A study tested 16 major online clothing retailers in the UK and France with 2,400 female users. The study measured user behavior and satisfaction to evaluate merchandising efficiency. Exclusive results will be presented on June 30th at the Insight Presentation Arena. The company Yuseo focuses on understanding customer behavior as users to provide actionable data beyond typical web analytics.

1. With the supports of
A new generation of online customer experience
competitive benchmark
« Ready-to-wear and Clothing » Retailers
• 9 major sites in the UK and 7 in France tes-
ted by 2.400 female web users
• Measurement : focus on the way users ac-
tually handle the sites as well as their per-
ception and satisfaction.
• Efficiency of the online merchandising : A
reliable and actionable range of customer
qualified data enabling optimum resources‘
allocations.
Exclusive results’ presentation
Thursday June 30th 2.40pm
Insight Presentation Arena
All details are available on our web site :
www.eperformance-observatory.com
Contact : Jean-Pierre Le Borgne - jpleborgne@yuseo.com
Stand D134 YUSEO - London : +44 (0) 20 7903 5102 - Paris : +33 (0)1 40 33 30 01
81 Oxford Street, W1D 2EU London

2. Stand D134
Where Usability meets Marketing
• Our Passion : the Customer as a User, understanding their behaviour
• Our Guideline : measuring to genuinely ascertain strenghts and weaknesses
with qualified customer data
• Our Aim - to explain « Why ? » : actionable and reliable data to reach beyond
Web Analytics and A/B testing limitations
Find out more on : www.yuseo.com
Contact : Jean-Pierre Le Borgne - jpleborgne@yuseo.com
YUSEO - London : +44 (0) 20 7903 5102 - Paris : +33 (0)1 40 33 30 01
81 Oxford Street, W1D 2EU London