltd, pp. 553-569.
Lash, S. and C. Lury (2007). Global culture industry : the mediation of things. Cambridge, Polity.
Anheier, H.
Primorac, J. (2005). The position of cultural workers in creative industries: The south-eastern
European perspective Cultural Policy Research Award Granted by the European Cultural Foundation
Riksbankens Jubileumsfond CPRA edition 2005
Kong, L. and J. O’Connor, Eds. (2008). Creative Economies, Creative Cities: Asian-European
Perspectives. Berlin, Springer.

37
GENERAL INFORMATION
and assistant
semester
Course unit code
Course unit title Cultural Change, Travel and Tourism
The course acquaints students with contemporary social and cultural phenomena that influence
contemporary travelers. The students will learn in which ways travel, as a form of mobility and cultural
activity influences peoples’ behavior and their habits and contributes to the development of global
cosmopolitanism. The overall aim of the course is to emphasize the flexibility of contemporary lifestyles
and postmodern identity formation and the importance of human interaction in a globalised world.
The course is interdisciplinary in its character bringing together various sociological, anthropological,
philosophical and cultural studies points of view. It is in tune with other courses such as the sociology of
tourism, economy of tourism, sustainable tourism, the history of the leisure time, cultural anthropology,
tourism geography, etc.
The course deals with travel and tourism in relation to increased mobility, the development of
technology and communication, digital era, consumerism and consumption, cosmopolitanism and
cultural clashes etc. Travel and tourism are comprehended as very important parts of identity formation
and individual lifestyles. They are an indispensable parts of peoples’ everyday lives and they are socially
constructed. The course will critically evaluate contemporary travel and tourism industry and link them
with postmodern trends in contemporary culture.
Multimedia
and internet
Distance
learning

38
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Written
Examination
54 2 30%
Class participation 18 0,5 10%
Seminar paper 54 2 30%
Bibliography
Longhurst, B.; Smith, G.; Bagnall, G.; Crawford, G.; Ogborn, M.(2008) Introducing Cultural Studies.
2nd edition. Harlow: Longman
Franklin, A. (2003) Tourism: An Introduction, London, Sage
Urry, J. (1990) The Tourist Gaze, London, SAGE
Rojek, C.and Urry, J. (2000) Touring Cultures, London, Routledge
Lash,S. and Urry.J (1994) Economies of Sign and Space, London. SAGE
MacCannell, D. (1999) The Tourist: A New Theory of the Leisure Class, London, University of
California Press
Couldry, N. (2005) On the Actual Street: The Media and the Tourist Imagination: Changing Culture.
London: Routledge.
Franklin, A and Crang,M.(2001) The Trouble with Tourism and Travel Theory; Tourist Studies 1(1);
5-22

39
GENERAL INFORMATION
Study program Undergraduate study program: Economics Year 3.
and assistant
Associate professor, Alen Belullo, Ph.D.
E-mail: abelul@efpu.hr
semester
Course unit code
Course unit title Econometrics
• To develop an understanding of the use of regression analysis and related techniques for
quantifying economic relationships and testing economic theories.
• To equip students to read and evaluate empirical papers in professional journals.
• To provide students with practical experience of using mainstream regression programs to fit
economic models
Basic knowledge in calculus is required.
The Course is partially or full comparable with the courses:
1. Econometria (Corso di laurea in economia dei mercati internazionali e delle nuove tecnologie,
Bocconi, Milano, Italia)
2. Introduction to econometrics (London School of Economics, UK)
• The Nature of Regression Analysis
• Two Variable Regression Model
• Classical Normal Linear Regression Model
• Interval Estimation and Hypothesis Testing
• Multiple Regression Analysis
• Regression on Dummy variables
• Multicollinearity
• Heteroscedasticity
• Autocorrelation
Multimedia
and internet
Distance
learning

40
Students have to participate actively to the lectures and exercises.
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Class attendance
and participation
60 5% 5%
Written test 15 30% 30%
Oral test 15 30% 30%
Exercises 15 15% 15%
Individual research 15 20% 20%
A = 90 − 100% 5 (excellent)
B = 80 − 89,9% 4 (very good)
C = 70 − 79,9% 3 (good)
D = 50 − 69,9% 2 (sufficient)
Bibliography
Gujarati, D., Basic Econometrics, McGraw-Hill Higher Ed., 4th edition, 2002.
Wooldridge, J., Introductory Econometrics: A Modern Approach, South-Western, Fifth Edition,
2013.
Greene, W., Econometric Analysis, Prentice-Hall, 7th
Edition, 2008.

41
Course catalogue for incoming students |Detailed course unit executive plan | EC 125
GENERAL INFORMATION
Study program
Undergraduate study program: Economics
Graduate study program: Economics
Year 2.
and assistant
Marinko Škare, Ph.D. Full Professor
E-mail: mskare@efpu.hr
semester
ECTS students workload 7,5 7,5
Number of hours per semester 75 (3L + 2S) 75 (3L + 2S)
Course unit code EC 125
Course unit title Economic Philosophy
Through this course students will gain deep understanding regarding subject and research methodology
of this economic discipline as well as with historical aspects of the development of the crucial economic
thoughts and philosophies with the goal of implementing it into their business and scientific work.
Economics philosophy helps students to; interpret and understand economic methodology, to gain
insights into different approaches to this discipline and to anticipate economic consequences of
implementing different policies within basic economic theories (Aristotel) to the most recent ones.
Requirements: Basic courses in Economics
After passing this course students are qualified for understanding the following:
• Philosophical Approach to Economics
• Methodologies in Economics
• Importance of Economic Philosophy
• Positivistic and Classical Approach to Economic Methodology
• Roots of Modern Economic Theory
• Forecasting and its Implementation in Economics
• Aspects of Rationality in Economics
• Alternative Empirical Approaches (as opposed to Econometrics)
• Individualistic Methodological Approach in Economics
• Morality and Ethical Standards in Economics
• Historical Aspects of Economic Philosophy
What is Economics, Economics and History, Economics and Sociology, Political Economics, Economics
and Logic, Economics and Philosophy, Methodology of Positivistic and Normative Economics, History
of Economic Thoughts in Economics, Orthodox Economics, Heterodox Economics, Empirical
Economic Methodology, Philosophical Perspectives of Economic Thoughts, Philosophy and Economics
Nexus, Philosophy of Basic Economic Thoughts (Aristotle, Plato, Confucius, Kautilya, Stoicism),
Influence of Christianity on Economics (St. Augustine and Leibniz), Natural laws – jus naturale and
jus genitum (Cicero), Moral Philosophy (Hutcheson and Smith), Dialectic and Materialism (Hegel and

42
Max), Utilitarianism (Bentham, Hume and Mill), Modern Economic Philosophy (Buchanana, Coase,
Hayek and Sen), Debate in Economics, Theory of Social Control and Regulations, Marginal Analysis of
State Policy, Welfare Economics, Public Choice Theory, Role of State, etc.
Multimedia
and internet
Distance
learning
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Class attendance
and participation
75 0.75 10%
Essay 40 2.25 30%
Seminar Paper 20 1.5 20%
Research 90 3.0 40%
A = 90 − 100% 5 (excellent)
B = 80 − 89,9% 4 (very good)
C = 70 − 79,9% 3 (good)
D = 60 − 69,9% 2 (sufficient)
E = 50 – 59,9%
Bibliography
Bonar, J., (1927), Philosophy and Political Economy, London: McMillan.
Hausman, D., (1992), Essays on Philosophy and Economic
Methodology, University Press, Cambridge.
Sharma, S., Škare, M. (2006), Essays in Economic Philosophy, Microrad, Zagreb, 2006.
Sharma, S., (2010), Reflections on the Philosophical Foundations of Economics, Mikrorad, Zagreb.
Hausman, D.M., McPherson, M.S., (2006), Economic Analysis, Moral Philosophy, and Public Policy,
Cambridge University Press.
Popper, K. (2001), The World of Parmenides, Routledge Press.
Blaug, M. (2006), Economic Theory in Retrospect, Cambridge University Press
Course Materials Provided via E-Learning Portal

43
GENERAL INFORMATION
Study program Management and Entrepreneurship Year 3.
and assistant
Violeta Šugar, PhD, Assistant Professor
E-mail: vsugar@unipu.hr
semester
Course unit code EC 125
Course unit title Entrepreneurship – selected topics
Course goals and methods
Entrepreneurship means different things to different people. In this course, it means starting a business,
whether a small, family enterprise, a middle-market company, a social entrepreneurial or a high-
potential venture. Each choice deserves our attention and respect. Furthermore, entrepreneurship
is way of life. Entrepreneurial mindset is also in the focus of this course. Could only a “born
entrepreneur” be successful? What is entrepreneurial way of thinking? Do teachers and schools need
to think entrepreneurially? How can entrepreneurial thinking help cultural industries or sustainable
development? In order to find the answers to those questions, students will actively participate in
the lectures and discussions, read various books, papers and other sources, prepare their homework,
research and present the results.
Learning objectives and outcomes
1. To familiarize students with the issues and challenges facing entrepreneurs.
2. Students will understand the concepts concerning entrepreneurship, to get to know fundamental
literature in this field and realize successful and unsuccessful entrepreneurial cases, both Croatian
and international firms.
3. Students will understand the entrepreneurial environment and develop ability to apply new
business concepts to practical business situations.
4. o develop problem–solving skills and decision-making ability in the context of sustainable
development.
5. To improve ability to work in a group environment, to increase skills in business research and
information analysis.
6. To provide students with a practical understanding of how to conduct entrepreneurial venture
in a global economy and enable them to develop the ability of critical evaluation of concrete case
studies.
• Entrepreneurship in theory and practice; Entrepreneurs and small-business owners
• Entrepreneurial skills, psychology and types of entrepreneurs

44
• Entrepreneurial challenges and motivation
• Forms of entrepreneurship; intrapreneurship, SME, family entrepreneurship, social
entrepreneurship, high-tech entrepreneurship, social and entrepreneurship in a non-profit
activities; green entrepreneurship (ecopreneurship)
• Current business and cultural environment
• Generating business ideas; Business Plan
• Sustainability and entrepreneurship: business opportunities – identification, evaluation,
opportunities and obstacles
• Entrepreneurship vs. ecopreneurship, definitions, context, the evolution of environmental
entrepreneurship
• New technologies, innovations and high tech entrepreneurship
• Entrepreneurship, quality and competitiveness
Case Analyses – a case is a synopsis of a ‘real world’ problem or situation faced by an organization.
Students will respond to the case by analyzing the problem/situation to determine the key issues,
objectives, and management alternatives, and then determining the best course of action for the
organization being studied. These cases will be discussed in class, allowing students to develop, exhibit,
and refine their analytical and problem solving skills.
Class Discussions – practical entrepreneurial problems will be explored through class discussions.
Lectures – a variety of lectures will be provided on various course topics to provide the foundation for
learning. These lectures will be provided both by the course lecturer and guests.
Class attendance Class participation Term paper Homework
Written exam Oral exam Essay / presentation Research
Project Continuous assessment Report Experimental work
OBLIGATIONS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Class attendance
and participation
24 1-7 1.8 max 30%
Research, report
and presentation
24 1-7 1.8 max 30%
Final exam 120 1-7 2,4 max 30%
total 15 6 100%
A = 90 - 100% 5 (excellent) = 89 - 100% of the grade
B = 80 - 89,9% 4 (very good) = 76 - 88,9% of the grade
C = 70 - 79,9% 3 (good) = 63 - 75,9% of the grade
D = 60 - 69,9% 2 (sufficient) = 50 - 62,9% of the grade
E = 50 - 59,9%
Bibliography
Hisrich, R. D., Peters, M. P., Shepherd, D. A. (2008), Entrepreneurship, McGraw-Hill Irwin
Timmons, J. A., Spinelli, S. (2009), New Venture Creation; Entrepreneurship for the 21st Century,
McGraw-Hill Irwin
Earley, P. C., Ang, S., Tan, J. S. (2006), CQ; Developing Cultural Intelligence at Work, Stanford Business
Books
Thomas, D. C., Inkson, K. (2003), Cultural Intelligence, Berrett-Koehler Publishers, San Francisco
Shaper, M. (ed.), (2010), Making Ecopreneurs; Developing Sustainable Entrepreneurship, Gower

45
Comparability:
Faculty of Economics and Business, University of Maribor, Slovenia
Università Bocconi, Milan, Italy
University of Graz, Austria
University of Nice Sofia Antipolis, Nice, France

46

47
Course catalogue for incoming students |Detailed course unit executive plan | BE129
GENERAL INFORMATION
Study program Graduate study program Year 1.
and assistant
Ines Kersan-Škabić, Ph.D., Professor
E-mail: ikersan@unipu.hr
Course status X Mandatory X Elective
semester
Number of hours per semester 75 (40L+35S)
Course unit code BE129
Course unit title European Union Economics
Objectives: explain characteristics and mechanism of the EU functioning with the aim of better
understanding the daily activities at the EU level, but also in the Member States. A special accent is
on the analysis of effects of forming custom union and functioning common market; as well as on
economic policies in EU common market: agricultural, regional, monetary, industrial, trade policy, EU
budget and EU enlargement process.
Teaching methods: lectures and seminar papers.
Learning outcomes: get knowledge about the responsibilities of the EU and member states;
understanding of the institutional structure and process of decision-making; obtain information about
concrete activities in the common policies; get the information and knowledge how to better utilize the
common market. Students will be able to recognize the problem in the EU policies and create a critical
opinion about it; develop critical assessment on the different topics (from the different point of views);
evaluate activities on the EU level and to assess the possible consequences for the national economies,
make deep analysis of a particular problem in the EU policy.
It is necessary that students have knowledge from macroeconomics, microeconomics and international
economics.
Correspondence (with the courses): European Economic Policy (Universita Commerciale Luigi Bocconi,
Italy); The Political Economy of European Integration (London School of Economics, UK); European
Economy (National University of Ireland, Galway, IRL); Economics of European Integration (Universita
di Milano, Italy) and other courses about EU Economics.
• Process of european integration and EU evolution. Definition and theories of integrations.
First integrations in 20 century. From ECSC to EU. The most important integrations in world
Development of EU.
• EU Institutions. The Council of the EU, The European Council, The Commission, The European
Parliament, The European Court, The Court of Auditors. Other institutions: Economic and Social
Comittee, The Committee of Regions. Financial institutions of EU. Types of EU decisions and
decision-making process.
• The theory and effects of custom union. Levels and effects of integrations
• Common market- barriers, factor market integration: theory and evidence. Market size and

48
product variation. Cechini report. Mobility of factor and EU enlargment. Dynamic effects of
economic integration.
• Theory of optimal currency arrea and EU
• Monetary policy in EU.The development of ideas about monetary integration. EMS. The
Maastricht Treaty. EMU. Instruments of monetary policy. Problems of EMU functioning.
• Fiscal policy in EU. General budget, autonomy and coordination, fiscal discipline, The Growth and
Stability Pact.
• Common Agricultural Policy (CAP)
Problems of agriculture production, goals and development of CAP. CAP reforms. Future of CAP.
• Regional policy of EU
Development, goals and instruments of regional policy. Future of regional policy. Influence of
enlargement on regional policy.
• Industrial policy in the EU. Competition policy in the EU.
• Competitiveness in the EU. Lisbon strategy. Strategy Europe 2020. European semester. National
Reform Programmes. Stability/Convergence Programmes.
• Trade policy of EU
EU and WTO. PTA towards particular groups of countries. EU and Triad
• EU Enlargement and future of EU
Enlargements and their effects on EU economy. Strategy of enlargement. Future of EU.
• EU and Croatia
Historical relationship. Process of stabilisation and association. Negotiations between EU and
Croatia. Potential effects of Croatian membership in EU on Croatian and EU economy.
Multimedia
and internet
Distance
learning
• Activity in class = 10%
• Seminar (presentations) = 20%
• Essay = 10%
• Witten exam = 60%.

49
Course catalogue for incoming students |Detailed course unit executive plan | BE129
REQUIREMENTS
HOURS
(estimation)
LEARNING
OUTCOMES
SHARE IN ECTS
SHARE IN
GRADE
Activity in class 30
- recognize the
problem and
critical discussion
- evaluate activities
on the EU level
13% 10%
Seminar 50
- deep analysis of a
particular problem
in the EU policy
- develop critical
assessment on the
different topics
- Capability to
analyze to topic
from the different
point of view
23% 20%
Essay 10
Critical assessment
of a particular
topic
4% 10%
Witten exam 135 60% 60%
E = 50 − 59,9%
Bibliography
Baldwin, R. Wyplosz, Ch. (2012): The Economics of European Integration,
McGraw-Hill Education
Pelkmans, J. (2006): European Integration: Methods and Economic Analysis, Third edition, Pearson
Education.
http://europa.eu (different topics)

51
GENERAL INFORMATION
Study program
Undergraduate study program: Business Economics
Graduate study program: Tourism and Development
Year 1.
and assistant
Assistant Professor, Aljoša Vitasović, Ph.D.
E-mail: avitasov@unipu.hr
Iva Slivar, Ph.D.
E-mail: iva.slivar@unipu.hr
semester
Number of hours per semester 75 (3L-2S)
Course unit title European Tourism Market and Development Trends
The basic objective
The aim of the course is to teach students about the trends in world tourism, with an emphasis on
tourism countries in Europe, the influence of modern trends and potential impacts of changes in the
environment on developments in the tourism industry of the European Union. Students are trained to
adapt to new trends in tourism of the Republic Croatia.
Having attended courses and passed the examination in this course, students will be able to :
1. Identify, describe and sort out the position of the European region in the total number of
international arrivals and compare the importance of European countries in world tourism.
Activities: interpretation of available data on tourist movements based on public disclosure of data
available by the world tourism organization, comparison of the available data by country
Method of evaluation: class participation, mentoring, preliminary, final exam.
2. Explain, discuss and distinguish the Directive of the European Union’s role in tourism and tourism
development funds in the region.
Activities: lectures, literature and Internet sources available, access to documents and
interpretation of the content and significance of strategy in the development of tourism.
Method of evaluation: class participation, mentoring, final exam.
3. Identify and compare European tourist destinations and to assess the conditions and specifics of
the development of European destinations in an international environment.
Activities: lectures, examples of the integration of European destinations: networking and
partnerships. The discussion on the impacts and consequences of the integration work in the
tourism industry.
Method of evaluation: class participation, seminars and presentations, quiz, final exam.
4. Interpret, analyze and comment on current trends in European tourism.
Activities: lectures, literature, analysis of existing web resources related to the mega trends in
tourism.
Method of evaluation: class participation, presentations, quiz, final exam.
5. Analyze and assess the impacts of tourism on the mediation movement in the tourism industry of
the European Union.
Activities: lectures, comparative analysis of existing tourism concern and discussion on examples
of tour operators generalists and specialists.
Method of evaluation: class participation, seminars and presentations, quiz, final exam.

Course Catalog for Incoming Studens at FET - UNIPU

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