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1. “SWOT Analysis Of The Times Of India“
•
PRESENTED TO: PRESENTED by:
Mr. Prakash Bhatnagar Yash Malik

3. TIMES OF INDIA
• The Times of India is an Indian English-language daily newspaper. It is
the fourth-largest newspaper in India by circulation and largest selling English-
language daily in the world. It is the oldest English-language newspaper in India.
• It was founded on November 3, 1838 as The Bombay times and Journal of
commerce during british raj.
• In 1861 The Bombay times rename as The times of india.
• It is owned and published by Bennett, Coleman & Co. Ltd. (B.C.C.L.

4. Job Role & Responsibilities
• During my tenure as a Management Trainee at Times of India, I undertook
various responsibilities in the domains of door-to-door selling, sales, marketing,
and client feedback. In this report, I will provide a comprehensive overview of my
experiences, key achievements, challenges faced, and the valuable insights
gained during my two-month internship.

5. KEY PEOPLE
• Name: Samir Jain
• Designation: Vice Chairman
•
Name: Vinit Jain
Designation : Managing Director
•

6. •STRENGTH:-
• World’s Largest Newspaper.
• Times of india is widely circulated newspaper.
• Printing quality is very good.
• Weekly Paper called ascent Is widely regarded as excellent Platform and Also a
must read Potential recruiters and Job seeker.

7. Weakness:-
• Very less distribution Channel in rural areas and
small cities.
• Less information about Stock Market.
• Late circulation in small cities.
• Some people have the perception that Times of
india publishes more advertisements/Celebrity
news
.

8. •Opportunities:-
• Expending Organized distribution channel In small cities and rural areas.
• Has a limited presence in southern india as compared to the rest of india.
• Huge opportunity in regional languages Space.
• Value addition.
• Digital space media.

9. •Threats:-
• Tough Competition for Competitors.
• Competitors – Hindustan times, The Hindu, Tribune.
• Regional Newspaper.
• Increasing Digital media Growth.
• Increase in Production cost.

10. THANK YOU